Cloudcast Prithwis Mukerjee, PhD Professor, Praxis Business School
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Communication consists of ....
MediaMessage
Here we focus on the media ...
Print, Electronic
Message
Digital
Then on digital media ...
Message
Print, Electronic
Social Media
Broadcast
Broadcasts
Message
Print, Electronic
Social Media
Broadcast
"Recorded" "Live"
BlogWebsitePodcastYoutube
Live Broadcasts
Message
Print, Electronic
Social Media
Audio
BlogWebsitePodcastYoutube V
ideo
Private Internet TV / Radio Stations
Message
Print, Electronic
Social MediaBlog
WebsitePodcastYoutube
Cloudcast
Message
Getting your message across as live audio and video using nothing but the internet cloud
Richness, Reach of MessageThe Inevitable Quadrant !
Richness of Message
Rea
ch o
f Mes
sage
Cloudcast Tools
Shoutcast Internet Radio
Google Hangout-On-Air Youtube Channel
at this point there was a live demo of a) ShoutCast based Radio "station" b) Hangout-on-air based TV "station"
the subsequent slides which had been kept as a backup in case the live demo did not work were not necessary and were not shown
Radio "Transmitter"
Shoutcast for the RJ : "talk show"
Streaming Music from Winamp
Connecting RJ to the "transmitter"
the audience interface
Hangouts-on-air / your TV channel
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