Company portrait

Company portraitmobile test solutions

MOBILE INTERNETUser Experience Testing

Success in the mobile internet market lies with the user experience. The quality and

performance of mobile browsing, mobile searching and other mobile services such as Google

MapsTM and FacebookTM will determine whether users remain loyal to an operator or start

looking around.

Ensuring subscriber quality of services – and stopping churn – requires proactive

network testing of everything you want, everywhere you like. Only in this way can you

spot and correct weaknesses before your customers do.

MOBILE VOICELeveraging Speech Services

While voice traffic will continue to be a major revenue earner for mobile networks, mobile

data usage is expected to increase along with the on-going rollout of mobile broadband net-

works and the proliferation of a new type of Smart Phone or mobile Internet device.

We at Ascom Mobile Test Solutions are geared to support your testing needs – be

it voice, data, video or the now fast growing mobile Internet services. We are the masters

at testing speech quality – and ahead of the curve in testing the next big wave of mobile

Internet.

AsCOM CORpORATE pROfILEn 1,800 employees worldwiden Subsidiaries in 18 countriesn Operational revenue $490 millionn Business focus: ‘Mission Critical Communications’n Ascom registered shares (ASCN) listed on SWX Swiss Exchangen Strong financial position, no debts on balance sheet

OUR CORE VALUEsn Responsibilityn Competencen Talentn Ambition

2

Capturing opportunities as mobile internet traffiC inCreases

MOBILE TEsT sOLUTIONsA Unique Partner

As the leader in user experience testing, Ascom Mobile Test Solutions (MTS) has shown

16 years of growth and innovation. The recent acquisitions of Argogroup and Comarco

Wireless Test Solutions, together with the binding agreement in March 2009 to purchase the

TEMS business unit from Ericsson, have made Ascom the world leader in testing the complete

value chain: from network optimisation and benchmarking to mobile services testing.

Customer benefits

Network operators can now count on Ascom to help them:n Stop churn with well tested mobile servicesn Ensure faults are fixed before the subscribers see themn Stop revenue leaks with accurate revenue assurance and roaming programsn Offer seamless services with regression testing on system changesn React quickly to unforeseen issues by monitoring their network 24 x 7n Check the competitive landscape with network benchmarkingn Maximise the performance of all their radio technologies

With its unique product range, skill sets, service offerings and

extensive experience, Ascom is the best partner for mobile operators’

test and measurement requirements.

MTs – KEy fACTsn Supplier of advanced QoS benchmarking and

diagnostic systemsn Symphony Platforms – QVoice and Monitor Master

– used by most cellular operators and infrastructure

suppliersn Innovative leadership and experiencen Unrivalled ‘knowledge database’n State-of-the-art equipment enables operators to

guarantee quality and performancen Best-in-class companyn Excellent customer and partner relationshipsn Headquarters in Solothurn, Switzerlandn 19 offices worldwide, over 180 highly qualified

employees

n 213 customers in more than 75 countriesn 16 years activities in Mobile Network Quality testingn GSM-A, ETSI, ITU and EFQM membern ISO 9001:2008 certifiedn EFQM ‘Recognized for Excellence’n Various High-Tech Innovation Awardsn 22 patents in Mobile QoS testingn General Manager – Mr. Beat Gerber

3

4

IN pERspECTIVE A Reputation Built on Customer focus and Best-in-Class

Industry Expertise

Technology, innovation and inventive spirit have character-

ized MTS from the very beginning. These factors of success also

remain our driving forces. For only in this way will we fulfill our

mission to be worldwide number one in ‘User Experience’ Testing

of cellular networks.

MTS is a rich collection of mobile network test systems

and service, logically integrated yet each retaining its own ex-

perience. Our strength comes from almost 180 people – spread

across Europe, North America, and Asia Pacific – each with a

unique ability to contribute and add value.

MTS has been involved in mobile network testing from

the beginning – shortly after the birth of GSM in 1991 when

commercial service started. We were the first company to offer

operators a quality assessment tool that perceived performance

from the subscriber point of view. Well before the expression

‘User Experience’.

symphonyTesting and Monitoring �rom the Mobile User�s perspecti�e �� Content�� ser�ices and Net�or�� Transmission �uality�rom the Mobile User�s perspecti�e �� Content�� ser�ices and Net�or�� Transmission �uality the Mobile User�s perspecti�e �� Content�� ser�ices and Net�or�� Transmission �uality

Data AcquisitionMonitoring & Measurements

Post ProcessingTurning Data into In�ormation

System ManagementControl & Administration

QVoice Symphony QVoice Presentation Fleet Manager

QVoice Companion Field Analyzer Monitor Master Quality Manager

QVoice Smart Box Office

Symphony Multi Monitor Master Projector

Monitor Master

Performance Master

QVS

Scanners

�Voice smart �Voice Companion �Voice symphony

scanners Monitor Master (Agent X200/X1000) post processing

From that point on, we’ve continued to grow to become the

world’s largest developer and distributor of high-performance

mobile test systems. In the process, the name Ascom has become

well-known to mobile operators and virtually synonymous with

‘innovation and highest quality.’

MTs BRANDsThe symphony port�olio

Ascom MTS markets its products under the name Symphony

– an umbrella brand for the larger combined product portfolio.

The name represents evolution and our single, new, power-

ful organization, already associated with excellence by all our

users.

