Corporate Social Responsibility & Sustainability Development 2013 .
Corporate Social Responsibility & Sustainability Development 2013
.
MINT Sustainability MINT Sustainability
PhilosophyPhilosophy
Being a good, socially responsible
corporate citizen is an integral part of
our values and this extends beyond
ad hoc philanthropy.
At Minor International, we strive for
sustainability. This includes
sustainability of our own business by
ensuring the benefits to our
stakeholders both in the short and
long term; sustainability of our
customers and partners, by growing
them with us; and sustainability of
communities around us, for a better
society at large.
MINT Sustainability framework was developed in alignment MINT Sustainability framework was developed in alignment
with our Core Value and consider impact to all stakeholderswith our Core Value and consider impact to all stakeholders
�To grow our business together
with our stakeholders, we need to
foster the socially responsible
mindsets for our people, as well as
to engrain “sustainability” into our
business operations processes and
culture, with clear strategic
direction.
�We don’t look at sustainability as a
separate topic, but as integrated
into our growth strategies.
�Building on the foundation of
MINT’s core values, we believe
four key factors - people,
customers, partners, and
environment - drive the
sustainability of Minor
International, our key stakeholders
and our community.
Sustainability is part of our 5Sustainability is part of our 5--years strategic plan, supported years strategic plan, supported
by our CEO, and endorsed by Board of Directorsby our CEO, and endorsed by Board of Directors
Annual
Planning and
Review Cycle
2 3
4
56
1CRAFT BUSINESS
GROUP 5-YEAR
STRATEGY
CRAFT BUSINESS
GROUP 5-YEAR
STRATEGY
CASCADE 5-YEAR
STRATEGY TO
BUSINESS UNIT
CASCADE 5-YEAR
STRATEGY TO
BUSINESS UNIT
ALL UNITS LINK 5-
YEAR STRATEGY TO
ANNUAL BUSINESS
PLAN
ALL UNITS LINK 5-
YEAR STRATEGY TO
ANNUAL BUSINESS
PLAN
CONDUCT MONTHLY
BRAND MEETING AND
WEEKLY UPDATE AT
BUSINESS UNIT LEVEL
CONDUCT MONTHLY
BRAND MEETING AND
WEEKLY UPDATE AT
BUSINESS UNIT LEVEL
DEVELOP INDIVIDUAL
KPI TO DRIVE KEY
STRATEGY &
BUSINESS
OBJECTIVES
DEVELOP INDIVIDUAL
KPI TO DRIVE KEY
STRATEGY &
BUSINESS
OBJECTIVES
CONDUCT QUARTERLY
REVIEW, EXCOMM AT
BUSINES GROUP LEVEL
CONDUCT QUARTERLY
REVIEW, EXCOMM AT
BUSINES GROUP LEVEL
EXECUTION
PLANNING
Strategic Direction ⇒⇒⇒⇒ Strategic Priority ⇒⇒⇒⇒ Policy ⇒⇒⇒⇒ Action
Sustainability Strategy…
• …is now part of MINT’s
5-year strategic plan and
Board’s Agenda
• …is linked to business
plans
• …is sponsored by
Chairman & CEO and C-
Level executives
• …initiatives are led by
Chief People Officer
MINT’s Strategic Planning Governance
Sustainability efforts involved everyone in the organization Sustainability efforts involved everyone in the organization
from the Board to the functional teamsfrom the Board to the functional teams
Endorser
Strategy
formulation &
monitoring
Execution &
feedback
MINT’s Sustainability Governance Structure
Our roadmap to sustainability starts with strategic direction, Our roadmap to sustainability starts with strategic direction,
follow by pilot projects before expanding out to all driversfollow by pilot projects before expanding out to all drivers
MINT focuses on driving People DevelopmentMINT focuses on driving People Development
Our approach to human capital development comprises of many interlinked levels. We
believe that by building good leaders for our company, community and country, we will
also contribute to the overall strength of the nation.
MINT & Country Leaders
Leadership & Coaching skills Development
Training/ Culture/
Career Management
Job Opportunities/ Hiring
Skills Development
Charity/ Social Work
Building Future
Sustainability Leaders
Building Future
Sustainability Leaders
• School projects
• Book Club project
• Scholarships
• Etc�
• MOU with
universities
• Student internships
• Job opportunities for
those interned/ trained
with us
• Instilling MINT culture: “Driving to
unlock the Impossibilities”
• On-boarding programs
• Technical skill trainings
• Leadership Academy
• Other leadership trainings
• MINT attain sustainability while building
leaders for the community/ country
Developing SkillsDeveloping Skills
Preparing Foundation
Preparing Foundation
MINT
Community
Country
Developing Skills:
Through Training & Development
Developing Skills: Developing Skills:
Through Training & DevelopmentThrough Training & Development
�Corporate University Programs - aims
at working hand in hand with relevant
universities in developing practical
curriculum and providing training and
job opportunities for students in
hospitality and leisure field. We’ve
signed over 40 MOU’s with Rajabhat
universities as part of this program.
