Club Marketing Opportunities - Amazon S3 · Web viewClub Marketing Opportunities Yate Town Football Club Season 2017/18 Yate Town Football Club Season 201 7 /1 8 ‘YATE TOWN A CLUB

Yate Town Football Club

Season 2017/18

Club Marketing Opportunities

‘YATE TOWN A CLUB FOR THE COMMUNITY’

Background

Yate Town FC began life as Yate Rovers in 1906, changing their name to Town in 1958. We are well known throughout the football world and are one of South Gloucestershire’s /Bristol’s biggest non-league football teams.

Our club nickname is “The Bluebells” and we celebrated our Golden Jubilee in the season 1996/97.

We currently play in the Southern League, Division 1, South West with an average match day attendance at Lodge Road Stadium of 200, rising to over 500 for local derbies and over 1000 for major FA cup matches.

The 2012/13 season saw the club’s first ever appearance in the First Round proper of the FA cup after a famous victory in the final qualifying round against Newport County. This handed the club a trip to neighbouring Football League Club Cheltenham Town which led to national and regional television, radio and press exposure.

Our long term aim is to be promoted to the Southern League Premier Division and then push on for promotion to the Conference South league – where the majority of teams are full time professionals.

The Main Stand at Lodge Road Stadium

http://www.pitchero.com/clubs/yatetownfootballclub


Club Sponsors

Our official club sponsors for the forthcoming season will again be Orchard Computer Services (IT Business Specialists) based in Yate. Our partnership with Orchard is now in its third year and we are delighted to have a locally based business sponsoring the club.

“ We are pleased and proud to announce that we will again be the main sponsors of Yate Town Football Club for 2017-2018 season. This will be our 3rd year in that role and we had no hesitation in renewing our partnership. A lot of people work very hard behind the scenes and we are delighted to give them our support. In addition to the first team, Yate Town have numerous youth teams and we wish them all every success for their new campaigns. Why not join us at Lodge Road and give them your support?”

Chris Patten, Director of Orchard Computer Services

“

Be a part of our winning teamhttp://www.pitchero.com/clubs/yatetownfootballclub


Opportunities for Other Local Commercial Partners

The Club is ambitious to excel on and off the field to develop their presence within the local community, building upon the exposure gained during our historic FA cup run.

We are based in a rapidly expanding urban area north of Bristol (c.40k homes) where there are significant opportunities for local businesses to increase their profile through advertising, sponsorship and have direct involvement with a semi-professional football club.

Be a part of our winning teamWe can arrange a standard or tailored package for you and your company, clients and colleagues. Our standard packages for the forthcoming season are detailed below: -

Stadium Naming Sponsorship

Main Stand Sponsorship

Match Day Sponsorship

Official Club Website sponsorship

Player Sponsorship

Match Ball sponsorship

Advertising – Pitch Side Hoarding; Club Website ; Match Day Programme



Success in the FA CUP - 2012/13 Season (Photo courtesy of The Gazette Series)

Sponsorship Packages

Full details of our sponsorship packages for the 2017 /18 season are shown below: -

Stadium Naming - Sponsorship

Yate Town FC are delighted to announce that for the forthcoming 2017/18 season, they will be offering a unique opportunity for local businesses to enter a draw to secure the naming rights for their Lodge Road Stadium.

Details of the 2017/18 draw package are as follows: -

Winner

Stadium naming rights Stadium Welcome Sign (Prime location) Website link from club’s homepage showing as “Stadium Sponsors” Social Media platform (Twitter) New stadium name highlighted on front cover of all Match Day programmes Media Outlets - New stadium name to be used in reporting of club news. Use of the club’s Hospitality Lounge at a match of your choice to entertain up to 10 guests.

Second prize http://www.pitchero.com/clubs/yatetownfootballclub


Naming rights for the Main Stand Website link from club’s homepage showing as a “Local Business Partner” Match Day Programmes – Acknowledgment as a “Local Business Partner” 1 x Free match day entrance for up to 6 people (notification required) Preferential Business partner rates for the hire of the club’s Hospitality Lounge

All Other Participants

Website link from club’s homepage showing as a “Local Business Partner” Match Day Programmes – Acknowledgment as a “Local Business Partner” 1 x Free match day entrance for up to 6 people (notification required) Preferential Business partner rates for the hire of the club’s Hospitality Lounge

Cost

Cost of entry for the draw is £275 Closing date is Friday 7 th July Announcement to be made at our first home pre-season friendly on Saturday 8th July vs

BRISTOL ROVERS

Club Main Standhttp://www.pitchero.com/clubs/yatetownfootballclub


Match Day Sponsorship

Every match day, Yate Town FC welcome fans from across the country to enjoy non league football action. Why not sponsor one of our First Team home matches and enjoy a first class experience and at the same time by making the most of our advertising and sponsorship opportunities.

