Cleveland Running Company

Cleveland Running Company sets itself apart from other running stores in the greater Cleveland area, and provides an ideal distribution channel for athletic brands interested in penetrating this underserved market.

outstanding customer services and product education,

is a new specialty running store located in historic Shaker Heights, Ohio. Offering

thriving area

Contrary to popular perception, Greater

Cleveland is a

with extensive suburban networks.

Shaker Lakes Recreation Area

Billions of dollars in current local investment

Hundreds of miles of trails in the “Emerald

Necklace,” made up of over 20,000 acres of parkland

surrounding the city.

Within a ten-mile radius of Cleveland Running Company: • 742,000 suburban and urban residents. • Shaker Heights is home to over 26,000 people• Average annual household income of $75,000• Almost two-thirds of residents are college-educated

WeLocal

Ohio’s 3rd- and 7th-largest employers are within 5 miles of Cleveland Running.

Cleveland Clinic

University Hospitals

The eastern suburbs of Cleveland are

and local businesses thrive here.

demographically robust,

Within 5 miles of Cleveland Running Company, there are 295,000 people. While there is overlap between and among three distinct service areas,

there are significant shopping opportunities and other

unique attributesin each community which create separate identifiable markets. Its location in the Heights area is complimentary to other stores on the East Side.

Tremendous population density, combined with the area’s particular unofficial boundaries mean we are bringing business to an underserved neighborhood, including a significant minority community with no other convenient options.

36% white56% minority

Heights Area

Pepper Pike/Chagrin Falls

Mayfield/Lyndhurst

Cleveland Running Company already has a

devoted customer basein a community dedicated to supporting local businesses.Specialty brands and products are ill-served by the lack of customer service experienced by consumers who shop online or in big-box sporting goods or department stores - those who have the opportunity to interact with trained sales staff are more likely to obtain products appropriate to their needs and develop

unshakable brand loyalty.

Cleveland Running Company is

uniquely positionedto serve customers

who previously opted for online or big box shopping. Its location in Shaker Plaza provides access to products and services in a

highly walkable (and runnable!) business district near dense residental neighborhoods.

Van Aken/Warrensville intersection: 45,000 cars per day

Blue Line Rapid Station:

Identified as a growth area and targeted for future improvements

Directly across the street from the store is the Van Aken Rapid Transit station, transporting commuters from Shaker Heights and other area neighborhoods to work and recreation downtown and throughout Cleveland.

As the only

store in the area, we are focused exclusively on local interests, and we have the potential to connect with our market area in unique ways. Cleveland Running Company was established to contribute to the health and wellness of the Heights area. We strive to be a part of the lifestyle of the community, providing quality products and

Co-owner

Jeff Fisherhas been a running specialty retail professional on the east side of Cleveland for nearly 25 years, including two eye-opening years in big box stores. His first-hand experiences in big retail led him to realize the outdated nature of the “10 mile rule of thumb” for running specialty store locations.

Andrenearly 15 years coaching track and cross-country in local schools

Ericarun group leader and social media maven

Kellyco-owner and local running fixture, coach and competitor

Mikerun form clinic leader and natural running expert

Leannerunning enthusiast, nutrition expert

locally owned

MaureenMarathoner, Shaker resident and community connector

enthusiastic, knowledgeable staffwho can represent those products.

natural and traditional running weekly running groupsyoga classescommunity involvement

For vendors who wish to put the needs of the consumer first,

is an ideal partner.

In today’s world of online shopping and other readily available retail outlets, geographic areas measured by points on a map are an unreliable indicator of how well a product is represented to consumers.

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*Even our logo is a demonstration of our values. Locally designed, it emphasizes the unique blend of urban and suburban, thriving business and natural beauty, and the individualism that defines Cleveland.