Clil.unit4.the art of_colours.ppt

The Art of ColoursUnit 4

Let’s warm up !

Let’s start with some basics

There are two colour systems

Additive Subtractive

red + green + blue = white magenta + yellow + cyan = black

Usuallydesigners use the additive system

What is this jargon ?

huebrilliancesaturation

Huename and properties of a colour that enables it to be perceived

Brilliancehow lightor darka colour is

the level and mixture of white, black, grey or complimentary included in colours

Saturation

What are these ?

primarysecondary

tertiarycolours

Learn the colour wheel

Another way to visualize

Another way to visualize

Primary colours

Secondary colours

Analogous colours

Opposite colours are complementary

Combinations of opposite or analogous colours

are harmonic

Now you know the jargon too!

Do colours have personality ?

Web color wheel

© Edward BurtynskyWhat about this orange ?

Mixture of yellow and red. Orange represents enthusiasm, fascination, happiness, creativity, determination, attraction, success, encouragement, and stimulation. In heraldry, orange is symbolic of strength and endurance. When diluted with black, declines into dull and withered brown. Dark orange can mean deceit and distrust.

© Philip-Lorca diCorcia

How about this yellow ?

Yellow is the color of sunshine. It’s associated with joy, happiness, intellect, and energy. Yellow produces a warming effect, arouses cheerfulness, stimulates mental activity, and generates muscle energy.Shades of yellow (when gray is added) are visually unappealing because they lose cheerfulness and become dingy. Dull (dingy) yellow represents caution, decay, sickness, and jealous.

© Cindy Sherman

And what about this green ?

Green is the color of nature. It symbolizes growth, harmony, freshness, and fertility. Green has strong emotional correspondence with safety. Yellow-green can indicate sickness, cowardice, discord, and jealousy

It’s about relationships

Dynamic relationship

Dynamic-static relationship

Static relationship

It’s a matter of contrast

It’s about balance

Think with your eyes !

Color palette tips & tools

Strive for harmony

Be aware of contrast effects

Understand color dominance