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Table of Contents
1. Executive Summary
1.1. Mission
1.2. Objectives
1.3. Keys to success
2. Company's Summary
2.1. Company Ownership
2.2. Company History
3. Services
3.1. Service Description
3.2. Competitive Comparison
3.3. Tools and Technology
3.4. Fulfillment
3.5. Future Services
4. Market Analysis Summary
4.1. Market Segmentation
4.2. Service Business Analysis
5. Strategy and Implementation Summary
5.1. Sales Strategy
5.2. Sales Forecast
6. Web Plan Summary
6.1. Web Marketing Strategy
6.2. Development Requirements
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1. Executive Summary
1.1. Mission
At HAI Technologies we see ourmission in helping our customers to make their software products more reliable and user-
friendly, more competitive and successful in the market. To provide the best possible service to our customers through a
personalized approach and effective cooperation and communication strategies and to conduct decent and fair business
towards our partners and customers.
1.2. Objectives
Our Objective is to be a premier Software Testing and Quality Management Company and valued by all stakeholders -
clients, investors, employees and partners.
We will achieve this by delivering superior business value to clients.
- We have the vision, ability to execute, and stability to be a great testing partner for your organization.
- We believe in achieving excellence in delivering value to our customers and partners.
- We have the best in People, Processes, Infrastructure, Quality, Technology and Security.
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1.3. Key to Success
Our top priority is to make sure that we deliver the highest quality testing solutions, adopting a cost-optimized delivery model
and striving towards becoming the preferred long-term, value-adding to our customers. We are proud of our team of skilled
and motivated software testing engineers, who are carefully hand-picked and meticulously groomed using our rich
knowledge sharing system and engineering process.
Communication as a key to successful project implementation
We work with customer like one team. Regular, open communication is the main standard. E-mail, Instant Messengers
(MSN, Skype, ICQ), phone, online project management and bug tracking systems are used to eliminate any barriers in our
dialog and ensure perfect project implementation.
On time and on budget delivery
HAI Technologies project managers have large experience in task evaluation and planning. As a result, time schedules and
testing plans are very close to the actual values and, correspondingly, the projects are tested on time and on budget.
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Flexible adjusting to your testing practice
We use a proven set of approaches, documents templates and testing tools. At the same time we are ready to adjust our
processes according to the customer's established procedures and arrange them in the most convenient way for you.
Customer's comprehensive control
You can control the project implementation at any stage. Your team has access to reporting tools and all documents used
during the project.
Status reports are delivered on daily and/or weekly basis. Reports contain not only the results of performed work but also the
next day plan. As a result, the customer's team controls the project in the dynamics and timely corrects the process.
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2.2. Company History
HAI is a leading outsourced Product Development and Software Testing and Quality Management Company that caters to
product development (ISV's) companies worldwide. Founded in early 2007, HAI has over 140 employees servicing and
providing solutions to product engineering companies worldwide. HAI's Technology Development Center is located in India
with offices in the USA. Since its inception, HAI has successfully empowered its customers with innovative end-to-end
technology solutions. HAI's agile technology labs are built to provide strategic outsourcing services that include product
outsourcing services and develop enterprise application solutions. HAI leverages its enduring alliances with technology
leaders like Sun while providing solutions to its customers. HAI specializes in developing strategic business solutions using
global delivery model - a combination of onsite, offsite and offshore project execution methodologies, to meet specific client
requirements. HAI has consistently demonstrated its commitment to developing cost-effective, quality custom applications by
adhering to strict time-lines. This has enabled HAI to successfully work in partnership with product development companies
on a continuous basis.
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3. Services
3.1. Service Description
We offer comprehensive outsourced software testing along with validation & verification testing services which optimize the
crucial quality activities from functional verification to testing, defect management and business flows testing. With this, we
deliver a complete visibility into the qualitative state of the product and ensure that all the requirements are satisfied and
tested.
We use rigorous validation and testing methodologies to deliver high quality software applications and control overall risk.
Our teams seamlessly work with the clients to test the application across all the phases of software development cycle.
