Connecting to the future of insights and client value The physical world has historically been separate from the digital world. Now, thanks to new technology like the Internet of Things (IoT), businesses are uncovering data that was once hidden from view and utilizing it to create better business opportunities. Generating big data, performing real-time analytics, and revealing instant insights, IoT is changing business in remarkable ways. Deloitte helps drive these capabilities by aligning a wide range of IT services with an on-demand consumption model and interconnecting them with the scalable cloud capabilities of the AWS platform. Together, industry leaders Deloitte and AWS are helping organizations around the world get there faster by tracking their most important assets and mitigating supply chain complexity, costs, and potential risks. Here are some of those success stories. Better insights mean a better future for CYBG and their customers CYBG, a U.K.-based financial services company, wanted to test the next generation of banking products with the next generation of customers. That’s when CYBG created Studio B, a banking space that provides bank managers with more insight into customer demographics and service usage. CYBG engaged Deloitte to implement an AWS-enabled IoT solution for retail bank branch offices, allowing bank managers to measure: Number of visitors Areas of the retail branch receiving the most foot traffic Age and gender of visitors Visitor experience Effectiveness of marketing Deloitte integrated AWS IoT, AWS Lambda, and other AWS services to achieve reliable, scalable development and deliver value faster to the client. With this solution, CYBG gathers data from cameras, floor sensors, and other customer interactions, which is analyzed in near real-time (NRT), providing managers with the ability to gain data-driven insights into the customer experience within the space.
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Connecting to the future of insights and client valueThe physical world has historically been separate from the digital world. Now, thanks to new technology like the Internet of Things (IoT), businesses are uncovering data that was once hidden from view and utilizing it to create better business opportunities.
Generating big data, performing real-time analytics, and revealing instant insights, IoT is changing business in remarkable ways. Deloitte helps drive these capabilities by aligning a wide range of IT services with an on-demand consumption model and interconnecting them with the scalable cloud capabilities of the AWS platform. Together, industry leaders Deloitte and AWS are helping organizations around the world get there faster by tracking their most important assets and mitigating supply chain complexity, costs, and potential risks. Here are some of those success stories.
Better insights mean a better future for CYBG and their customersCYBG, a U.K.-based financial services company, wanted to test the next generation of banking products with the next generation of customers. That’s when CYBG created Studio B, a banking space that provides bank managers with more insight into customer demographics and service usage. CYBG engaged Deloitte to implement an AWS-enabled IoT solution for retail bank branch offices, allowing bank managers to measure:
Number of visitors
Areas of the retail branch receiving the most foot traffic
Age and gender of visitors
Visitor experience
Effectiveness of marketing
Deloitte integrated AWS IoT, AWS Lambda, and other AWS services to achieve reliable, scalable development and deliver value faster to the client. With this solution, CYBG gathers data from cameras, floor sensors, and other customer interactions, which is analyzed in near real-time (NRT), providing managers with the ability to gain data-driven insights into the customer experience within the space.
Happier, more informed customers take to the skiesA major U.S. airline wanted to distinguish itself in the marketplace, streamline operations, and improve customer loyalty by providing accurate security wait time predictions to help alleviate long lines at security screening.
Deloitte’s multi-disciplinary team recommended location-based services tailored to the airline’s desired customer experience and operational efficiency. The team built an AWS-enabled solution utilizing AWS IAM, Amazon Kinesis, AWS Lambda, AWS EC2, and AWS RDS to develop IoT beacons, create a data streaming architecture, and generate analytic insights to provide security wait times via a mobile app at a test airport.
With this implementation, the airline’s customers at the test airport were able to get current and anticipated security wait times up to the minute with a solution that can now be scaled to other locations. The success at the test site has helped further the client’s strategic vision to improve customer experience and operational efficiency as part of their innovation journey, and thus helped to drive customer loyalty.
Deloitte professionals are a dynamic blend of leading technologists, strategists, and designers dedicated to business innovation. By mixing creative vision with significant industry experience, we help clients reimagine—and rewire—business as usual.
The best solutions benefit from strong collaboration and multiple perspectives. Together, Deloitte and AWS are helping businesses harness the power of IoT to unleash their innovative potential, unlock hidden business value and help our client Get to the Future. Faster.
David SmudManaging DirectorDeloitte Consulting LLP [email protected]
Stephen Laaper Principal Deloitte Consulting LLP [email protected]
Rohit Sethi Senior ManagerDeloitte Consulting LLP [email protected]
As used in this document, “Deloitte” means Deloitte Consulting LLP, a subsidiary of Deloitte LLP. Please see www.deloitte.com/us/about for a detailed description of our legal structure. Certain services may not be available to attest clients under the rules and regulations of public accounting.
This publication contains general information only and Deloitte is not, by means of this publication, rendering accounting, business, financial, investment, legal, tax, or other professional advice or services. This publication is not a substitute for such professional advice or services, nor should it be used as a basis for any decision or action that may affect your business. Before making any decision or taking any action that may affect your business, you should consult a qualified professional advisor. Deloitte shall not be responsible for any loss sustained by any person who relies on this publication.
Copyright © 2019 Deloitte Development LLC. All rights reserved.
Jonathan Bauer PrincipalDeloitte Consulting LLP [email protected]
Robert SchmidPrincipalDeloitte Consulting LLP [email protected]
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