1 Why Use Craigslist • Free • Easy • More than 50 million users in US alone • 40.8 Million visits per month • 17% $0 – 30k 25% $30 – 60k 27% $60 – 100k 32% $100k+ • 43% College Graduates
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Why Use Craigslist
• Free• Easy• More than 50 million users in US alone• 40.8 Million visits per month• 17% $0 – 30k 25% $30 – 60k 27% $60 –
100k 32% $100k+ • 43% College Graduates
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Part 1
CRAIGSLIST Setup and Ad Posting
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Click “my account”
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Sign Up for an account
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Email and Verification
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Go to your email and click link
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Choose Password and Log in
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Accept Terms
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YOU’RE IN!!
To Post, choose city and select GO!
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Choose Housing Offered
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The Real Estate – by broker
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Add Headline/Specific Location/Posting Description
Headline
Paste Ad or type text here
Location
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TYPES OF ADS
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Types of Ads
• Our Office Listings• Hudhomestore.com• Realty Pak• Open Houses• Lease to Own (Homepartners)
NOTE: Never Post an ad without an
Image attached..
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Quality AND Quantity
• Must be smart about posts• Posts must quality (check spelling,
grammar, etc)• Truthful – DO NOT offer anything you do
not have• TREC Compliance – Always adhere to
TREC advertising rules.
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7 STEPS TO
CRAIGSLIST SUCCESS
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7 Steps to Craigslist Success
Now that you know how and whyTo use craiglist, we willdiscuss the 7 Steps to Success!
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CHOOSE STRATEGY
– WHAT TYPE OF ADS WILL YOU CREATE
– WE RECOMMEND A COMBINATION
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Niche Marketing• Specialization and Differentiation will cause
your ads to stand out and get more clicks• Use niche keywords in title and text to be
more searchable– Foreclosures– Luxury Homes and Estates– LEASE WITH OPTION TO BUY– Fixer-Uppers– New Construction– Etc
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Create Ads in Advance – Design Your Campaign
• Make sure to have ads where you can just “copy and paste”
• This will save time and frustration
• Add to “library” as often as possible
• The MORE THE MERRIER!
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Write Out Headlines
• Avoid Blah, Dull, Boring, Unappealing Headlines
• Avoid things like “Beautiful 3/2” “Lovely Home” BORING!
• Use keywords, BUZZ words
• Use Symbols like **** or $$$ to make them POP
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Headline Examples
• Moving Sale - We Want To Move & You Want To Buy. Let's Talk!• In Vegas The House Always Wins. Here Your Offer Wins The House!• We Need You To Buy, So That We Can Say Bye-Bye• The Price Is Right - Let's Make A Deal• The Key To Owning This Home Is In Your Offer• It's Not Complex. It's A Duplex. You Can Own It And Rent It!• You Can Own The White House (In San Antonio, Not Washington, DC)• Don't Say Goodbye To This Good Buy!• Looking For A Distressed Seller, Not A Distressed House?• This House Is A Keeper. It Doesn't Need A Housekeeper!• Not A Garage Sale. You Can Buy The Whole House!• Foreclosure - The Bank Needs Your Good Offer For Closure• Short Sale - Make Us An Offer The Bank Can't Refuse
SIMPLE ANATOMY• Gripping Headline• Never Post Address• Short Ad Copy – Less is More. Be a Tease• CALL TO ACTION
– “for more information text 210-555-5555• Must use pictures – 4-5 most appealing• Zip Code Only• CALL TO ACTION
– Call or Text for more info 210-555-5555 24
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Post According to Schedule
• Mon-Fri• 2 X per day• 12pm, 7pm• Set alarm on your phone and post
everyday WITHOUT FAIL!
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Track Results / Duplicate Success
• Make note of the ads and headlines that work for you and duplicate often
• Capitalize on your Success!• Trash Ads that Do Not Work
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Follow Up!!!
• Set up your 1-31 file• Put every name, number
and email in 1-31 file• Place all in automated
DRIP campaign• Schedule Times to Follow
Up Consistently
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CONCLUSION
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CONSISTENCY IS THE KEYto
YOU WILL GET LEADS ANDCLOSE MORE DEALS IF YOU
REMAIN CONSISTENT
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DON’T GIVE UP!
YOU MAY SEE IMMEDIATE RESULTS. THEN AGAIN YOU MAY NOT.
KEEP POSTING AS PER SCHEDULEEVERYDAY!
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Contact Information
RICK TANKERSLEY3520 N LOOP 1604 EastSan Antonio, TX 78247
210-788-9690