Communication Theory 2 & 3 Yay!. 1. Identify what this is. 2. Explain what it is to someone who may not know.

Communication Theory 2 & 3

Yay!

1. Identify what this is.2. Explain what it is to someone who may not know.

Definition

The process of interaction in the formation of

meanings for individuals.

Symbolic Interactionism

Three Core Principles-Meaning-Language-Thought

Symbolic Interactionism

Meaning:states that humans act toward people and things according to the meanings they give to those people or things.

Symbolic Interactionism holds the principal of

meaning to be the central aspect of human behavior.

First, you identify symbols.

-Usually done on a surface level as it is a subconscious act.

Q: What are some things thats meaning may be analyzed on a deeper level? Even subconsciously?

Language:gives humans a means by which to negotiate meaning through symbols.

Second, attempt to explain the symbol

Humans identify meaning in speech acts with others.

What LANGUAGE do you use to explain this object?

-The language used (word choice, tone, etc.) alters the interpretation of the meaning.

Q: What is an example?

Thought: modifies each individual’s interpretation of symbols. Thought is a mental conversation that requires different points of view.

What does this symbol and language mean to you?

Our filters shape our understanding

Thought

With these 3 elements the concept of "self"

can be framed.

How?

Social Identity Theory

cognitive and motivational basis of intergroup differentiation.

OR

In the Social Identity Theory, a person has not one, “personal self”, but rather several selves

that correspond to widening circles of group membership

Definition

Different social contexts may trigger an individual to think, feel and act on basis of his personal, family or national “level of self”

Apart from the “level of self”, an individual has multiple “social

identities”.

Social identity is the individual’s self-concept derived from perceived

membership of social groups

Q: What is an example of a social identity?

Group membership creates ingroup/ self-categorization and

enhancement in ways that favor the in-group at the expense of the

out-group.

Groupthink: The practice of thinking or making decisions as a group in a way that discourages

creativity or individual responsibility

Homework Due on Friday November 2nd

Part 1 -Bring in something that you think symbolizes

and/or has been a big part in the creation of your "self".

Part 2 -Option 1: Illustrate your understanding of Social Identity Theory. (Picture, chart, graph, diagram)

Option 2: Bring in an illustration showing your understanding of Social Identity Theory. (magazine

cut out, internet finding, advertisement, etc.)

Communication Theory 4 & 5

Yay!

Cognitive Dissonance!

Woo Hoo

• Cognitive: thinking or the mind• Dissonance: inconsistency or

conflict

Definition –

The psychological conflict from holding two or more incompatible beliefs simultaneously

Cognitive Dissonance

Theory Suggest that

1: dissonance is psychologically uncomfortable enough to motivate people to achieve consonance

2: In a state of dissonance, people will avoid information and situations that might increase the dissonance

CD Theory applies to all situations involving attitude and formation.

First, people are manipulated into a certain behavior.

Second, people will alter their attitudes themselves. (formation)

ExampleI smoke. (attitude) Smoking can kill you. (manipulation) Well, you have to die anyways. (alter attitude/formation)

How is this Cognitive

Dissonance?

THINK: Have you ever experience Cognitive Dissonance?

PROBLEM: What problems can this cause on an individual

level? On a social level?

Cognitive Dissonance

How does Cognitive Dissonance Alter the

way me communicate?

Expectancy Value Theory

Woo Hoo

Definition

Behavior is a function of the expectancies one has and the value of the goal toward which one is working.

EXPECTANCY VALUE THEORY

If you think the test is going to be hard you will pay more attention in class.

Expectancy: Hard TestValue: Good Grades

Q: How did your expectations & values alter your behavior?

Example

When more than one behavior is possible, the behavior chosen will

be the one with the largest combination of expected success and

value

The Theory Predicts

Intrinsic Value

Enjoyment one feels when doing the task or the enjoyment one expects to experience while one is engaged

in the task.

Do I want to do the task?

Utility Value

Utility value is determined by how well a task fits into an individual's goals

and plans or fulfills other basic psychological needs.

Do I want to do the task?

Perceived Cost

The value of a task also depends on a set of beliefs that can best be characterized as the cost of participating in the activity.

Cost is influenced by many factors: Anticipated anxietyFear of failureFear of the social consequences of success;

Such as rejection by peers or anticipated racial discrimination

Anger from one's parents or other key people

Do I want to do the task?

You have an expectation of what is going to happen.

Then you attach a value to it based off of those three

examples.

Then you make the decision that will benefit you most in

success

What can we draw from this idea?

People are goal oriented

Our Behaviors are still performed based off of our beliefs and values – but are done to achieve an “end”

Homework Due Thursday November

8th