Composers Lab @ The Wallis

Campus Circle - 5042 Wilshire Blvd., #600, LA, CA 90036 P. (323) 939.8477

Composers Lab @ The Wallis Online Marketing

DMA: Los Angeles Project Manager: Sean Bello [email protected]

Overview of Campaign

This report recaps our efforts on multiple levels including: •  Online Marketing through CampusCircle.com Banner Ads, Newsletter Advertising, Calendar/Online Editorial Postings and

Dedicated Emailing, Sweepstakes hosting were all utilized to promote the event •  Social Media Campus Circle utilized its own Social Media channels to promote the event.

We disseminated content through our Facebook and Twitter pages.

Banner Ad

Banner advertising for the film appeared on our website, campuscircle.com. The banner ads had a 95% ROS. Campus Circle’s monthly traffic currently averages 519,000 page views and 140,000 unique visitors.

Imp. – 1.7 mill Clicks – 928 Bitly Clicks - 183

Dedicated Email

Delivered – 32,916 Bitly Clicks – 480

Online Content

Page Views – 767 Website Traffic Page Views – 519,000/month

Unique Visitors – 140,000/month

Campus Circle

Newsletter Emails – 23,419 Opens – 2545 Total Wallis Clicks – 23

Calendar

Page Views – 111 Website Traffic Page Views – 519,000/month

Unique Visitors – 140,000/month

Sweepstakes

Page Views – 178 Website Traffic Page Views – 519,000/month

Unique Visitors – 140,000/month

Sweeps Stats - Age

Sweeps Stats - Gender

Sweeps Stats - Ethnicity

Sweeps Stats - Status