Jewelry Pro Design Brief – Product Development Project Form Page 1 JEWELRY PRO - DESIGN BRIEF PRODUCT DESIGN DEVELOPMENT FORM Please fill out this form and email it to us at [email protected] CLIENT & COMPANY INFORMATION Client name and contact information has been removed to protect client privacy PROJECT & SCHEDULE INFORMATION FOR PROFESSIONAL SKETCH Name of Project: Tree of life Date submitted: 23/05/2014 Type of Jewel & quantity per type: 1 pendant The date you’d like the Professional Sketch to be complete: 23/06/2014 DESIGN CONCEPT & END CONSUMER INFORMATION Please provide a detailed description of the design and concept, including themes, colors, patterns, etc: We’d like to make a round pendant which there is a tree inside the circle pendant with a small heart under the tree. The pendant will be made of Sterling Silver and the heart will be plated with yellow gold. Please provide relevant information regarding the end consumer and how the jewel(s) will compliment the consumer’s personality, attitude, dress code, etc: Gender: Female Age: 15-40 Geography: World Wide Social group: Upper middle class Other Important Details: None PRODUCT PROPERTIES AND DETAILS Metals and Alloys: 925 sterling silver Metal Surface Finishing (Looks and Technique): High polish