Testing
Methods
Product Testing
Compatibility Testing
Load/ Performance Testing
API/ System Testing
Test Automation Usability & Accessibility System
Integrated Testing
Functional/ Regression
Test Design and Execution
Application Testing Mobile devices
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3.2 Competitive Comparison
Professional Team, Punctual Approach, Objective Results
HAI offers a depth and breadth of experience in Quality Assurance that helps our customers to reduce risk and accelerate
their product launches while maintaining a distinctive quality approach.
Our approach are based on simple principles,
Powerful processes and continuously improve
We have made our strategy and company's processes clear and transparent to our customers, making it easy to trust us. Wecustomize our processes to each individual customer to deliver the best solution possible and make communication easy and
enjoyable.
Understand the customer and solve their problems
We ensure an individual approach to each customer to promote his or her business objectives to the fullest extent. Due to our
extensive experience in the industry, we possess the necessary skil ls to be effective in quickly finding the root cause of
problems. Cost reduction and an optimized total cost are the two core objectives shared by both HAI and the customer.
Make the most of industry-leading technologies
In our work, we use a wide range of technologies and stay on the cutting edge of the latest technology trends. We rely on our
vast domain expertise, which we continuously develop with each new project.
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3.3. Tools and Technology
HAI's Test team combines its experience from several test projects with the leading tools on the market to create an
integrated, efficient solution that meets your current application needs.
1. AUTOMATION TOOLS
Test Complete
Selenium IDE, Selenium Core/ RC
Ruby, JavaScript, Java, C#, VBScript
2. LOAD/ PERFORMANCE TESTING TOOLS
OpenSTA
Apache Jmeter
3. APPLICATION TYPES
Enterprise solutions (ERP, CRM)
Web applications
Data streaming software
E- Learning
Retail
Healthcare
Mobile Applications
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4. MAJOR TECHNOLOGIES
Java
.NET
C++
PHP
Ruby on Rails
Open-source solutions
Adobe Flex
5. DATABASES
MySQL
Microsoft SQL Server
PostgreSQL
6. APPLICATION AND WEB SERVERS
Internet Information Services 6/7
Apache Tomcat
Apache
Blue Host Server
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7. BROWSERS
Internet Explorer
Firefox
Chrome
Opera
Safari & others
8. OPERATING SYSTEMS
Windows 95/98/ME/XP/Vista/7
Windows 2003/2007 Server
Linux
Mac OS
9. DEFECT TRACKING TOOLS
Mantis
Bugzilla
Zoho
Trac
VersionOne
Axosoft
Jira
10. CONFIGURATION MANAGEMENT
SVN
TestLink ( Test Case Management Tool )
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3.4. Fulfillment
We understand that quality assurance is an integral part of any project development. Therefore, we offer you with a ski lled
and experienced team which ensures that,
The software matches its specifications
Works properly in the intended environment
Crashes under no circumstances
All bugs are detected and freed before the software is either integrated with company's operation or is launched in the
market.
3.5. Future Services
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4. Market Analysis Summary
4.1. Market Segmentation
Market segmentation is one of the steps that go into defining and targeting specific markets. It is the process of dividing a market
into a distinct group of buyers that require different products or marketing mixes.
A key factor to success in today's market place is finding subtle differences to give a business the marketing edge. Businesses
that target specialty markets will promote its products and services more effectively than a business aiming at the "average"
customer.
Opportunities in marketing increase when segmented groups of cl ients and customers with varying needs and wants are
recognized. Markets can be segmented or targeted using a variety of factor.
The bases for segmenting consumer markets include:
Demographical bases (age, family size, life cycle, occupation)
Geographical bases (states, regions, countries)
Behavior bases (product knowledge, usage, attitudes, responses)
Psychographic bases (l ifestyle, values, personality)
A business must analyze the needs and wants of dif ferent market segments before determining their own niche. To be
effective in market segmentation keep the following things in mind:
Segments or target markets should be accessible to the business
Each segmented group must be large enough to provide a solid customer base.
Each segmented group requires a separate marketing plan.
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5. Strategy and Implementation Summary
5.1. Sales Strategy
5.2. Sales Forecast
6. Web Plan Summary
6.1. Web Marketing Strategy
6.2. Development Requirements
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