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Six Thinking HatsSix Thinking Hats
A Framework For ParallelA Framework For Parallel
Thinking In TeamsThinking In Teams
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Todays PurposeTodays Purpose
Review the key points on theReview the key points on the
participant online overviewparticipant online overview Practice using the parallel thinkingPractice using the parallel thinking
frameworkframework
Answer questionsAnswer questions Review applicationsReview applications
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Key RemindersKey Reminders
The online overview is a generalThe online overview is a general
introduction to prepare you tointroduction to prepare you to participateparticipate
It is not a training course inIt is not a training course in leadingleading thetheuse of the frameworkuse of the framework
Use the Six Hat framework under theUse the Six Hat framework under the
direction of your trained Six Thinking Hatdirection of your trained Six Thinking Hatfacilitator (full 1 day course)facilitator (full 1 day course)
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Results Aroundesults AroundThe Worldhe World
Since 1993 over 200,000 trainedSince 1993 over 200,000 trained
In use by many of the largest & mostIn use by many of the largest & mostsuccessful organizations worldwidesuccessful organizations worldwide
Works well in different culturesWorks well in different cultures
Applies across all levels & disciplinesApplies across all levels & disciplines
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The OriginatorThe Originator
Dr. Edward deDr. Edward deBonoBono
M.D., Ph.D., (philosophy,M.D., Ph.D., (philosophy,
medicine & psychology), Rhodesmedicine & psychology), Rhodes
scholarscholar
World-renowned consultant toWorld-renowned consultant tobusiness, governments, schoolsbusiness, governments, schools
and industryand industry
Author of 62 books in 35Author of 62 books in 35
languageslanguages Originator of Six Thinking Hats,Originator of Six Thinking Hats,
Lateral Thinking and DirectLateral Thinking and Direct
Attention Thinking ToolsAttention Thinking Tools
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The Need To ImproveThe Need To Improve
Three main problems with ourThree main problems with our currentcurrentmethods of thinking in teams?methods of thinking in teams?
Differing PerceptionsDiffering Perceptions
ComplexityComplexity
Adversarial ApproachAdversarial Approach
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THE PRIMATE COMMITTEE THINKING EXPERIMENT
Start with a cage containing five apes. In the cage hang abanana on a string and put stairs under it. Before long anape will go to the stairs and start to climb toward the banana.As soon as he touches the stairs, spray all of the apes withcold water. After a while, another ape makes an attemptwith the same results all the apes are sprayed with coldwater.
Turn off the cold water.
If, later, another ape tries to climb the stairs, the otherapes will try to prevent it even though no water issprayed.
Now, remove one ape from the cage and replace it with a new one. TheNew ape sees the banana and wants to climb the stairs. To his horror, all ofthe other apes attack him. After another attempt and attack, he knows that if
he tries to climb the stairs, he will be assaulted.
Next, remove another of the original five apes and replace it with a new one.The newcomer goes to the stairs and is attacked. The previous newcomertakes part in the punishment with enthusiasm!
Again, replace a third of the original apes with a new one. The new onemakes to the stairs and is attacked as well.
Two of the four apes that beat him have no idea why they were not permitted
to climb the stairs, or why they are participating in the beating of the newestape.
After replacing the fourth and fifth of the original apes, all apes which havebeen sprayed with cold water have been replaced.
Nevertheless, no ape ever again approaches the stairs. Why not?
Because thats the way its always been done around here!
Sound familiar?
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THE PRIMATE COMMITTEE THINKING EXPERIMENT
Start with a cage containing five apes. In the cage hang abanana on a string and put stairs under it. Before long anape will go to the stairs and start to climb toward the banana.As soon as he touches the stairs, spray all of the apes withcold water. After a while, another ape makes an attemptwith the same results all the apes are sprayed with cold
water.
Turn off the cold water.
If, later, another ape tries to climb the stairs, the otherapes will try to prevent it even though no water issprayed.
Now, remove one ape from the cage and replace it with a new one. TheNew ape sees the banana and wants to climb the stairs. To his horror, all of
the other apes attack him. After another attempt and attack, he knows that ifhe tries to climb the stairs, he will be assaulted.
