Participation Guide —Japan's ONLY international trade fair specialised in COSMETICS www.cosmetokyo.jp/en/ Dates: June 26 [Wed] – 28 [Fri] , 2013 Venue: Tokyo Big Sight, Japan Organised by: Reed Exhibitions Japan Ltd. Concurrent Show: (Formerly: COSME INNOVATION)
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COSME TOKYO 2013 2nd INT' L COSMETICS TRADE FAIR Participation Guide
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Participation Guide
—Japan's ONLY international trade fair specialised in COSMETICS
www.cosmetokyo.jp/en/
Dates: June 26[Wed] – 28[Fri ], 2013Venue: Tokyo Big Sight, JapanOrganised by: Reed Exhibitions Japan Ltd.Concurrent Show:
(Formerly: COSME INNOVATION)
Japan’s cosmetics imports have been ever increasing for the past 10 years.
Due to diversification of consumer needs, overseas cosmetics have become one of the common
options.
Now that organic cosmetics is becoming one the mainstreams in Japan, more and more
overseas organic brands are entering the Japanese market.
Why the Japanese market NOW?
Debuted in 2012 with a remarkable success! The show generated huge business opportunities gathering 16,936 *
visitors.(*including the concurrent show)
World’s second largest cosmetics market1
Demands for overseas cosmetics are greatly increasing.20
Comments from the Visitors (2012, excerpt) Comments from the Exhibitors (2012, excerpt)
We purchased skincare cosmetics for USD
37,500, selecting from 4 companies we
found at COSME TOKYO.
SOGO & SEIBU Department Store
30 buyers in charge of cosmetics visited the
show from our company. We are planning
purchase for more than USD 125,000. It was
the perfect venue to select and purchase
cosmetics.
TOKYU HANDS Life Style Shop
The show was a perfect venue to compare
many new products. We found organic body
care products for USD 32,500. We would
love to visit COSME TOKYO 2013 as well.
DINOS Catalogue Retailer
We visited the show to purchase both for
treatment and for retail.
We have decided to purchase massage oil
for USD 15,000.
HOUENDO Aesthetic Salon
We will purchase hair care products for USD
52,500. In addition, we found many potential
hit products, which we are considering
purchasing now. The order would amount to
USD several hundred thousands.
LOFT Life Style Shop
We are planning to purchase face masks for
USD 37,500. We actively had meetings also
with new companies we met for the first
time.
NEUVE A Select Shop
Seeking to make agency agreements with
exhibitors, 25 staffs visited the show from
our company. After visiting all the exhibitors
and having many meetings, we have already
reached an agreement with 4 companies.
TOKYODO Distribution Agent
Agency agreements with 6 companies are
almost decided. We could find many new
companies we hadn't known. We are willing
to visit COSME TOKYO 2013 as well.
IDA RYOGOKUDO Distribution Agent
4 orders from major variety shops were
decided, which amount to USD 1 million
within a year. We gathered over 500 visitors
and conducted 290 meetings at our booth.
BRIAGE
We gathered 500 visitors to our booth, which
led to an order for USD 50,000 from an
overseas company and other 16 inquiries.
It was the most fruitful show ever.
BIGENDO Anti-aging Serum Placenta Skincare
COSME TOKYO was our debut event in
Japan. The show was fantastic, enabling us
to meet a large number of visitors - not only
buyers but press members as well. We will
double the booth size next year.
DINAIR AIRBRUSH MAKE UP (USA)
We are very satisfied with the show results.
Conducting meetings with 400 companies, we
received orders for USD 12,500 on-site
and additional orders for USD 2.5 million
from 50 companies after the show.
FUJI BOEKI Airbrush Makeup Soaps
Orders from companies in Singapore, India
and Taiwan are fixed, one of which has led to
an order for USD 162,500.
Furthermore, we expect it to amount to sales
for USD 1,625,000 within a year.
