Clipr Introduction

The power of individual targeting – the technology will be so good it will be very hard for people to watch or consume something that has not in some sense been tailored for them. - Eric Schmidt, CEO, Google Inc (WSJ, August 14, 2010)

http://clipr.in

April 8, 2023 Clipr - http://clipr.in 2

Who made Clipr?

Pratik PoddarCo-founder and CEO

Clipr (full time since July 2012)

Blackstone Private Equity AnalystMorgan Stanley Quant AnalystIIT Bombay B.Tech CSE 2010

Nikhil VijCo-founder and CTO

Clipr (full time since Feb 2013)Morgan Stanley Quant AnalystIIT Bombay B.Tech CSE 2011Google Inc. Intern


What is Clipr?

Personalized Social Shopping Magazine for

non-commodity impulse buy products


What problem is Clipr solving?

• For smaller e-commerce companies, marketing their design products is a big challenge.

• What to gift is a huge problem! • There is an unmet demand for a local online

shopping network for recommendations, discovery and content.


Target Audience for Clipr

People who buy online

Female from

the age

group 17-25

People who want to discover

awesomeness

People who

like to shop for

fashion and art


What happens when I “Clip”?

• It goes on your activity stream on facebook (No spam! Just the activity stream)

• You put it on your clip board which people can follow

• You get Reward Points for Clipping products and get exclusive discounts on your clips


Websites on Clipr


Technology

Product Side

• Scalable scraping technology to scrape details of any e-commerce website in less than 8 hours

User Side

• Trying to get users interests through facebook likes and explicit interests questions

• Recommending products on the basis of his activity and activity of friends


Product Pipeline

• Mobile and Tablet App• Collage Framework for Brands and Fashion

Bloggers to share on their platform• Dashboard for brands and fashion bloggers• Incorporate more e-commerce websites


Revenue Model

• Affiliate Revenue – We transfer user to the other website

• Sponsored Product Search Results – Premier websites get more space on clipr top results

• Reverse Groupon Flash Sales – We have the product intent graph and interest graph. We can co-ordinate group deals initiated by a group of users for the e-commerce company


Similar Companies in US

• www.pinterest.com• www.thefancy.com• www.wanelo.com• www.polyvore.com

http://www.pinterest.com/

http://www.thefancy.com/

http://www.wanelo.com/

http://www.polyvore.com/


Contact

Please contact [email protected] if you have more questions

Call +91-98199-70477 (Pratik) for partnerships and investment related queries

Call +91-98194-90332 (Nikhil) for product and jobs related queries

mailto:[email protected]