Next, remove another of the original five apes and replace it with a new one.The newcomer goes to the stairs and is attacked. The previous newcomertakes part in the punishment with enthusiasm!
Again, replace a third of the original apes with a new one. The new onemakes to the stairs and is attacked as well.
Two of the four apes that beat him have no idea why they were not permittedto climb the stairs, or why they are participating in the beating of the newestape.
After replacing the fourth and fifth of the original apes, all apes which havebeen sprayed with cold water have been replaced.
Nevertheless, no ape ever again approaches the stairs. Why not?
Because thats the way its always been done around here!
Sound familiar?
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Benefits Of TheBenefits Of The
Six Thinking Hat FrameworkSix Thinking Hat Framework
ParallelParallel AdversarialSave Time
Improve Exploration
Improve Creativity & Innovation
Foster Collaborative ThinkingMove from Problem Solvingto Opportunity Identification
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Ninety Percent of all thinkingNinety Percent of all thinking
mistakes by adults are mistakes inmistakes by adults are mistakes inperception, not mistakes in logic.perception, not mistakes in logic.
Dr. Edward de Bonor. Edward de Bono
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Basics ToBasics To
ParticipateParticipate Six differentSix different imaginaryimaginary hats to put on orhats to put on or
off. Each hat is a different color andoff. Each hat is a different color and
represents a different type or mode ofrepresents a different type or mode ofthinking.thinking.
We all wear the same hat (do the sameWe all wear the same hat (do the same
type of thinking) at the same time.type of thinking) at the same time. When we change hats, we change ourWhen we change hats, we change our
thinking.thinking.
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White HatWhite HatInformation & Data
Neutral & Objective
Checked & Believed Facts
Missing Information &
Where To Source It
FOCUSFOCUS
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Red HatRed HatFeelings & IntuitionFeelings & Intuition
Emotions Or Hunches
At This Point
No Reasons or Justification
Keep It Short
FOCUSFOCUS
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Yellow HatYellow HatWhy It May Work
Values & Benefits
(Both Known & Potential)
The Good In It
Logical Reasons Must Be Given
FOCUSFOCUS
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Cautions DangersProblems Faults
Logical Reasons Must Be Given
FOCUSFOCUS
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Green HatGreen HatCreative Thinking
Possibilities Alternatives
New Ideas New Concepts
Overcome Black Hat Problems
& Reinforce Yellow Hat Values
FOCUSFOCUS
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Blue Hat
Managing The ThinkingSetting The Focus
Making Summaries
Overviews Conclusions
Action Plans
FOCUSFOCUS
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Blue HatBlue HatManaging The Thinking
Setting The Focus
Making SummariesOverviews Conclusions
Action Plans
Green HatGreen HatCreative Thinking
Possibilities AlternativesNew Ideas New ConceptsOvercome Black Hat Issues
Reinforce Yellow Hat Values
Black HatBlack HatWhy ItWhy ItMay NotMay NotWorkWork
Cautions DangersProblems Faults
Give Logical Reasons
Yellow HatYellow HatWhy It May Work
Values & Benefits
(Both Known & Potential)The Good In It
Give Logical Reasons
Red HatRed HatFeelings & Intuition
Emotions Or Hunches
At This PointNo Reasons or Justification
Keep It Short
White HatWhite HatInformation & Data
Neutral & Objective
Checked & Believed Facts
Missing Information &
Where To Source It
FOCUSFOCUS
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YourourFacilitatorsacilitatorsRoleole
Define the focus of your thinkingDefine the focus of your thinking
Plan the sequence and timing of thePlan the sequence and timing of the
thinkingthinking Ask for changes in the thinking, if neededAsk for changes in the thinking, if needed
Handle requests from group for changes inHandle requests from group for changes in
thinkingthinking Form periodic or final summaries of theForm periodic or final summaries of the
thinking for consideration by the teamthinking for consideration by the team
x
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Your Roleour Role Follow the lead of your trained facilitatorFollow the lead of your trained facilitator
Stick to the hat (type of thinking) that is inStick to the hat (type of thinking) that is incurrent usecurrent use
Try to work within the time limitsTry to work within the time limits
Contribute honestly & fully under each hatContribute honestly & fully under each hat
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Sequence Useequence Use& Single UseSingle Use Sequence Use - The Blue Hat leaderSequence Use - The Blue Hat leader
designs a sequence for the team to follow,designs a sequence for the team to follow,
but may make adjustments as neededbut may make adjustments as needed(without this method, we would be only Red or Black )without this method, we would be only Red or Black )
Single Use - The Blue Hat leader may askSingle Use - The Blue Hat leader may ask
for the use of a single hat at a time asfor the use of a single hat at a time as
neededneeded (it helps when you know you wont get argued; All agreeit helps when you know you wont get argued; All agree
to say same thing, help each other.)o say same thing, help each other.)
