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The International Clown Festival will host Clowns from across the world.
Clowns from USA, Canada, South Africa, Europe and Malaysia
will come together for the first time in India.
The Festival will include Clowning, Gags, Juggling, Stilt Walkers, Ballooning,
Face Painting, Acrobats and Mime through
Stage Shows, Demonstrations and Workshops.
5 T H - 1 4 T H N O V E M B E R 2 0 1 0 , M U M B A I
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Clowning has immense potential in India both as an art form as well as a
career. International clowns and circus artistes are today looking at
India as the next potential market for performances as well as
developing performing artistes. With the showbiz industry in Indiaonly getting better, along with childrens entertainment in various
media, the International Clownfest creates an opportunity to open
this new genre of entertainment to individuals of all ages and sizes
and give them a chance to make this delightful art form a truly
satisfying and lucrative career.
Why an International Clownfest in India?
Clowning across the world has evolved into a very highly refined
structured art form which requires physical skills, dramatic ability, a
firm understanding of human nature, imagination, wit and a strong
sense of the comic. It uses timing, surprise, anticipation, slapstick
and sometimes pathos, as elements in its humor. With Circus shows
like Cirque du Soleil creating a mark in the world, Clowns have
taken centre stage and today have entire shows all to themselves.
Why Clowning?
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Festival ComponentsPublic Events & AppearancesThese will be free to the general public and will be held at malls in
Mumbai. The public events will showcase International Clowns
and professional artistes in balloon sculpting, face and body art,
juggling and acrobats.
MALL VENUES
Theater ShowsThe International Clowns will present exclusive stage shows. Each
show will be of 100 minutes and will be staged at St.Andrews
Auditorium in Mumbai.
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OutreachAs part of our 'Caring Clown' mission to reach out and heal, the
clowns will visit hospitals, institutes and orphanages where they
will also conduct workshops in the art of laughter and
entertaining while at work.
Demonstration and classes will be conducted in various aspects
of clowning. These will include make up, stage acts, juggling,
magic, physical comedy, gags, school shows, and more.
Educational Workshops
Target AudianceFor all Public events, Mall performances, Stage showsand Theatre events our target audience is primarily kids
and families.
The workshops and classes are specifically targeted athobbyists, entertainers and those seeking an alternative
career.
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Search Engine Marketing: Gaining maximum amount of hits and visibility through tie ups and
advertisements with search engines.
Internet: The festival website will be updated constantly withnews about the Festival and will be displaying pressreleases. The event would also be featured on public sitesFace book and Twitter.
Press Relations: Tie up with top notch PR firmfor very effective PR campaign.
Sale of tickets: Tickets for the Theatre showswill be sold through BookMyShow, at themalls as well as at the venues.
Event Publicity:On Site Backdrops and EntrancePress Conference with the ClownsKiosks at all locations
The Marketing and Media Campaign is poised to provide maximum visibility to the event.
Pre Event
?Feature Articles in press and magazines
?Direct Mailers : Brochure and web mailers
?Posters / Hoardings at relevant locations
?Web banners on media partner websites and other relevant websites
?Radio: Ads on popular FM channels
Bus backs and Bus vinyls?
Marketing
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Having begun as Mad Hatters over 20 years ago, today Light House Entertainment (I) Pvt. Ltd has
carved out a niche for itself in kids and family entertainment. From theme parties, workshops,
festivals, sunday brunches, corporate events and mall events, we do it all.
Our expertise covers Conceptualization, Event Planning, Event Management and Execution. Our
mission is to provide our clients a unique memorable experience, with cost effective events byconsistent superior quality service that exceeds their expectations.
Light House Entertainment India Pvt. Ltd. has its headquarters in the finance capital of India,
Mumbai. Its associates are spread across the country and the world. The company has a full-time
dedicated team in Marketing, Production, Administration, Artiste Management, Coordination
and Finance, and a part-time team of Entertainers, Performers and Production Assistants. Some
of our prestigious clients are:
The Organisors
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Lavasa
Aamby Valley
Crossword
Aker Powergas
BJN Group
Cargo Services
Crayons AdvertisingEuro Kids
Esselworld
Billabong
Lodha Group
Lupin Pharma
Maersk
McDonalds
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Mattel
Bajaj Electricals
Parle Agro
Patni
Qualcomm
Rabo Bank
SchlumbergerRaghuleela
Seagrams
Shoppers Stop
Speciality Restaurants
VFS
Westside
GVK
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Jammin
Fame
Orama
Taj Sats
Airtel
Nick
JW MarriottRamada Powai
Holiday Inn
Hyatt
Novotel
Le Royal Meridien
VITS
Sahara Star
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Flubber the Clown, aka , the Director and
creative brain behind many of the events at Light House
Entertainment (I) Pvt. Ltd., has been in the Clowning and
Entertainment Business for over 20 years. He has trained
several budding youngsters in the country in clowning
skills such as juggling, magic and mime. He
himself has entertained thousands with
his charming aura and live-wire
performances.
Martin DSouza
Meet
Having trained at several
International Clown Camps in the
USA, Martin brings his expertise
and his international contacts down
to Mumbai to participate in thisunique festival.
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Let the clownstake your brand to new heights !
Mall Partner NGO Online Booking PR Agency
Our Partners
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We are looking for:
Title Sponsor
Co Sponsor
Associate Sponsor
Airline Partner
Hospitality Partner
Media Partner
Radio Partner
Channel Partner
Convention Venue Partner
Beverage Partner
Ground Transport Partner
Destination Partner
Education Partner
Online Partner
Television Partner
Your Brand can now be a Star at this Festival
Put your best foot forward !
h b ll ld b dk h
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stage shows balloon sculptingdemonstrations body artworkshops
stageshowsballoonsculpting demonstrationsbodyart workshops
conceived, created and managed by,
a Division ofLight House Entertainment (I) Pvt. Ltd
Mob: 99870 82100 / 99870 82093 / 99870 [email protected]
www.clownfestindia.com