�Student Working Program was in place
for over 20 years, and has supported
over 10,000 students to date
�Certification programs such as our
recent ASEAN butcher by Anantara
Chefs
�Continued training and development
for our people – includes technical
skills & managerial skills as well as “life
skills”
Building Future Sustainability Leaders:
Coaching for Success
Building Future Sustainability Leaders: Building Future Sustainability Leaders:
Coaching for SuccessCoaching for Success
�At MINT, we believe that sustainability
can be achieved through building good
leaders for Minor and community. Good
Leaders will drive a successful business
that cares about its stakeholders – and
that is how we can sustain our business,
environment, and community we live in
� In addition to our continuous leadership
training and development programs,
we’ve launched leadership
development programs that integrated
sustainability as part of our process.
�First pilot project: “Banana” – brought
together selected top talents with goal
of achieving improvements in banana
supplies for MFG at the grass root level.
Expected results: building future
“sustainable” leaders, and to create
sustainability for our stakeholders
�More projects are being launched for
the hotel business as well
Engaging in endEngaging in end--toto--end Customer Experience ensures end Customer Experience ensures
delivery of best products & services to our customersdelivery of best products & services to our customers
Customers’ experience with our products and services is fundamental to the company’s
sustainability. At Minor, we strive to understand, engage, and educate our customers beyond
the customers’ contact point. We are committed to ensure we deliver the best products to
our customers in a socially responsible manner, whether it is in the form of product quality
and safety or responsible media.
Anantara guests
experiencing
local cultures Food Safety &
Traceability
The Coffee Club’s
Responsible
product sourcing
Sizzler’s
customers visit
Royal Project
We are committed to LongWe are committed to Long--term & Sustainable term & Sustainable
PartnershipsPartnerships
�MINT strives to develop win-win relationships
with our partners, whether they are our
suppliers, joint venture partners, owners,
principals, franchisees or third party service
providers
�~ 80% of our supplies are sourced locally
�Sizzler works with the Royal Project to supply
fresh vegetables - with business volume
growing over 7 times over the past 3 years
�“Anantara Experience” programs work with
local communities and invite guests to
experience and learn more about the cultures
around our properties’ locations
�Focus on “selecting the right partners” – with
right attitude and ethical conducts
� Inviting partners to join in our CSR/
Sustainability programs e.g. Franchisees’
involvement in Book Club and Founder’s Day
MINT aims to Manage the Environmental Impact MINT aims to Manage the Environmental Impact
where we have footprintswhere we have footprints
�Anantara hotels are Green Globe certified
and follow the standard in energy & resource
conservation and business’ impact to the
environment and local community/ culture
�Examples: Glass bottles for drinking water –
expect to reduce up to 5 million plastic
bottles/ year; Experimenting drinking water
purification and refilling plant for remote
properties – Anantara Kihavah Villas expect to
save the resort from disposing about 125,000
plastic bottles/ year
�Golden Triangle Elephant Foundation –
taking elephants & mahouts off the street and
provide them with new livelihood in a
supportive and ethical environment. The
camp also serves as education ground
�Mai Kao Marine Turtle Foundation –
protection and conservation of sea turtles
With Sustainability as strategic direction, MINT has With Sustainability as strategic direction, MINT has
combined growth with Sustainable Economy Philosophycombined growth with Sustainable Economy Philosophy
Sustainable Economy Philosophy & MINT in Practice
MINT strives for growth… but in
considerate manner and keeping
in mind the impact to stakeholders• On-going 5-year strategic
planning gives us purpose,
focus, and directions for our
business.
• We frame what we currently/
will do into structured
corporate strategies, plans and
policies
• All major investments are
made with endorsements from
BoD and ExCom
• We develop our people/
organization to be able to go
out and make impact to the
business and community
• Risk management and audit
committee are in place
• MINT signs up for anti-
corruption movement
• People
Development
• Focus on
operational
excellence
• Mindful of
impact to
stakeholders &
environment
• Promote
“Driving to
unlock
impossibilities”
culture
• Enforce ethical
code of conduct
• Fostering social
responsibility
mindset
THANK YOUTHANK YOUTHANK YOU