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The important thing is to not stopThe important thing is to not stopquestioning.uestioning.Albert EinsteinAlbert Einstein
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ExamplexampleExercisexercise
Recently a public zoo began experimenting with a new
feeding method for many of the carnivorous animals in the
facility. Instead of giving them simply meat at feeding times,
they released live prey into their large "natural setting" type
enclosures. In some cases an overabundance of other small
mammals in the zoo provided an on site food source. The
regular feeding times were not altered.
This experiment has caught the attention of several zoos in
North America. Discuss this idea and see if you think it
would work here in the United States?
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ExamplexampleExercisexercise Imagine that this proposalmagine that this proposal
has been madeas been made1.1.BlueBlue - 1/2 min.- 1/2 min. 5.5. GreenGreen - 1 1/2 min.- 1 1/2 min.2.2. WhiteWhite - 1 min.- 1 min. 6.6. RedRed - 3/4 min.- 3/4 min. 3.3.
YellowYellow - 1 1/2 min.- 1 1/2 min. 7.7. BlueBlue - 1 min.- 1 min.
4.4. BlackBlack - 1 1/2 min.- 1 1/2 min.
Its a good idea to do another (Yellow + Black) after getting some ideas.
PARALLEL THINKING ASSESSMENT
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PARALLEL THINKING ASSESSMENT
title
GENERALDESCRIPTIONOF THE IDEA/CONCEPT/PROPOSAL(Description of the straw man proposal?
WHITEHAT
(What relevant data or information do you/we already have about this straw man proposal? What additionaldata or information should be obtained about this straw man proposal? Where might we source it?
YELLOWHAT(What are the potential benefits and values of this straw man proposal? Who would benefit and how wouldthey benefit? What makes you think this straw man proposal?
BLACKHAT(What do you see as the potential weaknesses, problems or faults in the straw man proposal? What are the
possible difficulties or cautions to be considered? Why might it not work?)
GREENHAT(What are some ways to possibly overcome the problems or faults you have identified? What modifications oroptions that might make this straw man proposal better or more acceptable?)
REDHAT(What is your personal intuition or gut feel about the do-ability or potential impact of this straw man proposal?
Potential Impact (How big might the impact of this straw man proposal?)Circle or Underline Only One1. Low 2. Moderate 3. Medium 4. Significant 5. High
Do-Ability (How do-able is this straw man proposalHP?)Circle or Underline Only One1. Very Difficult 2. Moderately Difficult 3. Medium 4. Relatively Easy 5. Very Easy
A "straw-man proposal" is a simple draft proposal intended to generate discussion of its disadvantages andto provoke the generation of new, better, proposals. As the document is revised, it may be given other edition names
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There is no such thing as Objective Discussion, we all haveThere is no such thing as Objective Discussion, we all have
opinions that we start with and using the data we are trying to buildopinions that we start with and using the data we are trying to build
a Case for it.a Case for it.Normally the Problem is: People will finallyNormally the Problem is: People will finallyagreeagree
on something that theyon something that theywere not bought in.were not bought in.
