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Content Marketing Beyond The Buzz And Into Reality

Nov 01, 2014

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Business

Robert Rose

This is my keynote presentation from the Western Association of Convention and Visitor's Bureau Tech Summit
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http://www.apple.com/pr/products/ipod/08classic_front_agreement.html
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800-555-1234

Annoying

Salesperson

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+

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Content

Marketing

Irrelevant

Content

Marketing

Publication

Publication

Irrelevant

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“People don’t buy into your product. They buy into your approach to solving their problem.” - Jeff Ernst, Forrester a

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60%

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http://www.willitblend.com/videos.aspx?type=unsafe&video=iphone
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Have We Ever Been

Innovative?

FIRST RULE OF CONTENT MARKETING

You’re Not Competing With Other Tactics!

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