Contextual Enquiries & Observat Kyle Morri
Contextual Enquiries & ObservationsKyle Morris
Contextual enquiry
Why use contextual enquiry?
InterviewsCard sorting
Competitor analysis
Usability reviews Focus groups
Usability testingPersonas
Desk research
Heuristic evaluation
Contextual enquiry
Task analysis
How to do a contextual enquiry…
Observer acts as apprentice
User is the Expert
InsightWhat is (and isn’t) important to the user?
ContextWhere will it be used?
EnvironmentWhat is the user’s working environment?
DiscoveryDon’t just listen, watch!
AccurateObserving users in their natural
surroundings provides more accurate results
…..