6-Hats is a framework for Thinking/Exploring in teams that 6-Hats is a framework for Thinking/Exploring in teams that Reduces argument / DriftReduces argument / Drift
RapidRapid PerceptionPerceptionSharingSharing
Promotes idea generation (safe time &place)Promotes idea generation (safe time &place)
Reduces timeReduces time
Better ResultsBetter Results
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GENERATINGGENERATING
AlternativesAlternativesParticipant OverviewParticipant Overview
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We can analyze the past, but
we must design the future.
Dr. Edward de Bono
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There was a time that efficiency and problem solving wereThere was a time that efficiency and problem solving were
enough, but today, these just provide the Baseline.enough, but today, these just provide the Baseline.
PROVOCATIVE OPERATION (PO)PROVOCATIVE OPERATION (PO)
The incoming information organize itself in a sequenceThe incoming information organize itself in a sequenceof temporary state. They are routine patterns.of temporary state. They are routine patterns.
WhenWhen do you set yourself to look fordo you set yourself to look for New Alternatives?New Alternatives?
To get aTo get a New IdeaNew Idea, we need to Start on a, we need to Start on a New PointNew Point..How? Use chance ,,,How? Use chance ,,, A Random WordA Random Word when brain is when brain is
trying totrying to connectconnect thatthat random wordrandom word to theto the SubjectSubject, it, itgoes through a Diff. routes which you didnt knowgoes through a Diff. routes which you didnt knowbefore.before.
(use 3 attributes of that word, and force yourself to(use 3 attributes of that word, and force yourself tofind ideas, dont explain how you got that idea.)find ideas, dont explain how you got that idea.)
Lateral
PO
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AlternativeslternativesWhat is an alternative .What is an alternative .
For gluing two pieces of woodFor gluing two pieces of wood
together?together?
What is the connection betweenWhat is the connection betweenthese options?these options?
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Alternativeslternatives Alternatives are not randomAlternatives are not random
There is always a connectionThere is always a connection
We seldom clearly define theseWe seldom clearly define these
connections or fixed pointsconnections or fixed points
Fixed Points = ConceptsFixed Points = Concepts
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AlternativeslternativesWhy Look For Concepts?Why Look For Concepts?
Identifying and working withIdentifying and working withconcepts drives the generation ofconcepts drives the generation of
more ideasmore ideas
Identifying and working withIdentifying and working with
concepts drives breadth in theconcepts drives breadth in the
thinkingthinking
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AlternativeslternativesThe Concepthe Concept
Triangleriangle
Purpose or
Objective
First Idea or
Alternative
Concept
Second
Idea
Third
Idea
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AlternativeslternativesThe Concepthe Concept
Triangleriangle
Reduce
Downtown Litter
Fine Those
That Litter
Ways To Punish
People For Littering
Make Them
Serve Time
Picking Up
Litter
Put Their
Picture In
Newspaper
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Nothing is more dangerous than an
idea when it is the only one you have.Emile Chartier,
French Philosopher
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AlternativeslternativesSelecting & Definingelecting & DefiningConceptsoncepts
Be very precise about the conceptBe very precise about the concept
Choose the concept carefullyChoose the concept carefully
Look for multiple conceptsLook for multiple concepts
Begin the concept statement withBegin the concept statement with
Ways toWays to oror Methods ofMethods of andanduse at least 6-7 wordsuse at least 6-7 words
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AlternativeslternativesThe Three Key Questions to AskThe Three Key Questions to Ask
1. What is the concept behind the idea1. What is the concept behind the idea
being expressed?being expressed?
2. Are there any other ways (ideas or2. Are there any other ways (ideas or
alternatives) to carry out the concept?alternatives) to carry out the concept?
3. Are there any other concepts?3. Are there any other concepts?
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AlternativeslternativesThe Concept Fanhe Concept Fan
Purpose orObjective
First Idea or
Alternative
Second
Idea
Third Idea
Concept
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AlternativeslternativesKey Things To RememberKey Things To Remember
1.1. Individual idea generation time is valuable toIndividual idea generation time is valuable toreduce channeling, maintain fidelity and drivereduce channeling, maintain fidelity and drive
efficiency.efficiency.
