Cloud computing in Thailand

Cloud ComputingManagement Information System

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Introduction Categories of Cloud Computing History and Present trends Market Players Cloud Computing in Thailand Cloud Computing in Telecommunication Industry Benefits and Drawbacks Case Example Conclusion

Outlines

Cloud computing is a model for enabling ubiquitous, convenient, on-demand network access to a shared pool of configurable computing resources (e.g., networks, servers, storage, applications, and services) that can be rapidly provisioned and released with minimal management effort or service provider interaction.

Introduction

Three layers of Cloud services

Cloud Computing Era

Cloud Market Players

Cloud Services

Cloud Computing Market

Only a handful of major playerscan build

this massive infrastructure

Gartner Top 10 Strategic Technologies

Global Services Location Index 2011

Source : AT Kearney Feb 2011

IaaS – True IDC, NetBay PaaS – Microsoft, Google SaaS – International Vendors – Local Vendors

Cloud Computing in Thailand

Cloud Computing in Telecommunication Industry

Bypass the expense and bother of buying, installing, operating, maintaining and upgrading the networks and computers found in data centers.

Cloud services can be turned on and off as they are needed, providing scalability for peak periods and cost savings when usage is low.

Clouds are designed so that processing power can be added simply by attaching more servers; everything is virtualized so that software can be run on any available server with excess capacity.

Cloud Computing Impact Telecommunication Industry

Business customers may be hesitant to shift major portions of their IT infrastructure to international providers for other reasons as well.

As a result, enterprises may feel more comfortable purchasing cloud services through their traditional technology providers.

Telecommunications companies can leverage their expertise in building and managing complex networks to offer value-added cloud services that address these unmet needs.

Opportunities

Customers are looking for more efficient collaboration, better integration, and easier access to products and services. Employees including a growing millennial workforce are expecting anytime, anywhere access to information and business applications.

Business customers seek technology solutions that are easy to use, easy to deploy, and easy to access, they are equally concerned about ensuring that this technology—wherever it resides—is secure and provides maximum protection to sensitive business and customer data. Many consider this the number one challenge that technology providers must address.

Business Customers look in Future

Telecommunications companies have several business and technology assets they can bring to bear as they enter the cloud computing space, potentially gaining a fast-follower advantage over cloud pioneers such as Amazon and Google. These assets include:

Local point of presence. Control of the base communications pipeline. Pre-existing relationships with enterprise companies. A deep bench of engineering talent.

Telecommunications providers leverage for cloud computing

First and foremost providers operate their own massive, legacy business processes and technology infrastructures, in which provisioning services can take days or weeks.

Scale is another issue. A third challenge is the transparency of the

cloud market. Lastly, competitive threats are prevalent.

Challenges and Risks

Your next steps will depend on your current readiness for cloud computing and the initiatives you may already have underway.

Clearly map out a strategy based on strengths, weaknesses, opportunities and threats.

Understand the competitive environment. Develop a plan to create offerings short,

medium and long term.

Next Steps

Simplicity Cost Effectiveness  Moves as quickly as your business Doesn’t have what you don’t need

Benefits

Performance Security  Redundancy 

Drawbacks

True IDC introduced True Cloud Services for the first time in Thailand.

This innovation offers the cloud “as a service”, that is accessible worldwide via the Internet under a Pay Per Use model.

True Cloud Services offer a whole range of services including Private Cloud, Public Cloud and Hybrid Cloud.

Service packages including Cloud Server and Cloud Storage

True IDC also entered an unique business collaboration with Trend Micro    

Case-True IDC

True Cloud Services provide Private Cloud, Public Cloud which is shared by others, and Hybrid Cloud,

True Cloud Services are two service packages for 1) Cloud Server 2) Cloud All True Cloud services

True Cloud offers value added services that gives operating systems including Microsoft License and Cloud security solutions.

Case (continue.)

Cloud computing offers enormous opportunities for forward-thinking telecommunications companies. Helping business customers to manage new cloud capabilities with all their existing legacy systems in a way that is seamless will be critical to their achieving the benefits and managing the risks and will be key to your own success.

Conclusion

Reference: http://eng.ntc.or.th/ http://www2.truecorp.co.th/th/

home_flash.aspx http://en.wikipedia.org/wiki/Cloud_computing http://computer.howstuffworks.com/cloud-

computing/cloud-computing.htm http://www.infoworld.com/d/cloud-

computing/what-cloud-computing-really-means-031

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