ConvoSpark...A Social Media Development Agency

Your Conversation Starts Here

About ConvoSpark

ConvoSpark is a Premiere Social Media Agency that focuses on creating “social” technology that engages and sparks conversations about your brand in the new age of Social Media.

Our approach is to help create socially driven campaigns by harnessing custom applications and digital property (Technology). This process pushes out your message (Marketing), helps you understand your results (Education) and leverages the social media platforms that host your target audience.

Evaluate

Marketing

YouWeb App

Social You

http://www.facebook.com/press/info.php?statistics

Social Media a Fad?

No Way!•Facebook hosts over 400 million active users (larger then the population of the US).•The iPhone had over 1 billion application downloads in 9 months. •YouTube has over 100,000,000 user generated videos.•Companies like Pepsi, Toyota and showcase their social media hubs through traditional media channels. •85% of social media users thought companies should interact with consumers via social media

Social media is not a fad! It’s a fundamental shift in the way brands, public figures and the general public communicate. The world is more open then ever, it’s time to embrace it!

Statistics: February 2010

Where’s The Convo At?

Consumers are beginning to trusts what their social circle is saying about your brand or company more then they trust Google with 78% of consumers participating in peer recommendations. Needless to say, social media is becoming the best channel for brands to engage their customers.

• F• 400 million active users.• 2nd highest trafficked site in the US behind Google. 134 million unique

visitors in January 2010. (compete.com)• More than 20 million people become fans of Pages each day.

• Twitter• 105 million users.• The worlds biggest brands like Starbucks, Home Depot and Comcast use

Twitter as a hub to help, listen to and incentivize their followers.

• Hundreds of millions of videos are watched on YouTube…daily.

YOU, in the Social Space

Social Media provides a fundamental shift in the way we communicate. The brands, organization and people that leverage social media in an authentic fashion will be able to gain loyalty and trust in a competitive market place.

You are Here

Photo: http://theconversationprism.com

How to become social?

•Do you build an in-house team? Expensive•Do you partner with a media agency? Few have the tech abilities•Do you partner with several tech vendors? Inefficient

Solution

ConvoSpark provides social media solutions that focuses on the core purpose of social media marketing, “spreading YOUR message, and starting conversations”. By having us help you build a social campaign with powerful viral technology you will be able to learn from the process, evaluate the campaign results and spark conversations with the right groups of people. Simply put, we will guide you towards reaching your goals in the social space.

Start a Convo…Engage

Values- Know the rules of the game first• Authenticity and transparency is paramount. • 2-way conversations • Customer engagement 1st the sale 2nd.

Goals- Understand why you are getting into the social space• Better customer service.• Increase sales• Create a presence

Strategy- Once you understand why you are doing it you can begin to map out the how.• Facebook App.• Twitter integration• Blog outreach

Engage!- Harness your owned media and let your message be discussed!• Push towards your target audience.• Give your audience a reason to interact with you.• Create a two way conversation that helps both parties reach their goals.

How We Start a Convo

Evaluate

Marketing

You

Web App

Social You

•Goal Evaluation- We help you determine what your goals in social media are. •Strategy Creation- We help form a strategy that integrates seamlessly in your companies marketing plan or something outrageously different and disruptive.•Production- We design and develop the application behind the campaign. •Campaign Proliferation- We manage your media buys and push out your applications that carry your message. •Evaluation- We track and help you evaluate your results.

Our Process

Our Offering

Facebook• Custom Facebook Apps• Custom Fan Pages• Social Games

Twitter• Twitter Apps• Twitter Integration

Mobile Apps• Android• iPhone• Location based apps

Web Apps• Social networks• Micro-sites • Branded widgets• Branded applications

Marketing• Social advertising• Sponsored advertising• Campaign Management

Education• Ongoing consultation

Facebook

Custom Applications

We will help you develop a unique point of engagement for your target audience .

Examples:1. Voting and rating

apps2. Social activities3. Petitions4. Facebook Connect

(with website)

Custom Fan Pages

Pages are hubs for brands, celebrities, other public figures and their fans. We help engage your fans in a whole new way.

Examples:1. Contests2. Polls3. RSS4. Video players5. Quizzes6. Virtual gifting

Social Games

Social gaming has revolutionized the online gaming world. Now people can interact in a gaming environment without leaving Facebook.

Examples:1. Role playing games2. Flash games3. Branded games

Twitter

Twitter Applications

• We can help you make it easier for Twitter users to leverage the power of the micro blogging site by uniquely using the Twitter API.

Twitter Integration

• We can help your website community spread your message through Twitter by creating a connection between your user’s content from the website and your user’s personal Twitter feed.

Mobile Apps

Android Apps• Google’s open mobile development platform allows developers to create

highly dynamic and creative applications. We will help transform your app idea into a creative vehicle for your branded message.

iPhone Apps• With over 1 billion downloads in the app store, iPhone apps have blazed the

trail for the mobile app economy. Our team of highly skilled iPhone developers can create you a mobile app that will help you create a presence in the app world.

Location Based Apps• Location based applications are the next wave of mobile innovation. We

create location based apps that can set you apart from the rest.

Web Apps

If you are looking to develop technology off the primary social media and mobile platforms, we can build you an online web presence with the best in web 2.0 technology.

By integrating Facebook Connect, Twitter API and other social networking technologies, we will give your web application a funnel that will bring you users from some of the most powerful social networks on the web.

Marketing Solutions

We not only create the technology to spark conversations with your followers but we also help leverage social marketing practices to increase your followers and improve online engagement.

Social Advertising• We target the exact demographics that are interested in you as you

only pay for results.Sponsored Advertising• We help your brand sponsor messages from influencers in your

verticals.Campaign Management • Your campaign has legs and we make sure they’re put to use!

photo: http://eu.techcrunch.com

Social Education

We offer you on going consultation packages to help ensure that your social media efforts have lasting success. We understand that social media implementation is a process and we want to make sure we not only spark appealing campaigns but we help educate throughout the process.

Thank You!

This new media revolution offers amazing opportunities for brands, organizations, celebrities and individuals that are willing to embrace the social web to move faster and market smarter than the competition.

We help you go beyond embracing social media; we help you spread your message through the online world while establishing a lasting foundation for your ongoing social media efforts.

Let us know how we can help…

You can reach us at [email protected]