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Creating products that lawyers love (sic!) – design in legal technology Anna Ronkainen, Chief Scientist, TrademarkNow, President, Finnish Legal Tech Forum (etc. etc.) [email protected] @ronkaine Legal Design Summit, Helsinki 2016-11-16
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Creating products that lawyers love (sic!) – design in legal technology

Apr 16, 2017

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Anna Ronkainen
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Page 1: Creating products that lawyers love (sic!) – design in legal technology

Creating products that lawyers love (sic!) –

design in legal technology

Anna Ronkainen, Chief Scientist, TrademarkNow,President, Finnish Legal Tech Forum (etc. etc.)[email protected] @ronkaineLegal Design Summit, Helsinki 2016-11-16

Page 2: Creating products that lawyers love (sic!) – design in legal technology

Hello, what’s this?

@ronkaine#legaldesign

Page 3: Creating products that lawyers love (sic!) – design in legal technology
Page 4: Creating products that lawyers love (sic!) – design in legal technology
Page 5: Creating products that lawyers love (sic!) – design in legal technology
Page 6: Creating products that lawyers love (sic!) – design in legal technology
Page 7: Creating products that lawyers love (sic!) – design in legal technology
Page 8: Creating products that lawyers love (sic!) – design in legal technology

But is this really a problem?

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In the medical sector, it sure is...

@ronkaine#legaldesign

Page 10: Creating products that lawyers love (sic!) – design in legal technology

..seriously!

@ronkaine#legaldesign

(Viitanen et al 2011)

Anybody think it’sreally any better for legal software?

Page 11: Creating products that lawyers love (sic!) – design in legal technology

What is usability?

Page 12: Creating products that lawyers love (sic!) – design in legal technology

What is usability?

“Usability is the extent to which a system can be used by specific users to achieve specified goals with effectiveness, efficiency and satisfaction in a specified context of use.”

ISO 9241-210

@ronkaine#legaldesign

Page 13: Creating products that lawyers love (sic!) – design in legal technology

What is usability?

“It is important to realize that usability is not a single, one-dimensional property of the user interface. Usability has multiple components and is traditionally associated with these five usability attributes:

•  Learnability: The system should be easy to learn so that the user can rapidly start getting some work done with the system.

•  Efficiency: The system should be efficient to use, so that once the user has learned the system, a high level of productivity is possible.

•  Memorability: The system should be easy to remember, so that the casual user is able to return to the system after some period of not having used it, without having to learn everything all over again.

•  Errors: The system should have a low error rate, so that users make few errors during the use of the system, and so that if they do make errors they can easily recover from them. Further, catastrophic errors must not occur.

•  Satisfaction: The system should be pleasant to use, so that users are subjectively satisfied when using it; they like it.”

Nielsen 1993

@ronkaine#legaldesign

Page 14: Creating products that lawyers love (sic!) – design in legal technology

mental model

high-level represented

model

low-level represented

modelimplementation model

Levels of usability

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Levels of usability: legal tech

mental model

high-level represented

model

low-level represented

modelimplementation model

Page 16: Creating products that lawyers love (sic!) – design in legal technology

Levels of usability: law

mental model

high-level represented

model

low-level represented

modelimplementation model

§§

Page 17: Creating products that lawyers love (sic!) – design in legal technology

How to implement usability

•  evaluation of current systems and processes

•  field studies

•  mock-ups, paper prototypes

•  iterative development

•  heuristic evaluation by an expert

•  end-user usability testing

Page 18: Creating products that lawyers love (sic!) – design in legal technology

How to implement usability

•  evaluation of current systems and processes

•  field studies

•  mock-ups, paper prototypes

•  iterative development

•  heuristic evaluation by an expert

•  end-user usability testing

Page 19: Creating products that lawyers love (sic!) – design in legal technology

These guys get it

@ronkaine#legaldesign

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Software is not always the answer!

Our project management solution:

(for the first 3 years)

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The devil is in the details...

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icons for classes of goods and services

relevance ranking

all important information at a glance

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most important information all at the top of the details page

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state-of-the-art line break technology

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state-of-the-art bullet point technology

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cryptic codes, explanation links to a pdf document

graphic representation and its description interjected by the list of goods and services

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codes expanded and linked to longer explanations (when available)

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In conclusion...

Page 33: Creating products that lawyers love (sic!) – design in legal technology

Good usability is good for

•  increased productivity•  reducing training and support costs•  speeding up development•  speeding up legal processes•  quality of legal decisions•  occupational well-being

So why isn’t there more of it in the legal field? And why (almost) no research?

@ronkaine#legaldesign

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[ADVERTISEMENT] More on legal tech...

•  Finnish Legal Tech Forum, legaltech.fi

•  Helsinki Legal Tech Meetup, meetup.com/Helsinki-Legal-Tech-Meetup (next: Nov 21)

•  my Introduction to Legal Technology course (Turku), slides at slideshare.net/ronkaine

...and on shower taps, usability, and everything:

•  Donald Norman: The Design of Everyday Things (MIT Press)

@ronkaine#legaldesign

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THANK YOU!

www.trademarknow.com slideshare.net/ronkaine @ronkaine