Our standard match day sponsorship package includes:



- Match day hospitality for up to 10 people hosted in our new Bluebells Hospitality Lounge (pictured above)

- Programme and website advertising (1 week) - PA Announcements during the match - A traditional West Country Buffet- Half time refreshments (Tea/Coffee + biscuits)- Reserved parking for up to six cars- Complimentary match day programmes - Nomination and presentation to Man of the Match- 20% Discount in club shop

Cost: From £150

Alternate packages can be arranged e.g. private bar facility serving beers, lagers, cider, wine and other drinks at request.

Let us know what your requirements are and we can tailor make the event especially for you. We can even organise taxis home for you.

Official Club Website Sponsors

Are you keen to support a progressive semi-professional non-league football club, whilst also gaining great publicity? If so, then this is an ideal opportunity to benefit from becoming our Official Club Website Sponsor.

In 2015/16 we had an impressive 1,200 individual hits per week (average) to our club website and it is often one of the top ranked Pitchero websites across non-league football.

Cost: £750 (ex VAT) for the season




Player Sponsorship

This package is available for all First Team squad members for the full season. Details of ALL sponsors will be printed in every match day programme and on our club website.

Cost: £150

Match Ball sponsorship




This package is available either for an individual match or for every home game for the season (including cup matches), with acknowledgement on the front page of the match day programme and our club website. The costs are shown below (ex VAT): -

Option Cost

Match Ball Sponsorship (per match) £50

Official Match Ball Sponsors (full season) £750 (ex VAT)

Advertising Packages

Details of our Advertising packages for the 2017 /18 season are shown below: -

Pitch Side Hoardings

Have your own business advertising hoarding at the ground. It’s a great way to get noticed, not only by the crowd, but as a back-drop in the many thousands of photos that are taken at the ground every season.

The standard size of a pitch side hoarding is 16ft x 3ft



Rental agreements can be arranged over a 1-3 year period with the costs shown below (ex VAT)

Length of Rental (Years)

Board Manufacturing Rental Total Cost

1 £185 £250 £435

2 £185 £225 £635

3 £185 £200 £785

Other size hoardings are available on request

Match Day Programme Advertising

The prices shown below are for a full season and exclude VAT: -

FULL PAGE HALF PAGE

COLOUR £150 £125

BLACK & WHITE £100 £50



Club Website and Twitter

This is a great opportunity to be associated with the football club and an ideal way of advertising your business by becoming one of our “Local Business Partners” using your own branding/logo that will be displayed on the Club’s homepage and Twitter account that will link to your website.

In 2015/16 we had an impressive 1,200 individual hits per week (average) to our club website and it is often one of the top ranked Pitchero websites across non-league football.

We currently have over 3.5k followers on Twitter

Cost: £150 (ex VAT)

Multi Advertising Packages

Our combined Match Day Programme and Club Website advertising package(s) are shown below and provide discounts against individual prices. Prices below are ex VAT: -

Package 1 - Club Website /Twitter + Full Page (Colour) Advert £275

Package 2 - Club Website /Twitter + ½ Page (Colour) Advert) £260

Package 3 – Club Website /Twitter + Full Page (B/W) Advert £240

Package 4 – Club Website /Twitter + ½ Page (B/W) Advert £190

Other tailored packages can be arranged to meet your needs.

Contact Us

Please contact us if you are interested in sponsoring the club in any way. It could be a large amount from your business to a pound coin from your pocket. Just get in touch if something appeals. Prices quoted are a guideline, and special rates can apply too if you have a multiple package.

For further details and to discuss your own personal requirements please contact Lawrence Wortman e- mail [email protected] or mobile 07710 663068



mailto:[email protected]

Be a part of our winning teamYATE TOWN F.C. LTDLodge Road Stadium

Lodge Road, YateSouth Gloucestershire, BS37 7LE

Tel: 01454 228103http://www.pitchero.com/clubs/yatetownfootballclub


Printing courtesy of Sprint Print & Design, 22 Station Road, Yate, BS37 4PS



Club Marketing Opportunities - Amazon S3 · Web viewClub Marketing Opportunities Yate Town Football Club Season 2017/18 Yate Town Football Club Season 201 7 /1 8 ‘YATE TOWN A CLUB

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