CONFIDENT DESIGN EVERY TIME Maria Gosur Creative Thinker • Designer • Coder • Educator • Entrepreneur www.icancreatethat.com @mariagosur
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CONFIDENT DESIGN EVERY TIME
Maria GosurCreative Thinker • Designer • Coder • Educator • Entrepreneurwww.icancreatethat.com@mariagosur
1. an outline, sketch, or plan, as of the form and structure of a work of art, an edifice, or a machine to be executed or constructed.
2. organization or structure of formal elements in a work of art; composition.
3. the combination of details or features of a picture, building, etc.; the pattern or motif of artistic work:
4. intention; purpose;
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DESIGN:
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DESIGN IS EVERYWHEREHome Entertainment System Design
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DESIGN IS EVERYWHEREBuilding Design
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DESIGN IS EVERYWHERERunning Shoe Design
2 TYPES OF DESIGNERS
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LEVEL 1
Quick and dirty decisionsMake it “pretty”On to the next project...
2 TYPES OF DESIGNERS
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LEVEL 2
LEVEL 1
Quick and dirty decisionsMake it “pretty”On to the next project...
Purposeful decisionsSolve problemsGet this project right
A GOOD DESIGNER PUTS FOCUS ON
SOLVING PROBLEMS.
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BRAND
CONTENT - VISUAL - TECHNOLOGY
USER EXPERIENCE
RESEARCH
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Listening
Understanding
Discovery
Data
BRAND
CONTENT - VISUAL - TECHNOLOGY
USER EXPERIENCE
RESEARCH
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BRAND
CONTENT - VISUAL - TECHNOLOGY
USER EXPERIENCE
RESEARCH
Information Architecture
Design Principles
Best Platforms/Code
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BRAND
CONTENT - VISUAL - TECHNOLOGY
USER EXPERIENCE
RESEARCH
Understandable
Easy to use
Enjoyable to use
Accessible
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BRAND
CONTENT - VISUAL - TECHNOLOGY
USER EXPERIENCE
RESEARCH
Memorable
Timeless
Sustainable
Correct Messagingand CTA
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DESIGN IS ONGOING
UX &BRAND
CONTENTVISUALTECHNOLOGY
RESEARCH
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Why?
Why?
Why?
Why?
Why?
Because
Because
Because
Because
Because
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DESIGN:
www.dictionary.com
1. an outline, sketch, or plan, as of the form and structure of a work of art, an edifice, or a machine to be executed or constructed.
2. organization or structure of formal elements in a work of art; composition.
3. the combination of details or features of a picture, building, etc.; the pattern or motif of artistic work:
4. intention; purpose;
CONFIDENT DESIGN EVERY TIME
Maria GosurCreative Thinker • Designer • Coder • Educator • Entrepreneurwww.icancreatethat.com@mariagosur
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