2. Extract concepts from2. Extract concepts from individualindividual ideas. Do notideas. Do notgroup ideas first.group ideas first.
3. Then, find the3. Then, find the ConceptConcept behind those ideas; trybehind those ideas; try
to make a lots of concepts. Dont look forto make a lots of concepts. Dont look for
Similarities.Similarities.
Say: Ways to.Say: Ways to.
4. Then, generate more4. Then, generate more ideasideas for each Concept.for each Concept.
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AlternativeslternativesThe Concept Fanhe Concept Fan
Purpose orObjective
Concepts
Ideas
Ideas on how to get the persons in two
on site departments to work more
effectively and closely together
Wh h h h
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OBJOBJ: Reduce
Downtown Litter
IDEAIDEA: Fine
Those That
Litter
IDEAIDEA: Serve
Time Picking
Up Litter
IDEAIDEA: Put
Picture In
Newspaper
CONCEPTCONCEPT: Ways To
Punish For Littering
1.. What is theconcept behind theidea?
2.. Are there anyother ways to carryout that concept?
3.. Are there anyother concepts?
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AlternativeslternativesExample ExerciseExample Exercise
Concept Fan ExampleConcept Fan ExampleConcept Fan Example
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Create aposting boarddivided intoan urgent vsimportant
grid
Ways tobetterorganize
the sticky
notes afterthey arewritten
Concept Fan ExampleConcept Fan ExampleConcept Fan Example
OBJECTIVE:
Generate ideas onhow to make stickynotes more popular
Create ato-do list
board sonotes canbe posetdand re-arranged
Ways tomore easilytransportsticky
notes afterwriting
Print a blanksmiley face
on the noteso sender
can indicatean emotion
Notes thatlook like
were tornout rough
edges
Have
uniquelyshapednotes thatvisually
communicate evenwithoutreading
Createrolls ofsticky
notes thatcan be
dispensed
in anylength
Have anurgent vsimportantgrid pre-
printed
Have pre-printed
checkableboxes toindicate
things
Make themwhere they
will notstick topockets,etc. when
carried
Ways tomake it
easier forsender to
clearlyindicatesomething
Ways to havesticky notes
indicatesomething in
a unique andfun way
Ways toprovidemore
flexibility
to the user
Ways to useshapes toindicate
something or
enhance themessage
RandoandoandomWordordordonionnionnion
Create asmall book
with clearplastic pages
to storenotes for
travel
Ways to usetexture to
indicatesomething or
enhance themessage
Emboss animage tomatch thefragrance
on the note
First Generate some ideas.
Add scents& colors tohelp getmessageacross -scratch &
sniff!!!
Are there any
AskWhat is the concept behind this idea?
AskAre there any other ways tocarry out this concept?
AskAre there any otherconcepts?
AskAre there any other waysto carry out this concept?
This offer
seems a
little fishy if
you ask me!
