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U.S unveils plan for cars of the future http://money.cnn.com/2014/02/03/ autos/vehicle-to-vehicle- communication/index.html? iid=SF_BN_LN Caitlin Chuck Professor Klinkowstein
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Page 1: Course powerpoint

U.S unveils plan for cars of the future

http://money.cnn.com/2014/02/03/autos/vehicle-to-vehicle-

communication/index.html?iid=SF_BN_LN

Caitlin Chuck Professor Klinkowstein

Page 2: Course powerpoint

Caitlin Chuck Professor Klinkowstein

Page 3: Course powerpoint

•  New life- saving technology

•  Reliable over human reflexes

 

Caitlin Chuck Professor Klinkowstein

•  Vehicle- to- Vehicle communication

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Cars communicate directly with other cars on the road preventing accidents and maintaining traffic flow

Caitlin Chuck Professor Klinkowstein

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Ethnographic Research

Will this new vehicle-to-vehicle technology make commuting

easier?

Caitlin  Chuck     Professor  Klinkowstein  

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Observation 1 Observed students, who I did not know in commuter lounge  - Mention any needs as a student, who commutes to school?

Caitlin Chuck Professor Klinkowstein

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Caitlin  Chuck     Professor  Klinkowstein  

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What  the  Commuters  Said  

Complained  about:  -­‐Long  breaks    in  between  classes    -­‐Being  ?red  while  driving  -­‐Could  do  other  things  while  driving  

Caitlin  Chuck     Professor  Klinkowstein  

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Observation 2 Spoke to a friend to get the average persons opinion  - How would the new technology benefit you?

Caitlin Chuck Professor Klinkowstein

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Caitlin  Chuck     Professor  Klinkowstein  

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What  Friends  Said    

Benefits:  -­‐Would  make  traveling  easier    -­‐Convenience    -­‐No  distracted  drivers    

Caitlin  Chuck     Professor  Klinkowstein  

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Observation 3 Talked to car fanatic, someone who really likes cars  - What do you think about the new technology?

Caitlin Chuck Professor Klinkowstein

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Caitlin  Chuck     Professor  Klinkowstein  

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What  Car  Fana?cs  Said:  

New  technology  is:  -­‐New  inven?ve  technology    -­‐S?ll  a  liEle  skep?cal    -­‐Prototype  shows  future  possibili?es  

Caitlin  Chuck     Professor  Klinkowstein  

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Ethnographic  Research  Findings  

•  New  technology  makes  commu?ng  easier    

•  Time  can  be  used  doing  other  things    

•  Safer  travels/  less  accidents  •  Cars  do  not  have  distrac?ons  like  

people      

Caitlin  Chuck     Professor  Klinkowstein