KOTOHOGI
We are extremely satisfied with the show
results. We could meet 150 visitors, from which
we are expecting sales for USD 400,000. We
also appreciate kind arrangement and support
of Show Management.
MATSUKURA (Taiwan) Skincare Cream for Salons Face Masks
We found a distributor at COSME TOKYO.
We are very surprised at the high quality of
visitors.
We will come back next year for sure.
O’PURE (Korea)
We had meetings with almost all the major
distribution agents and reached an
agreement with favorable conditions.
YOKOHAMA OILS & FATS INDUSTRYOrganic Skincare Organic Hair Care Products
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Through “Matching System”, exhibitors can reach the visitors database consisting of 5,000* highly motivated registrants. Their needs and budgets are revealed to you, as well as other
information such as company name, position, visiting dates, etc.
“e-Guidebook” is an online show catalogue with active
appointment function, which enables visitors to search
exhibitors matching their needs and request
appointments. By showcasing your products/services
on it, you can maximise the number and quality of
visitors to your booth.
Above services maximise your chance of finding new customers and make your on-site meetings more effective and concrete.
Search for your target customers and look up their needs.
Check your target customers’ visiting dates and request appointments to them.
Prepare proposals in advance so that they match your customers’ needs.
“Matching System” — Visitors Search Engine
“e-Guidebook” — Exhibitors Search Engine
(*expected)
(Image) (Image) (Image)
<The system is subject to change.>
(Image)
By using Matching System, you can
(Select your products/services.) (Visitors whose needs match your products/services appear.) (Company name, Position, Field of interest, Budget, etc.)
We know how to assist your business expansion. —Special Support Services—
Other Support Services to enhance your business
VIP Reception Party for the cosmetics industry
Using VIP Guest Invitation System, you can invite your
important customers with special privileges as below.
Please use this as an incentive for them to visit the exhibition
and your booth.
In order to appeal to visitors, Bilingual Business Signboards
are highly effective. They will help you stand out in the crowded
aisles and lead your potential customers to your booth.
VIP Guest Invitation System Bilingual Business Signboard Order/Download Service
FREE
FREE FREE
For exhibitors, special discount
rates for international standard
hotels, conveniently located
close to the exhibition site, are
available.
Special Discount for Hotels
Preparing local language
speakers at your booth is
highly recommended.
Interpreter/Translator Agent Introduction Service
OPTIONAL
Comments from overseas exhibitors on the support services
We appreciate kind hospitality of Show Management.
Though it was our first time to exhibit in Japan,
preparation and export procedures went smoothly thanks
to courteous support from Show Management staff.
SECRETLEAF INTERNATIONAL (Malaysia)
We are very satisfied with the hospitality of Show
Management, as well as the show results.
Thanks to powerful promotion by Show Management, we
could meet many buyers and had good business
discussions.
MK LIFE (USA)
We are happy to welcome you as an exhibitor and support your business expansion in Japan.
Dates:June 26 [Wed] – 28 [Fri], 2013
Venue:Tokyo Big Sight, Japan
Organised by:Reed Exhibitions Japan Ltd.
Dates:June 26 [Wed] – 28 [Fri], 2013
Venue:Tokyo Big Sight, Japan
Organised by:Reed Exhibitions Japan Ltd.
2nd COSME TOKYO 4th COSME Tech
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COSME TOKYO Show Management
Contact Show Management NOW for exhibiting
Attn: Megumi Yanai (Ms.)
Reed Exhibitions Japan Ltd.18F Shinjuku-Nomura Bldg., 1-26-2 Nishishinjuku, Shinjuku-ku, Tokyo 163-0570, JapanWEB: www.cosmetokyo.jp/en/ TEL: +81-3-3349-8518 / FAX: +81-3-3349-8530 E-mail: [email protected] division of Reed Business Registered in England, Number 678540
Exhibit at COSME TOKYO, your best gateway to the Japanese & Asian market!