orrr Ask Are there any other ways to
Ask Are there any other ways to
Ask Are there any other
Ask Are there any other ways
This offer
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Create aposting boarddivided intoan urgent vsimportant
grid
Create aposting boarddivided intoan urgent vsimportant
grid
Ways tobetter
organize thesticky notesafter theyare written
Ways tobetter
organize thesticky notesafter theyare written
OBJECTIVE:
Generate ideas onhow to make sticky
notes more popular
OBJECTIVE:
Generate ideas onhow to make sticky
notes more popular
Create a to-do list boardso notes canbe posetd andre-arranged
Create a to-do list boardso notes canbe posetd andre-arranged
Ways to moreeasily
transportsticky notesafter writing
Ways to moreeasily
transportsticky notesafter writing
Print a blanksmiley face onthe note sosender canindicate anemotion
Print a blanksmiley face onthe note sosender canindicate anemotion
Notes thatlook like
were torn out rough edges
Notes thatlook like
were torn out rough edges
Have uniquelyshaped notesthat visuallycommunicateeven without
reading
Have uniquely
shaped notesthat visuallycommunicateeven without
reading
Create rollsof stickynotes that
can bedispensed inany length
Create rollsof stickynotes that
can bedispensed inany length
Have anurgent vs
important gridpre-printed
Have an
urgent vsimportant gridpre-printedHave pre-printed
checkableboxes toindicatethings
Have pre-printed
checkableboxes toindicatethings
Make them
where theywill not stickto pockets,etc. whencarried
Make themwhere they
will not stickto pockets,etc. whencarried
Ways to makeit easier forsender toclearlyindicate
something
Ways to makeit easier forsender toclearlyindicate
something
Ways to havesticky notes
indicatesomething in aunique and fun
way
Ways to havesticky notes
indicatesomething in aunique and fun
way
Ways toprovide moreflexibility to
the user
Ways toprovide moreflexibility to
the user
Ways to useshapes toindicate
something orenhance the
message
Ways to useshapes toindicate
something orenhance the
message
oniononionnion
Create asmall bookwith clear
plastic pagesto store notes
for travel
Create asmall bookwith clear
plastic pagesto store notes
for travel
Ways to usetexture toindicate
something orenhance the
message
Ways to usetexture toindicate
something orenhance the
message
Emboss animage tomatch the
fragrance onthe note
Emboss an
image tomatch thefragrance on
the note
First Generate some ideas.
Add scents &colors to helpget message
across -scratch &sniff!!!
Add scents &colors to helpget message
across -scratch &sniff!!!
Ae there anAre there any
Ask What is the concept behind this idea?
Ask Are there any other ways tocarry out this concept?
Ask Are there any other ways tocarry out this concept?
yconcepts?
y yto carry out this concept?seems a little
fishy if you
ask me!
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Alternativeslternatives
The best way to get good ideas is to get
lots of ideas and throw out the bad ones.
Linus Pauling
Nobel Prize Winner in Physics
1 Who is this de Bono guy that you are talking about?
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1. Who is this de Bono guy that you are talking about?Dr. Edward de Bono is a 70 year old Rhodes Scholar that was born in Malta. Hisbackground includes degrees in medicine, philosophy and psychology and facultyappointments in Oxford, Cambridge, Harvard and the University of London. With over30 years of experience in consulting in business and education he is accepted as theworlds leading expert in the development of thinking skills in general and specificallycreative thinking skills.
2. Why dont we just do the brainstorming that we have always done?Brainstorming is a method that was developed in 1936 for the advertising industry.While there are a number of strengths inherent in the method, there are also someweaknesses. The Lateral Thinking skills capitalize on the strengths; even enhance them,while diminishing the weaknesses.
3. Wont this take a lot longer?Speed isnt the real goal. We are working on an important issue here and perhaps a bitmore time using deliberate skills will bring us a better result. Can you at least give it achance?
4. This seems really structuredwont that inhibit our creativity?The belief that structure inhibits creativity is a flawed one. It is based on theassumption that all creativity comes from the removal of inhibitions. Just removinginhibitions in not enough. Without skills even the uninhibited individual will not becreative unless they have the natural creativity that very few individuals possess.With learned skills and deliberate structure we can harness and direct the applicationof those learned skills.
5. How come you want us to work alone? Seems like we are missing theopportunity to build on others ideas.
Later in the process we will have the opportunity to collaborate in the way that you areused to like brainstorming. However, we want your original thoughts first so thateach of us can later build on all of the ideas that each of us might have. If we dontwork individually first we run the risk of channeling down a very few solution paths andmight miss opportunities to broaden our overall thinking efforts.
Additionally, we can simply get more ideas in the same time if we work individually by working in parallel instead in serial. Lastly we want you to record your own ideasso that we get them recorded as accurately as possible.
1. Why cant we just group the ideas we have generated into categories
first in order to get the concepts?
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first in order to get the concepts?Grouping ideas after fact will lead to our finding a smaller number of concepts and
they will tend to be at a very high level. This can easily inhibit our future efforts to get
a more complete and robust solution set.
