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Content (Ctrl) Winter Release Highlights

Jan 23, 2015

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Marketing

David DeVore

Members of the Content (Ctrl) technical and product teams to discuss the very latest developments inside the Content (Ctrl) application. This session was a great opportunity to see the newest functionality of the app and discover what is upcoming on the product’s roadmap.
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Page 1: Content (Ctrl) Winter Release Highlights
Page 2: Content (Ctrl) Winter Release Highlights

• Introductions• State of the Union• Simple, Smart, Social Email Content• Zeppelin Release Highlights• Q & A

Agenda.

Page 3: Content (Ctrl) Winter Release Highlights

David DeVore | FanCentric [email protected]@fancentric

Joshua York | FanCentric [email protected]@joshuayork

Page 4: Content (Ctrl) Winter Release Highlights

So much content, so little time.

90% of marketers state that content is their biggest dilemma. (Marketing Profs)

...while...

62% of email marketers spend more than 2 hours on content for an email campaign. 18% spend more than 8 hours. (eConsultancy)

Page 5: Content (Ctrl) Winter Release Highlights

Content (Ctrl) syndicates virtually any web or social content into ready-made mobile responsive email marketing HTML.

» Find & Curate» Powerful Content Connectors» Always Mobile Ready » Social Sharing Built Right In» Works with Every ESP

Simple, Smart, Social Email Content

Page 6: Content (Ctrl) Winter Release Highlights

The Zeppelin Release Highlights – Winter 2014

• Over 50 Unique Features, Improvement and Enhancements

• Publish HTML that works with every ESP

• 10 New Content Connectors + Advanced Search and Filter

• Content Listening and ExactTarget Automations

• 20 New Color Schemes + Enhanced Mobile Responsive Layouts

Page 7: Content (Ctrl) Winter Release Highlights
Page 8: Content (Ctrl) Winter Release Highlights
Page 9: Content (Ctrl) Winter Release Highlights
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Content (Radar) Alert.

Page 12: Content (Ctrl) Winter Release Highlights
Page 13: Content (Ctrl) Winter Release Highlights

Content (Ctrl) Roadmap.

Q2 – Fugazi• Pay Per Publish

• Story Builder

• eCommerce Connectors• Magento, Storify

• Maps• Yelp

Q3 – Fleetwood• Template Studio

& Theme Builder

• Custom Connector Studio and API

• Analytics

Q4 - Nirvana• Every ESP

• ExactTarget Journey Builder

• ExactTarget Cloud Editor Gears

Page 14: Content (Ctrl) Winter Release Highlights

Questions?

Page 15: Content (Ctrl) Winter Release Highlights

Want a closer look?

Michael Sciano | [email protected]

ContentCtrl.com@contentctrl on Twitter