Coolidge (Cont.) FOREIGN POLICY FOREIGN POLICY Continued isolationist policies Continued isolationist policies Kellogg-Briand Pact- 60 nations sign to.

Coolidge (Cont.)Coolidge (Cont.)

• FOREIGN POLICYFOREIGN POLICY

• Continued isolationist policiesContinued isolationist policies

• Kellogg-Briand Pact- 60 nations sign Kellogg-Briand Pact- 60 nations sign to to outlawoutlaw war war

Business Boom of the Business Boom of the 1920s1920s

Consumer economyConsumer economy

Large amount of buying by Large amount of buying by consumersconsumers

Installment plan-Installment plan-system that lets customers make system that lets customers make

partial payments at intervalspartial payments at intervalsUsed for ‘large ticket’ itemsUsed for ‘large ticket’ itemsVery high interest ratesVery high interest rates

Electric power- cities had itElectric power- cities had itGeneral ElectricGeneral ElectricNew items:New items:Sewing machines, radios, Sewing machines, radios,

refrigerators, vacuum cleaners, refrigerators, vacuum cleaners, coffee pots, ironscoffee pots, irons

Next dayNext day

AdvertisingAdvertising

HUGE impact on the USHUGE impact on the USSlogans, jingles, celebrity Slogans, jingles, celebrity

testimonialstestimonialsDoor to door salesDoor to door sales

AutomobileAutomobile

Henry Ford- Model THenry Ford- Model TAssembly line allowed Ford to build Assembly line allowed Ford to build

cars at an affordable pricecars at an affordable priceFord made assembly line more efficientFord made assembly line more efficient

Interchangeable partsInterchangeable partsProduction= 30,000 in 1907 to 16 Production= 30,000 in 1907 to 16

million in the next 18 yearsmillion in the next 18 years

1909-car cost $490; drops to $390 1909-car cost $490; drops to $390 next year!next year!

Cars identical (all were black)Cars identical (all were black)Vertical consolidation- own all Vertical consolidation- own all

businesses associated with businesses associated with productionproduction

Ford Ad - 1924Ford Ad - 1924Tudor Sedan $590, Sedan $685,Tudor Sedan $590, Sedan $685,

Coupe $525Coupe $525

More jobs requiring education (ex)More jobs requiring education (ex)Constuction-Constuction-

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