2. What do you mean that we need to break down this concept because itis too broad? Why?
If the concepts are too broad we might miss an opportunity. We want as manyindividual concepts as we can early on so that we have more thinking paths to
explore.
3. I dont always get and idea when I try random entry. Am I doingsomething wrong?
Remember that these techniques are not a guarantee of a creative result. However,
they do increase the probability. We want to continue to make the deliberate effort
knowing that we are increasing the probability by using the skills.
Creativity is a lot like R & D. We cant guarantee that every time you put effort into
R & D that we will get a result, but we can guarantee that if you never put effort intoR & D, you will never get a result.
4. Why are we timing the use of these tools?Timing is one of the three disciplines of thinking focus, method and time. Timing
the application relieves the thinker of the responsibility and anxiety of always getting
a result every time. It is best to use the skills for short periods of time and then go on
to another skill or method.
5. These concepts are similar. Lets just combine them.
Combining similar concepts will result in concepts that are too broad to drive goodthinking. When in doubt, if two concepts are similar, leave them separate in the
hopes that even a small measure of difference will result in new and more ideas.
6. Why should we wait until next meeting to decide on what we want todo? We have some ideas to work with here.
Allowing the thinking to perk or simmer for a while often results in more and better
ideas. There is also the chance that others, outside the immediate team, will
contribute. There is even the chance that accidental (or deliberate) random entry will
also help.
1. Why should we ask for input (ideas) from those other people? They dont
h ti i fi ld
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have any expertise in our field.Remember that even bad or flawed ideas could lead us to good concepts that will then
lead to more and different and better ideas. Anyone might contribute an idea that
eventually takes us to new concepts and then to new ideas.
2. How come everyone doesnt get the chance to vote in this prioritization?In the selection or narrowing down process we are applying judgment. We want the
judgment to be based of knowledge in the field. It is also good to have the people thatwill be responsible for implementation to be part of the selection process. This way we
get their buy-in and implementation will be enhanced.
3. Why should we let the boss come in and look at this concept fan? Were notfinished yet.
Eventually the boss (bosses or stakeholders) will receive our results and the more
guidance they can provide along the way, the more likely we will be to produce a result
that they can and will implement. Guidance at this point helps to focus our efforts indirections that have a greater chance of success.
4. We have selected these (top 6-10) ideas, so why dont we just take the topone and go with it?
Think of these ideas as being raw material that needs to be processed and refined. If
we judge them now or try to implement them in their current form we might miss a great
opportunity. We need to try to deliberately build each of these ideas into something
better. We should also consider looking at sets of ideas instead of single ideas to make
the final solution more robust.
5. Why do you say we need at least 6-7 words in the concept statements wewrite?
Additional detail in a concept statement drives more concepts. It is better to have two
or three clear concepts instead of a single vague one. With clear concepts our thinking
efforts will be more productive and all team members can make the effort to generate
ideas for each of the more specific concepts that come from a single vague concept.
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Six Thinking Hats (Parallel Thinking) Elevator Speech
Six Hats is Framework for thinking in teams that results in better decisions in less timebecause it facilitates a much faster and more complete exploration of the issue/subject.
With the framework, the thinking is broken down into smaller units making it far simpler.And since the team members think in parallelless time is wasted in argument and drift.Individual perceptions are shared quickly and argument is greatly reduced. Im excitedabout what it has done in my team.
May I _____________________?
Lateral Thinking Elevator Speech
Lateral Thinking is a series of tools that teamsand individuals can use to help producenew ideas and concepts in an organized and directed way. The tools can be used in eithervirtual meetings or physical meetings. Individual thinking and group collaboration are both
included in the process. Andyou end up with a tangible documentation of the results thatcan be used or even archived for future reference. (I really like the fact that this approachto team creativity even appeals to technical people and that it doesnt involve any sillygames that make some people so uncomfortable.) Ive been surprised and pleased withthe results weve been able to produce in my team.
LL AA TT EE RR AA LL TT HH II NN KK II NN GG
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CC hh aa ll ll ee nn gg ee Never An Attack
Why C (Cut) - Can We Drop It?
