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CLAIM YOUR BUSINESS ONLINE
24

Claim Your Business Online

Apr 07, 2017

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ExperienceEgypt
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Page 1: Claim Your Business Online

Claim your business online

Page 2: Claim Your Business Online

97 702/3% %

of consumers search for a

business on the Internet.

of mobile searches lead to action

within one hour.

of consumers use local search weekly

and even more importantly

You no longer control how people find you. Therefore, it is essential to have your information everywhere that consumers search.

People who search on mobile apps aren’t just browsing the web, they are actively looking for a place to eat, stay,or shop. If you’re not listed, they won’t find you.

Many travelers are actively searching for local experiences in the destinations that they are visiting. The search results can drive substantial traffic, leads and business to your venue. There are many ways you can optimize your site for local search.

If you’re an established tourism business in Egypt, chances are your business already exists in Local search and review travel sites you’ll just need to claim it. Or you will probably have to be added.

Page 3: Claim Your Business Online

By claiming and optimizing your free business listings, your business will become visible on local search results and on mobile phone map searches.

The way consumers find a local business has fundamentally changed in the last few years.

Small businesses can no longer rely on printed directories,local advertising, or passing foot traffic to attract new customers.

When was the last time you saw someone walking around town with a paper map in their hands?

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Page 4: Claim Your Business Online

Local search is any type of search, whether from a desktop or mobile device, that includes the name of the city/town within the search term. Also known as “geo-targeted” keywords, examples include:

Restaurants in cairo Kitesurfing in Egypt Hotel in Sharm El Sheikh

Page 5: Claim Your Business Online

Local search sites & travel related review sites applicable in egypt:

Google+ Local/Google Maps/Google Places

TripAdvisor (for lodging, attractions, and restaurants)

Viator

Page 6: Claim Your Business Online

AddInG OR CLAIMInG YOuR BuSInESS On

GooGLe My Business

Page 7: Claim Your Business Online

It lets you create a place for yourself/ your business and it shows it along with a map (google maps)

This is local powerful search, plus listing on google maps makes it so effective.

Your local listing will be found in Google+ making it easy for people to review and share your business with friends and around the web.

People search on the move, and google maps makes it easy to reach your business.

Page 8: Claim Your Business Online

You can add your business to Google Maps by starting a My Business Google+ account and confirming that you own or work for the business.

When you update your business›s information through Google My Business, your new business information will appear on Google Maps, Search, and Earth.

Your visitors will be able to readily find information about your business, learn about your services, and write reviews that can help your business grow and gain credibility.

Page 9: Claim Your Business Online

Visit http://www.google.com/business and select “Get on Google”

Type in your Business name and select the one that represents (or closest to) your listing

Confirm the mailing address and click through to verify the listing. Select the verification method you want Google to use when they contact you with a unique Pin code.

Request your pin number to authorize the listing. Google will then take up to 2 weeks to review and publish your «place» submission.

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Page 10: Claim Your Business Online

When your pin number arrives, sign back into http://www.google.com/business and type the verification PIN code into its corresponding field on the Google Places website after you have received it.

update your listing with photos and useful information. use the “About us” Section to tell your story – with links to different parts of your website.

You can always check the search results to validate the update made on your listing.

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Feature your listing on #thisisegypt

Page 11: Claim Your Business Online

CLAIMInG YOuR BuSInESS OnTriP Advisor

Page 12: Claim Your Business Online

TripAdvisor is the world’s largest travel community. Listings available for lodging, restaurants, and attractions.

Page 13: Claim Your Business Online

Go to the business owners page. You must be an official representative of the property, service, or company. Click on the one that best describes your venue. (Hotel/Accommodation, Vacation Rental, Restaurant, and Attraction).

search for your business name and city.If your business is not listed, go to the new listing page and follow the prompts.

register your listing.

Click “register for this business” which is the only way you can manage your listing. Registration is free.

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Page 14: Claim Your Business Online

Sign in using Facebook or Google+.Alternatively, you can complete a registration form. If you are already a TripAdvisor member, sign in using your current credentials.

Complete the registration form. This step connects your TripAdvisor account to the business listing.

Verify your business. For security, TripAdvisor requires that you verify your identity using one of three ways: Facebook profile (recommended), credit card details, or documentation sent via email or fax.

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Feature your listing on #thisisegypt

Page 15: Claim Your Business Online

Accommodationshttp://www.tripadvisor.com/GetListedAccommodation

restaurantshttp://www.tripadvisor.com/GetListedRestaurant

Attractionshttp://www.tripadvisor.com/GetListedAttraction

for vacation rentals(these are paid listings, however a free trial is offered)https://rentals.tripadvisor.com/register?m=20348

if your business is not listed, for:

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Feature your listing on #thisisegypt

Page 16: Claim Your Business Online

BuSINESS LISTING WITHviATor

Page 17: Claim Your Business Online

Add customer value and loyalty, plus build an extra revenue stream by joining Viator›s industry-leading Travel Partner Program.

Viator is always looking for new, quality products from local operators who provide guided tours, attraction tickets and passes, outdoor activities, and other special offerings to leisure travelers.

As a Viator supplier, you will have access to the world’s largest audience of travel planners through distribution on Viator, TripAdvisor and our global network of affiliate sites.

register as a supplier and follow the instructions

Page 18: Claim Your Business Online

Viator Benefits

Page 19: Claim Your Business Online

OTHER LISTING WEBSITES

Page 20: Claim Your Business Online

www.citysearch.com

www.Local.com

www.yP.com

www.Merchantcircle.com

www.Manta.com

other Listing

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Page 21: Claim Your Business Online

uPDATE YOu SOCIAL & PuPLIC CHANNELS

Page 22: Claim Your Business Online

optimize your site and social channels

update the profile information Add the location Share continues pictures and videos.Add proper description doe your businessPost daily and keep your account active Reply to your customers in short time

facebook twitter pinterest google + youtube instagram flickr website

Feature your listing on #thisisegypt

Page 23: Claim Your Business Online

Feature your venue photos on google maps via Panoramio

http://www.panoramio.com/upload your venue Photos by locationEncourage your visitors to upload your venue experiencePush the photos on #thisisegypt to gain more exposure

Page 24: Claim Your Business Online

Thank you!