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March 7, 2013 Cleared Job Fair Marketing Report for our Cleared Job Fair Customers Thank you for being part of the Cleared Job Fair in Linthicum, MD. As part of your participation in the Cleared Job Fair your company has received named mentions in advertising in email invitations, newsletters, print advertising, online advertising and social media. Print Advertising Print ads run in military base newspapers and web sites from Norfolk to Baltimore, reaching an audience of over 200,000. Online Advertising Online ads run at area military bases as well as the Washington Post and other local area publications and search engines, reaching an audience of over 150,000. Email Marketing to the ClearedJobs.Net Database and Beyond
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Cleared Job Fair Marketing Report for March 7, 2013

Apr 13, 2017

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Kathleen Smith
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Page 1: Cleared Job Fair Marketing Report for March 7, 2013

March 7, 2013 Cleared Job Fair Marketing Report for our Cleared Job Fair Customers

Thank you for being part of the Cleared Job Fair in Linthicum, MD. As part of your participation in the Cleared Job Fair your company has received named mentions in advertising in email invitations, newsletters, print advertising, online advertising and social media.

Print Advertising

Print ads run in military base newspapers and web sites from Norfolk to Baltimore, reaching an audience of over 200,000.

Online Advertising

Online ads run at area military bases as well as the Washington Post and other local area publications and search engines, reaching an audience of over 150,000.

Email Marketing to the ClearedJobs.Net Database and Beyond

An invitation is sent the week prior to the Cleared Job Fair to the approximately 100,000 security cleared job seekers in the ClearedJobs.Net email database.

3,000 cleared email addresses outside the ClearedJobs.Net database were purchased to reach a cleared audience beyond our database.

Page 2: Cleared Job Fair Marketing Report for March 7, 2013

The ClearedJobs.Net enewsletter also highlights your company name and the Cleared Job Fair in the weeks preceding the event.

Slideshare.Net

The Job Seeker Handbook features your company and your position titles. It’s published on the social media platform SlideShare.net the Friday before each Cleared Job Fair. The Job Seeker Handbook was viewed 322 times and shared on LinkedIn 21 times.

LinkedIn Ads, Events and Discussion Groups

LinkedIn Ads are used in many variations in both targeted and broad campaigns to feature your company to key candidates. These ads had over 670,000 impressions in the weeks leading up to the Cleared Job Fair. Additionally we post Cleared Job Fair information in many LinkedIn

groups.

Page 3: Cleared Job Fair Marketing Report for March 7, 2013

Twitter

On Twitter we post live updates from the event of what your recruiting team is sharing with the job seekers, along with pictures to our 8,000 followers. And prior to the Cleared Job Fair we share updates on Twitter about your company’s participation in the Cleared Job Fair and how to research the jobs before the event.

Facebook

Facebook posts on the Cleared Job Fair, Best Recruiter and ClearedJobs.Net pages are highlighted before, during and after the event.

Flickr

Finally, a picture album of the entire event is posted on Flickr.