Why B (Because) - Are the reasons valid?
Why A (Alternatives) - Immediately seek
alternatives
Checklist Of Current Thinking Dominating Ideas Boundaries
Assumptions Essential Factors
Avoidance Factors
RR aa nn dd oo mm EE nn tt rr yy Use a purely random method to get a wordthen simply let your mind move fo rward to
connect up with a new idea. (extract aprinciple, broad direction or use simpleassociation) Nouns are usually best.
AA ll tt ee rr nn aa tt ii vv ee ss Move back from the first idea or
alternative to identify the overallconcept or fixed point. This is
termed concept extraction. Once the
concept is identified, new ideas and
alternatives can be generated andnew concepts can be identified.
Keep moving back and forth from
concept to idea. A concept fan canalso be used when a large number of
different ideas and concepts are
needed.NewIdeas Concept
First Purpose/Idea Objective
MM oo vv ee mm ee nn tt Top-Of -The-Head - Make a general effort to move
forward to an idea. No special process is necessary.Extract Something - Extract a concept, principle,
feature or value and try to build a new idea around
it.
Focus On The Difference - Focus on the points ofdifference between the normal way of doing things
and the provocation.Moment To Moment - Visuali ze in your mind the
provocation being put into action and imagine what
happens.
Positive Aspects - Focus on the positive aspects ofthe provocation and attempt to move on to a newidea.
Special Circumstances - Ask yourself if there arespecial circumstances where the provocation would
have direct value.
FF oo cc uu ss General Area Focus - Defines the area,
but not the purpose of the thinking.
Purpose Focus - A specific purpose ordesired outcome is defined or implied.Try alternative definitions
HH aa rr vv ee ss tt ii nn gg Speci fi c Idea s - Immediately valuable, practical and usableBeginnings of Ideas - Not practical or usable, but interestingConcepts - Identify and extract any concepts f rom the ideasApproaches - Very broad concepts should be notedChanges - Note any changes in approaches or conceptsFlavor - Note the general taste of the entire session
PP rr oo vv oo cc aa tt ii oo nn Arising - When a bold or unusual, but illogical idea is
put forward (arises), not intended as a provocation,but is treated as one.
Reversal - Simply reverse the normal direction ofaction to create instability.
Escape - First, put down things taken for grantedabout the situation. Second, drop or escape from
them to create instability.Wishful Thinking - Create a fantasy desire that is
very bold to create instability. Start with -
Wouldnt it be nice if
Exaggeration Greatly exaggerate weights, speeds,dimensions, volumes etc. either up or down tocreate instability.
TT rr ee aa tt mm ee nn tt Shaping - Use real life constraints to mold the ideaTailoring - Similar to shaping, but deals more with resourcesConcept Extraction - Identify the concept behind the ideaStrengthening - Make a deliberate effort to strengthen the ideaFault Correction - Make a deliberate effort to correct faultsFocus On The Difference - Focus on the difference between the
usual way and the way being proposed.
Generate Ideas Challenge
Alternatives/ConceptTriangle & Fan
Random Entry
Provocation Movement
Captu re& W ork WithOutput Harvesting Treatment
Assessment
Results:Creative Thinkingand New Ideas
2 3 4
CC oo nn cc ee pp tt FF aa nn A graphical way to display and work with ideasand concepts to drive the development of more
ideas. The focus is be displayed above conceptsand concepts above ideas/alternatives. Extract
the concepts from individual ideas instead of
groups of ideas.
Repeatedly Ask These Three Questions
1. What is the overall concept behind the idea?2. Are there any other ways (ideas) to carry outthe concept?
Select &Define Area Focus
Purpose Focus
List SeveralDefinitions
Display Focus
1
Conce t Concept Conce tConceptConce tConce tFOCUS/OBJECTIVE
Idea
Idea
Idea
Idea
Idea
IdeaIdea
Idea Idea
Idea
IdeaIdea
Idea
Idea
Idea
Idea
Idea
Idea
Idea
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Why do gorillas have big nostrils?Why do gorillas have big nostrils?