Content to the Rescue - Garrett Hampton

[email protected] | @BendHiker

Garrett Hampton

Devices scaled

proportionally deliver a

great visual experience

I Like coffee

I am drinking

#coffee

Here is a vintage

picture of me

drinking coffee

What is the

difference between a

latte and a

macchiato?

• Name

• Where are you from?

• What are you passionate about?

• You shared. You listened. You asked

questions.

Without great content

these platforms are nothing.

Content

• Imagery/video/copy

• Go-to resource

• Informative/educati

onal

Context

• Relevancy (local vs

global)

• Brand POV + CTA

• Timing (site, social,

newsletter, events)

You posted great content … now what?

Listen.

Respond.

Ask questions…