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Craig’s List and Real Estate Craig’s List and Real Estate Listings-to-Leads / L2L Listings-to-Leads / L2L The Facts about Craig’s List: The Facts about Craig’s List: #10 Website on the Internet #10 Website on the Internet 50 million unique visitors a month 50 million unique visitors a month 1.2 billion page views a month 1.2 billion page views a month HUGE Real Estate and Rental sections HUGE Real Estate and Rental sections The category “Housing” is the top center The category “Housing” is the top center category on the FRONT PAGE of this category on the FRONT PAGE of this website that gets 50 million unique views a month!! website that gets 50 million unique views a month!! Listings-to-Leads 800-788-8508 ListingstoLeads.com [email protected]
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Craigs List Broker

May 09, 2015

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Real Estate

Scott Pierce
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Page 1: Craigs List Broker

Craig’s List and Real EstateCraig’s List and Real EstateListings-to-Leads / L2LListings-to-Leads / L2L

The Facts about Craig’s List:The Facts about Craig’s List:

#10 Website on the Internet#10 Website on the Internet 50 million unique visitors a month50 million unique visitors a month 1.2 billion page views a month1.2 billion page views a month HUGE Real Estate and Rental sectionsHUGE Real Estate and Rental sections

The category “Housing” is the top center The category “Housing” is the top center category on the FRONT PAGE of this category on the FRONT PAGE of this website that gets 50 million unique views a website that gets 50 million unique views a

month!!month!!

Listings-to-Leads 800-788-8508ListingstoLeads.com [email protected]

Page 2: Craigs List Broker

Craig’s List and Real EstateCraig’s List and Real Estate

In the beginning,

people love the ease of use Craig’s Listoffers with simple links and information.

But as people go through the Property Search process

they want advanced search and functionality.

Listings-to-Leads 800-788-8508ListingstoLeads.com [email protected]

Page 3: Craigs List Broker

No Good VendorsNo Good Vendors

Current 3Current 3rdrd Party Vendor Craig’s List Ad’s look like Party Vendor Craig’s List Ad’s look like

Web pages from 1997!Web pages from 1997!

… …and are about as interesting and and are about as interesting and effective.effective.

Unleash the potential on Craig’s List with Unleash the potential on Craig’s List with Listings-to-Leads.Listings-to-Leads.

Listings-to-Leads 800-788-8508ListingstoLeads.com [email protected]

Page 4: Craigs List Broker

L2L’s Craig’s List Ad is proven to do both:

• Get people to email/call you and your agents directly from the Craig’s List Ad itself (leads).

• Get people into your broker website where your website tools and information will generate more leads.

Listings-to-Leads 800-788-8508ListingstoLeads.com [email protected]

Page 5: Craigs List Broker

It’s not just about the ad,

but the process:

• Constantly testing to improve click-through and contacts.

• Internet constantly changes, L2L keeps design/call-to-actions and testing at the leading edge.

Listings-to-Leads 800-788-8508ListingstoLeads.com [email protected]

Page 6: Craigs List Broker

Sources of Traffic to a Real Estate Broker’s Website:Sources of Traffic to a Real Estate Broker’s Website:

- Listings on Trulia, Zillow and Realtor.com: 100+- Listings on Trulia, Zillow and Realtor.com: 100+- Listings with my Craig’s List Ad: 45- Listings with my Craig’s List Ad: 45

With Listings-to-Leads (L2L) you get almost 70% more With Listings-to-Leads (L2L) you get almost 70% more traffic and visitorstraffic and visitors

that are MUCH more likely to become leads and closed that are MUCH more likely to become leads and closed business.business.

Actual Google Analytics Numbers of Referral Traffic

Listings-to-Leads 800-788-8508ListingstoLeads.com [email protected]

Page 7: Craigs List Broker

You Need Buyer LeadsYou Need Buyer LeadsTrend AnalysisTrend Analysis Actual Actual

Actual Actual Page Actual Page Page Actual Page TrendTrend Trend Trend PagePage

VisitorsVisitors Views Views Views Total Views Total VisitorsVisitors Views Views

Trulia (100%)Trulia (100%) 1,3991,399 2.28 2.28 3,190 3,190 1,3991,399 3,190 3,190Craig’s List (50%)Craig’s List (50%) 1,1411,141 5.85 5.85 6,675 6,675 2,282 2,282

13,35013,350

L2L can almost double your website traffic L2L can almost double your website traffic with 400% more page views than the next leading with 400% more page views than the next leading

website!website!

These are the best potential leads that you can get from These are the best potential leads that you can get from anyany

website on the Internet.website on the Internet.Listings-to-Leads 800-788-8508ListingstoLeads.com [email protected]

Page 8: Craigs List Broker

Our clients include brokers and agents Our clients include brokers and agents throughout the United States.throughout the United States.

Click below for some examples of our Click below for some examples of our clients Craig’s List ads that bring more clients Craig’s List ads that bring more web traffic and leads than web traffic and leads than any other website.any other website.

Denver, CODenver, CO

Oklahoma City, OkOklahoma City, Ok

Pensacola, FLPensacola, FLListings-to-Leads 800-788-8508ListingstoLeads.com [email protected]

Our ClientsOur Clients

Page 9: Craigs List Broker

Listing Syndication ManagementListing Syndication Management

What happens when a LEAD is interested in your Listing and clicks on See Listing Website….

Listings-to-Leads 800-788-8508ListingstoLeads.com [email protected]

Page 10: Craigs List Broker

Listing Syndication ManagementListing Syndication Management

You have just lost the chance to a majority of ALL the leads that are looking for more information.

Listings-to-Leads 800-788-8508ListingstoLeads.com [email protected]

Page 11: Craigs List Broker

Listing Syndication ManagementListing Syndication Management

What happens when a LEAD is interested in your Listing and clicks on View More Details….

Listings-to-Leads 800-788-8508ListingstoLeads.com [email protected]

Page 12: Craigs List Broker

Listing Syndication ManagementListing Syndication Management

- No local information- No local expertise shown- Usually too long for agent follow-up on lead inquires.

Listings-to-Leads 800-788-8508ListingstoLeads.com [email protected]

Page 13: Craigs List Broker

Listing Syndication ManagementListing Syndication Management

Perfect. Agent’s information, advanced local property search info.,& established program for lead qualification, distribution and follow-up.

Listings-to-Leads 800-788-8508ListingstoLeads.com [email protected]

Page 14: Craigs List Broker

By the Numbers:

1. In this market you need more business.

2. Craig’s List is the 10th most visited Website on the Internet, but it is not the only one!

3. Craig’s List has a HUGE real estate section.

4. L2L will get people who are looking at real estate on Craig’s List or any other relevant website to contact you in larger numbers than ever before possible.

Listings-to-Leads 800-788-8508ListingstoLeads.com [email protected]