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Connecting Live Audiences #EVCOM
21

Connecting live audiences with video and social media

Aug 23, 2014

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Internet

Kinura

Our slides from a recent seminar held in association with EVCOM.

•    Using live streaming as a marketing tool

•    Embedding streams in social platforms

•    Moderating online conversations

•    Tracking audience behaviour

•    The opportunities offered by self-service platforms

•    Ideas for building webcast audiences who keep coming back
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Transcript
Page 1: Connecting live audiences with video and social media

Connecting Live Audiences#EVCOM

Page 2: Connecting live audiences with video and social media

Same species:New behaviour

Page 3: Connecting live audiences with video and social media

MASSIVELive Streaming

is…

Page 4: Connecting live audiences with video and social media

NEW BUSINESS MODELS$£€

Page 5: Connecting live audiences with video and social media

Wish I had gone in person…

Page 6: Connecting live audiences with video and social media

BlahBlahBlah…

Page 7: Connecting live audiences with video and social media

BUILD your audience

Page 8: Connecting live audiences with video and social media

UseMULTIPLEchannels

Page 9: Connecting live audiences with video and social media

Don’tExpectToo Much

Page 10: Connecting live audiences with video and social media

Get your stuff online

FAST

Page 11: Connecting live audiences with video and social media

MEET THE ‘SUPERPRODUCERS’

Page 12: Connecting live audiences with video and social media

[email protected]

Copyright Kinura LTD 2014

Download our eBook!Photo creds

Sailors – Wiki Commons

From flickr:Chatroulette – Steve HardwoodWish You Were Here - KudumomoPopularity – Brennan SchnellDisappointment – Mark BubakerChannels – Ed YourdonFast man - Nikos KoutoulasHack kids – matylda / HACKNY

Page 13: Connecting live audiences with video and social media

[email protected]

Copyright Kinura LTD 2014

Photo creds

Sailors – Wiki Commons

From flickr:Chatroulette – Steve HardwoodWish You Were Here - KudumomoPopularity – Brennan SchnellDisappointment – Mark BubakerChannels – Ed YourdonFast man - Nikos KoutoulasHack kids – matylda / HACKNY

Page 16: Connecting live audiences with video and social media
Page 20: Connecting live audiences with video and social media
Page 21: Connecting live audiences with video and social media

[email protected]

Copyright Kinura LTD 2014

Thanks!