COMM334

COMMUNICATON 334Crisis Communication

Business Communication

Select an organizational

crisis of crises in government or

business

4 steps for researching your assignment

discover the background and

precipitating events

4 steps for researching your assignment

what the organization did and said in response to

the crisis

4 steps for researching your assignment

any critique or praise that commentators

made about the organization's

actions

4 steps for researching your assignment

Searching for ArticLes

Narrows a searchBoth terms appear in same record

Terms have different meanings

example: infidelity AND culture

AND

OR

Broadens a searchEither term may appear in record

Terms have similar meaningsexample: (adultery OR cheating)

Can look for multiple endings of a

word or plurals

apolog* apologies apologyasterisk

ProximityPhrase Searching

Allows you to specify how close you want

your terms to appear in the record

crisis w1 communication within ONE word

“crisis communication”

Twitter

Social media

hashtags

apology

Crisis management

Concept A

Concept BKenneth coleEntenmann'sUrban Outfitters

connect your variables

Crisis and BP Oil

NFL and “Ray Rice”

(college or university) and sexual w1 assault

Evaluating information

Does the source:

Contain credible authoritative information?

Meet the requirements of your assignment?

Include relevant information

for your topic?

If the record isn’t full text

Click on Get@CSULB

to determine availability

Get it @CSULB box pops up

If it says…

Look at the record and get it!

BeachReachTakes between 48-72 hours!

Delivered to you in PDF format

Click on this link if there is no full text available

BooksArticlesIn-text citationsBook ChaptersWeb Sites

OWL Purdue Writing Guides

This page provides links to a variety of online

examples of citing in both MLA and APA styles

Get a Library

Password