1. Company’s goal is to connect all the students of NIT. 2. Till now ,no application is available in market which provide this feature. 3. CONNECTNIT will provide a wide information to all the students in different NIT’s. 4. CONNECTNIT connect alumni of all the NIT’s which helps current students. 5. CONNECTNIT provide funds to different projects to students in its premium feature cost $1. GOAL
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
1. Company’s goal is to connect all the students of NIT.
2. Till now ,no application is available in market which provide this feature.
3. CONNECTNIT will provide a wide information to all the students in different NIT’s.
4. CONNECTNIT connect alumni of all the NIT’s which helps current students.
5. CONNECTNIT provide funds to different projects to students in its premium feature cost $1.
GOAL
1. CONNECTNIT is an app made for all the National Institute of Technology colleges in INDIA.
2. It serves the purpose of providing to all the needs of the students studying in these colleges.
COMPANY OVERVIEW
1. CONNECTNIT connect almost 32 NIT’s in INDIA having nearly 1 lakh 28 thousand students studying per year.
2. Till now, no such application is available in market.
3. CONNECTNIT also provide chatting feature which provide live chat feature.so students can live chat with other students in different NIT’s and share information and data.
MARKET OVERVIEW
1. CONNECTNIT connect almost 32 NIT’s in INDIA having nearly 1 lakh 28 thousand students studying per year.
2. It creates a mutual connection between students ,alumni’s and teachers to share information regarding exams ,books ,events and projects.
3. It covers a wide market and operates free for students studying in NIT’s.
4. In its premium feature, CONNECTNIT provide funds for projects and college events
TARGET MARKET
1. CONNECTNIT provides 1 year subscription free to students.
2. It cost only $1 for other students in India who can also take benefits to get free video lectures from NIT teachers and can also talk regarding projects and events.
3. In its premium feature, if 2000 students can register from a NIT ,we will provide funds as sponsorship to its fest and projects.
4. It took utmost 1 year to get profit from this application having 64000 students connected with it and an annual income of 28,80,000 rupee and more.
PERFORMANCE BENCHMARK
Customers
NIT’s Students
Teachers
Other students
Collaborators
Alma connect
College media
Context
Exams
Fests
projects
STRATEGY
Customer values
• Free for students studying in NIT’s.
Collaborator values
• $0.7 for collaborators.
Company values
• Annual income up to 2500000 Rupees.
VALUE PROPORTIONS
TACTICSProduct
Connect all NIT’s.
Provide funding for fests and projects.
Service
Live chat
Projects details
Events details
Video lectures
Brand
CONNECTNIT
SLOGAN: connect and
share
Price
Free registration
for NIT’s students for 6
months.
$1 for other students
Incentives
Provide funds for fests and
projects.
Live chatting feature
Distribution
Give 20 Rs cashback for
every registration.
Infrastructure • A team of 5 members in every NIT
to manage the data and application updates according to different NIT.
Processes• Publicity at fests and projects.• Facebook • College site
Schedule• 1 month in complete
implementation• 1 year for gaining profit
IMPLEMENTATION