creative thoughts credentials

CREATIVE THOUGHTSE F F E C T I V E M A R K E T I N G

Spencer GarnerDirectorspencer@creative-thoughts.co.ukwww.creative-thoughts.co.uk

http://www.creative-thoughts.co.uk/

WE SOLVEBUSINESS

PROBLEMSTwo things drive growthmarketing and innovation

Why use Creative Thoughts?

Our approach is very simple:

1. We ask the right questions and challenge your current thinking

2. We avoid jargon and speak in plain English

3. We pride ourselves on offering great customer service

Marketing is just about getting the right people to want to do business with you,

and so we help you, be the best you can be to make this happen.

We create and implement effective marketing

solutions to grow your business and develop

the capability of your team.

WHAT WEOFFER

Three areas of expertise.

Marketing strategy and planning

Marketing execution

Creating high performing cultures

email [email protected]

www.creative-thoughts.co.uk



We understand the struggle businesses havelinking their goals to specific objectives.

D I R E C T I O N I S E V E R Y T H I N G

A great strategy is simply a bridge between the

goals for your business, and a list of specific and

detailed objectives. It defines the direction for the

business so you understand...

1. What needs to be done

2. How you can achieve success

3. Why you need to do it

Success can be guaranteed through focus, brilliant

execution, teamwork and personal development.

STRATEGY




We know how to implement, brilliantly!

A B R I L L I A N T S T R A T E G YP O O R L Y E X E C U T E D I SW O R T H L E S S

Execution is essential.

If a job is worth doing it, it is worth doing right.

We deliver brilliant execution and have 'chalked up'

some amazing results for our clients.

We have expertise in advertising, digital (Adwords,

PPC/SEM), PR and media relations, events and

exhibitions, sales promotion, campaign management,

brand activation and brand design.

EXECUTION



People are everything and when they arefocused and performing consistently, you will beunstoppable!

C U L T U R E E A T S S T R A T E G YF O R B R E A K F A S T

It's natural to place shareholder value and financial

success as the main priority for any business. We believe

people are the true focus, our programmes enhance the

performance of your people, helping them become more

engaged, more productive and ambassadors for your

business.

Aligning your team behind a shared strategy, where

everyone knows what they need to do, by when, is a

powerful tool.

CULTURE



STRATEGYPlan your journey

Know your purpose

Detail your tasks

Do it brilliantly

First time, every time

CULTUREEXECUTION

W E C A R E A B O U T

People are the only reason

we lose something or break

something

MARKETING AND PEOPLE



We offer our services as a traditional agency, as your fully outsourced marketing team

and through specific training programmes. If you have a problem, please contact us:

HOW CAN WE HELP YOU?M A R K E T I N G S T R A T E G YM A R K E T I N G P L A N N I N GM A R K E T I N G A U D I T SB R A N D S T R A T E G YI N N O V A T I O N A N D N P D

H I G H P E R F O R M I N G T E A M SC U L T U R A L A L I G N M E N TC O R P O R A T E R E S I L I E N C E

D I G I T A L M A R K E T I N GP U B L I C R E L A T I O N SA D V E R T I S I N GB R A N D A C T I V A T I O NE V E N T S

Email: [email protected]

Mobile: 07803 856054

Web: www.creative-thoughts.co.uk


MARKETING STRATEGYWe help you create clarity for your brand and marketing campaigns

Understand your target market

Define your brand essence

Brand positioning

Activity planning

Email: [email protected] or mobile: 07803 856054 or Web: www.creative-thoughts.co.uk


ADVERTISINGBe seen, heard and raise awareness

Creative translation of your core brand messages

Focused execution on your target audiences

We are experienced brand communicators able to

deliver effective advertising

1. Copywriting

2. Design

3. Media planning and buying

4. All media across print, radio, video and TV

5. Full campaign management

Email: [email protected] or mobile: 07803 856054



DIGITAL MARKETINGGrow your business through effectivedigital marketing campaigns

Search Engine Marketing (SEM)

Pay Per Click (PPC)

Search Engine Optimisation (SEO)

Email marketing

Social media management

We create and manage the most effective digitalmarketing campaigns, driving visitors to your websiteand convert into sales leads

Click here to see our training outline.



http://www.creative-thoughts.co.uk/#!digital-marketing-training/yzpct

PUBLICRELATIONSPR is a highly effective communicationstool and like everything, it needsplanning

Our PR team has more than 30 years PR and media relations

experience

Combining creativity and superb writing skills, we excel at

making your business make the headlines

Our focus is on finding your story under one of the following

headlines - FEAR, CURIOSITY or WHAT'S IN IT FOR ME

Email: [email protected] or

mobile: 07803 856054



BRAND LITERATURETailored brand messages

From newsletters to point of sale, we manage the full process, including copywriting, design and print.



BRAND ACTIVATIONEXHIBITIONS &EVENTS We create and manage all manner of events to launch new products,

promote your business, engage your customers and motivate your teams



TRAINING ANDCAPABILITY BUILDINGWe run brilliant training events designed to disrupt your current thinking and embed

new knowledge or ways of working. Our training is built around what we know,

namely marketing strategy and planning, marketing effectiveness, such as branding

and PR and people performance, tapping into the mind to improve the way we work.

If you are looking for a dynamic training

programme to improve your teams

capability, please drop us a line at :

[email protected]



HIGH PERFORMINGTEAMS AND CULTURE

Our minds control us, and those familiar with the work of Dr Steve Peters, will know that we have a 'human' side and a

'chimp' side to our brains. Every decision we make is an emotional decision and we have combined the work of Prof.

Daniel Kahneman (system 1 and system 2) and leading psychologists to create a programme that enables high

performance and cultivates a stronger culture. For more information, please email us at culture@creative-

thoughts.co.uk



MEET THE TEAMSpencer


Caroline NeilProfessorMcDonald Ian Cecile Jonathan

Marketing strategy,brand design andnew productdevelopment

Public relations andcopywriter.

Digital marketing andweb site guru.

Professor of marketingand chairman ofCreative Thoughts.

PhD in psychologyand expert in teamperformance.

People development,HR and training.

PR training and crisiscommunications.


CREATIVE THOUGHTSCONTACT US

Spencer Garner

Email [email protected]

Web www.creative-thoughts.co.uk


creative thoughts credentials

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