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PowerPoint PresentationCLOSING KEYNOTE: The Behavioral Science of
Compliance -
Why We Make Poor Decisions and What We Can Do About It
Jeff Kreisler Behavioral Science Advocate, Co-Author
Dollars and Sense - How We Misthink Money and How to Spend Smarter
Part I: Oh Behave! The $cience of Decision-Making
All Decisions Are Value Judgments
Part I: Oh Behave! The $cience of Decision-Making
Part II: Behavioral Biases The Pain of Paying
Part II: Behavioral Biases The Pain of Paying Relativity
Part II: Behavioral Biases The Pain of Paying Relativity Fairness & Effort
Part II: Behavioral Biases The Pain of Paying Relativity Fairness & Effort Loss Aversion
Part II: Behavioral Biases The Pain of Paying Relativity Fairness & Effort Loss Aversion Mental Accounting
Part II: Behavioral Biases The Pain of Paying Relativity Fairness & Effort Loss Aversion Mental Accounting Choice Overload
Part II: Behavioral Biases The Pain of Paying Relativity Fairness & Effort Loss Aversion Mental Accounting Choice Overload
Social Proof
Self-Serving Biases
Self-Serving Biases
Strengthen Identity
Make it Specific Make it Personal Make it Visible
JeffKreisler.com
@jeffkreislerBS
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CLOSING KEYNOTE: The Behavioral Science of Compliance -Why We Make Poor Decisions and What We Can Do About It
Jeff KreislerBehavioral Science Advocate, Co-AuthorDollars and Sense - How We Misthink Money and How to Spend Smarter
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Why We Make Poor Decisions and What We Can Do About It
Jeff Kreisler Behavioral Science Advocate, Co-Author
Dollars and Sense - How We Misthink Money and How to Spend Smarter
Part I: Oh Behave! The $cience of Decision-Making
All Decisions Are Value Judgments
Part I: Oh Behave! The $cience of Decision-Making
Part II: Behavioral Biases The Pain of Paying
Part II: Behavioral Biases The Pain of Paying Relativity
Part II: Behavioral Biases The Pain of Paying Relativity Fairness & Effort
Part II: Behavioral Biases The Pain of Paying Relativity Fairness & Effort Loss Aversion
Part II: Behavioral Biases The Pain of Paying Relativity Fairness & Effort Loss Aversion Mental Accounting
Part II: Behavioral Biases The Pain of Paying Relativity Fairness & Effort Loss Aversion Mental Accounting Choice Overload
Part II: Behavioral Biases The Pain of Paying Relativity Fairness & Effort Loss Aversion Mental Accounting Choice Overload
Social Proof
Self-Serving Biases
Self-Serving Biases
Strengthen Identity
Make it Specific Make it Personal Make it Visible
JeffKreisler.com
@jeffkreislerBS
Slide Number 1
CLOSING KEYNOTE: The Behavioral Science of Compliance -Why We Make Poor Decisions and What We Can Do About It
Jeff KreislerBehavioral Science Advocate, Co-AuthorDollars and Sense - How We Misthink Money and How to Spend Smarter
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