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Improve herd health Optimize dairy operations Maximize milk yield
25

Cowlar deck

Apr 12, 2017

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Page 1: Cowlar deck

Improve herd health

Optimize dairy operations

Maximize milk yield

Page 2: Cowlar deck

THE GLOBAL FOOD CHALLENGEBy 2050 we will need to feed more than 10 billion people, requiring a 70% increase in global food production

Source: Eric Schmidt’s Farm 2050 initiative

10bnPOPULATION BY 2050

70%INCREASE IN FOOD PRODUCTION

Page 3: Cowlar deck

Global Sales of Milk exceed

$1 Trillion every year

Page 4: Cowlar deck

Yields Diseases Reproduction Tracking

Pakistan India China Colombia Indonesia

500,000 300,000 600,000 225,000 140,000

tons tons tons tons tons

750,000Number of farmers supplying Milk to Nestle

Page 5: Cowlar deck

WWW.COWLAR.COMWWW.COWLAR.COM

Emerging Markets

Primitive

Agri-practices

Low Milk Yield

Dairy is Complicated

Page 6: Cowlar deck

THE SMART COLLAR FOR COWS

Cowlar tracks temperature, activityand monitors cow behaviour toprovide farmers with action-abletext message alerts

Page 7: Cowlar deck

BASE

Online Dashboard

Cellular Tower

SMS Alerts Robo-Call

How it works..

Solar powered base with 4 km

range

Waterproof, rugged smart

collar

Page 8: Cowlar deck

Improve Milk Production

Get actionable recommendations on how

to maximise yield & avoid milk loss

Early Disease Detection

Cowlar looks for signs & symptoms of diseases. Get alerts at an early

stage

Boost Reproduction

rates

Never miss a heat cycle with Cowlar. Dairy farms

can lose up to $400 if they miss a heat cycle.

Real Time insights & Alerts

Monitor from anywhere, at anytime with SMS

alerts in any language or an automated phone call

ACTION-ABLE RECOMMENDATIONSvia TEXT MESSAGES

Page 9: Cowlar deck

$50()Monthly income /cow

2,500+units Pre-ordered

150Pilots at farms

Page 10: Cowlar deck

MARKET

$400BillionMarket

300 Million

Page 11: Cowlar deck

BUSINESS MODELCost

$69

Subscription

$3/mo

Revenue at 50k cowlars

$9Million

Includes three months of

free recommendations

Recur Rev

$2Million

Page 12: Cowlar deck

TRACTION

Global FinalistTop 30 Impact

StartupRunner-up

(Agriculture) 1st PrizeGlobal Finalist

Selected S 2016

$50()Monthly income /cow

2,500+units Pre-ordered

150Pilots at farms

Page 13: Cowlar deck

GLOBAL DISTRIBUTION STRATEGY

USA

Mexico

Columbia

BrazilNigeria Vietnam

Ireland

Poland

India

Launching Cowlar in these countries by Q3 of 2016

Australia

Pakistan

Page 14: Cowlar deck

COMPETITIONHealth

Monitoring

Geo-

Fence

Heat

detection

Disease

Detection

Mobile

& Web

portal

Battery

Life

User

interface

Agnostic

Price Subscription

Cowlar ● ● ● ● ● 180d ● $69 $3 /cow/mo

Silent

Herdsman● - ● ● ● 60d $160 NA

Moocall ● - ● - - 30d $299 NA

Dairy Master ● ● - ● 5yr $150 $5000/yr

E-Cow ● - ● ● ● 8yrs NA NA

Bella Ag ● - ● - - 5yrs $75 $1250/yr

Tekvet ● - ● - - NA NA NA

Connecterra ● ● ● - ● NA NA NA

SCR Dairy ● - ● - - NA NA NA

*subject to change

Page 15: Cowlar deck

IMPACT –LOCAL VS GLOBAL

5%

12%

$50 Billion

$120 Billion$4.2 Billion

$2 Billion

Yield

Improvement

Page 16: Cowlar deck

WWW.COWLAR.COMWWW.COWLAR.COM

Slush Impact AcceleratorSLUSH Impact Accelerator 2015

Top 30 Impact Startup

Page 17: Cowlar deck

WWW.COWLAR.COMWWW.COWLAR.COM

Cowlar can help farmers tackle climate change

Page 18: Cowlar deck
Page 19: Cowlar deck

INTERNET OF THINGS (IOT)Based in Islamabad, Since 2013

ROBOTICS | SENSORS | AUTOMATION | SOFTWARE | ANALYTICS

MISSION - DIGITIZE THE WORLD & MAKE SENSE OF DATA

Page 20: Cowlar deck

END TO END IOT

DEVICES COMMUNICATION CLOUDW

HA

T W

E D

O

Page 21: Cowlar deck

TECHNOLOGY & INDUSTRY AGNOSTIC

Sensors & Controls

Location

Camera

Biometrics

PIR

Pressure

Transducer

Energy

Temp

Moisture

NFC/RFID

Motion

Flow

Printer HMI Actuators Robot

Communication

Security

Cellular

ZigBee

LoRa

CAN

Integration

BLE

Bluetooth

RF

BACNet

Wi-Fi

Modbus

232/485 USB 4-20 mA HART Profibus

Cloud & Analytics

Computing Storage Rules

Machine Learning

Artificial Intelligence

Recommendations

Actions Analytics Control

OUR IoT

Lego lets us

BUILD

New things quickly

CUSTOMIZE

Hardware & software solutions

INTEGRATE

With legacy systems

Page 22: Cowlar deck

UmairBiz Dev (USA)

TEAM

www.e4technologies.net

AwaisElectronics/EDA

Umer AdnanCEO

Umer IlyasCTO

HassanFirmware

AzmatElectronics/Design

HussamCIO (USA)

UsmanSoftware

MunaimSoftware

AzfarCloud / Analytics

AhmadahCreative

SaqibElectronics/Design

UmarElectronics/EDA

MohsinElectronics/test

Page 23: Cowlar deck

TEAM HuzaifaEmbedded

www.e4technologies.net

ShehreyarEmbedded

SeemakMechanical

MuneebMobile Apps

Adil AftabManufacturing

(Canada)

Asad AftabInteraction Design

(PAK)SMEs Nauman Sheikh

Data & Analytics(USA)

Usman PashaBusiness Intelligence

Page 24: Cowlar deck

Dr. Chris CarrStrategic Partner & advisor (USA)

ADVISORS

Dr.Mohsin TiwanaSerial Entrepreneur

Tariq QureshiTelecomm Veteran (USA)

Page 25: Cowlar deck

www.cowlar.com

facebook.com/cowlar