Com546 discussion-leader

“Social Interaction and Co-viewing with YouTube: Blending Mass Communication

Reception and Social Connection”

A brief analysis of Haridakis and Hanson’s 2009 study.

The survey results:

Broadcasters of media

What about the girls?

YouTube enhances social lives?

Credits:

• Presentation produced by Rachael Boyer, UW MCDM student, for COM 546• Haridakis, P. & Hanson, G. (2009). Social interaction and co-viewing with YouTube: Blending

mass communication reception and social connection. Journal of Broadcasting & Electronic Media, 53(2), 317-335.

• Slide 2 YouTube Television photo: francescominciotti on Flickr• Slide 3 Survey results photo: christine_bell on Flickr• Slide 4 Broadcasters of media photo: brooklyn_museum on Flickr• Slide 5 What about the girls? Photo: cooljinny on Flickr• Slide 6 Enhancing social lives photo: sblackley on Flickr