Making a Commercial
Jul 07, 2015
Making a Commercial
Your Task
You will create, research, write, film and edit a 30-40 second commercial about a product that you invent
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Sample 1: Energy Mints
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Sample 2: Energy Drink
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Sample 3: Third Dimension
The Process
Pre-ProductionProductionPost-Production
Pre-Production
Pre-Production
The most important step“Poor prior planning leads to particularly poor videos”
Learn Video Shots
3 essential video shotsLong ShotMedium ShotClose Up
Pre-Production
Learn the Structure of a CommercialLearn techniques used in CommercialsWrite a PitchDraw a StoryboardCreate Logo
Production
Film
Great Equipment!Remember to use Basic Camera ShotsMic?
Post-Production
Post Production
EditVoice OversMusic