ART OF ALLIANCES COLLABORATIVE ADVANTAGE by Tagbo Alex
Jun 09, 2015
ART OF ALLIANCES
COLLABORATIVE ADVANTAGE
byTagbo Alex
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CONTENTS
IntroductionNature and role of relations and networks in
businessWhy business relations and networks existBusiness matingRelationship attractorsStrategies for decision makers in relationsConclusion
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INTRODUCTION- RELATIONSHIPS & NETWORKS
Relations and networks are a part of our lives .
A firm is not an island but a complex network of relations and interactions.
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WORLD’S EXPORT PRODUCTION NETWORK
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NATURE AND ROLE OF RELATIONS AND NETWORKS IN BUSINESS
RELATIONSHIP
Interconnected steps
of transaction overtime
involving at least two
people or two firms
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NATURE AND ROLE OF RELATIONS AND NETWORKS IN BUSINESS
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Value chain…by Porter
The Value Chain is not a
collection of independent
activities but a system of
interdependent activities.
Value Activities are related by
linkages within the value
chain .
Linkages are relationships
between the way in which one
Value Activity is performed
and the cost or performance
of other . Porter (1985, p. 48)
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WHY BUSINESS REALTIONS AND NETWORKS EXIST
SPECIALISATION AND ECONOMICS OF OUTSOURCING
VALUE CREATION
AND INNOVATION
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BEFORE COLLABORATIVE ADVANTAGE…..
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COLLABORATIVE ADVANTAGE ….
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BUSINESS MATING- MATCHES MADE IN HEAVEN
CHOOSING
AND BEING
CHOSEN
RELATIONSHIP
FITNESS
RELATIONSHIP
DEVELOPMEN
T
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RELATIONSHIP ATTRACTORS-Typologies Of Business Relations
METAMORPHOSIS: MARRIGES or AFFAIRS RESULTING BUSINESS RELATIONSHIP
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RELATIONSHIP DEVELOPMENT
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MARRIAGE MADE IN HEAVEN
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8 I’s for We
Individual Excellence ImportanceInterdependenceInvestmentInformationIntegrationInstitutionalizationIntegrity
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STRATEGIES FOR DECISION MAKERS IN RELATIONS
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2 SITUATIONS FOR DECISION MAKER
POLITICAL EMBEDDNESS OF BUSINESS NETWORKS
TRADE AND INDUSTRY POLICY FROM A BUSINESS RELATION POINT OF VIEW.
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CONCLUSION-The Future Of Business Relations And Networks
MARKET
TRANSACTIONS AND
COLLABORATIVE
ADVANTAGE.
THE FUTURE
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REFERENCES
Edward Elgar - Business Relating Business Managing Organisational Relations and Networks.
Jeffrey H. Dyer- Collaborative advantage: winning through extended enterprise supplier networks.
Bhuvan Unhelkar, Abbass Ghanbary and Houman Younessi - Collaborative Business Process Engineering and Global Organizations: Frameworks for Service Integration.