Communication in the GCPOLCC: The Role of GCPOLCC On-Line John Tirpak Science Coordinator, GCPOLCC 9 June 2011.

Communication in the GCPOLCC: The Role of GCPOLCC On-Line

www.gcpolcc.ning.com

John Tirpak Science Coordinator, GCPOLCC

9 June 2011

Outline

• Challenge• Potential Solution– Communications Strategy• www.gcpolcc.ning.com

• Specifics of the Website– Static vs. dynamic websites– Overview of features– Demonstration– Highlight use statistics

• Requested Action

Challenge

• The potential GCPOLCC Community is huge• There is a lot of interest in LCCs• There are only two dedicated staff of GCPOLCC– Neither is a communications specialist

• Result– Many feel “in the dark” regarding the GCPOLCC– Many feel a lack of ownership regarding the GCPOLCC

Potential Solutionwww.gcpolcc.ning.com

Specifics of the WebsiteStatic vs. Dynamic Websites

Staticwww.agfc.com

Dynamichttp://www.facebook.com/ARGameandFish

Specifics of the WebsiteStatic vs. Dynamic Websites

AdvantagesQuick to developCheap to develop

Cheap to host

DisadvantagesRequires specialized expertise to update

Not as useful for the userContent can get stagnant

AdvantagesMore functional

Easier to update

Collaborative

DisadvantagesSlower to develop

Hosting costs more

Static Dynamic

Specifics of the WebsiteOverview of Features

• Features of the site– Users– Groups– Photos/Videos– Forum/Discussion– Events– Huddle and Chat– Comments

• Demonstration: http://gcpolcc.ning.com

Specifics of the WebsiteHighlight Use Statistics

• Google Analytics– https://www.google.com/analytics/

Requested Action

• The Interim Steering Committee will be asked to help identify means to collectively establish the capacity of a Community Engagement Specialist who will develop and implement a GCPOLCC Communication Strategy