DEpTh & BREADThTest E�erything you Want�� E�ery�here you Li��e;

on All Net�or��s

Ensuring subscriber satisfaction is hard. So, network op-

erators and service providers have a tough challenge, one that

Ascom’s know-how and unparalleled range of test solutions can

help resolve.

From voice, text, and games to WiFi, web, and video, if a

mobile subscriber can do it, Ascom equipment can measure it

– even over-the-air and on the move.

Ascom‘s Symphony portfolio includes walk/drive testing,

service testing and monitoring as well as powerful reporting on

complex scenarios. Our unique Symphony range yields the most

complete picture of the mobile user experience, from radio trans-

mission, roaming, and billing to contents delivery.

For engineering users, the Symphony range delivers root

cause analysis on radio issues, ad hoc contents and delivery test-

ing, regression testing, and in particular testing of all new mobile

data services.

5

6

OUR WORLDImpressive User Base

Ascom MTS is proud of its large installed base of quality test

and measurement systems. Our customers touch every geographic

corner of the world and consist of Network Operators, Service

Providers, Consultants, Regulators and Equipment Manufacturers.

2000 Systems

100 Countries

25 Regulators

9 Independent drive-test consultants

6 Infrastructure manufacturers

Our global product lines support every major air interface:

GSM/EDGE, GPRS, WCDMA/CDMA, TDMA 1xEVDO, 1xEVDO Rev A,

HSUPA/HSDPA, iDEN, TD-SCDMA, WiMAX, and LTE – making for

happy customers everywhere:n Europe – 120 customersn Middle East – 18 customersn Africa – 20 customersn Asia – 35 customersn Americas – 20 customers

Our sales and support resources are located around the world.

This ideal position allows us to address the technical and business

needs of customers who also have a global vision of activity.

RELIANCE AND EXpERIENCEBenefits

For the past 16 years, Ascom Mobile Test Solutions has

been earning your trust by providing efficient network testing

systems in a class of its own. We are proud that our first QVoice

customer is still our customer after all this time. We have proven

to our customers that we are always going to be there for them,

year after year, release after release.

Unmatched ‘subscriber experience’ testing experience

– gained from close work with major clients and our quest to

innovate – makes Mobile Test Solutions a valuable resource. We

understand the diversity of user requirements. And, no other

company in the industry knows more about ‘User Experience’

testing of cellular networks than we do.

Ascom MTS has a stable company history and we offer

more than systems. Users receive in-depth training; have access

to a ‘Hot line’ staffed by friendly qualified experts; are invited to

interactive workshops and are entitled to an array of publica-

tions and web support.

7

pATENTsAcknowledged Innovation

Mobile Test Solutions has been issued more than 22 patents

worldwide, attesting to the fact that Ascom leads with innova-

tive engineering and continues to invest to support the evolving

user experience testing requirements of mobile operators.

RECOgNITIONEurope: Received EFQM Institute’s ‘Recognised for

Excellence in Europe’ title in 2005. This award is presented to

companies judged to be the best in their category. Winners are

exceptional organizations that have demonstrated sustainable

excellence in all aspects of the EFQM Excellence Model, including

Engineering Innovation, Leadership and Constancy of Purpose as

well as Customer Focus.

North America: The 2008 Product of the Year in Tele-

communications was awarded by AeA to Ascom-Comarco for

the Symphony line of optimization and benchmarking products.

AeA is the largest high-tech trade association in the USA and

represents 2,500 companies in all segments of the technology

industry. High-Tech Innovation Awards are presented to honor

top innovators in technology and education.

RELATIONshIpsBusiness relationships are paramount to the success of MTS.

Every partnership we hold is influenced by one central theme:

to leverage ideas, technologies and alliances that will supply our

customers with cutting-edge, profitability-enhancing solutions

in all areas of mobile multimedia network testing.n Major cellular groups worldwiden Media companiesn Main operators in Europe, North America, and Asian Leading specialist companies in speech, video

and cellular technologiesn Infrastructure manufacturersn Telecom regulators

04

.20

09

©

asc

om in

c | 0

92

_com

pany

-por

trai

t-m

ts4

2_l

ette

r

Ascom reserves the right to change specifications without notice. Ascom acknowledges all registered trademarks appearing herein.

BENChMARKINg AND CONsULTINgAdditional Services

While many operators still perform their own drive tests,

outsourcing is still requested – particularly when multi-country

reports are required. Upon request, Mobile Test Solutions, with

its unrivalled expertise, also provides complete drive test ser-

vices, offering tailored reports as specified by the client.

Ascom MTS consulting is another area where our knowl-

edge database plays a role. Users are encouraged to discuss

specific needs; and solutions can be offered.

ACTIVITIEsInvolvement and Participation

n ITU International Telecommunications Unionn ETSI European Telecommunications Standardization

Instituten Mobile World Congressn CTIA Wirelessn GSM Congressesn International conferences and seminarsn Country specific emerging technologies workshops

Think Like a User – Test Like an Engineer

Ascom (s�itzerland) Ltd Ascom Inc. Argogroup Interacti�e Ltd Glutz-Blotzheim-Strasse 3 25541 Commercentre Drive, Suite 100 (Subsidiary of Ascom (UK) Ltd) CH-4503 Solothurn | Switzerland Lake Forest | CA 92630 | USA Oak House, Shackleford Road T + 41 32 624 21 21 T +1.949.614.8700 Elstead | Surrey GU8 6LB | UK F + 41 32 624 21 43 F +1.949.598.3693 T +44 1252 705705 www.ascom.com/mts F +44 1252 705706