Welcome to the City Speak newsletter I was asked the other day to sum up this summer so far in just two words, and the words that sprang to mind were wet, but wonderful (well, ok that’s three)! Who would have thought a few months ago that the city centre could have been so packed with people on the Olympic Torch Relay day, and who could have imagined the wonderful scenes in the cathedral as part of the Jubilee Big Lunch celebrations, despite torrential rain! The strength of community spirit and the first class behaviour shown by visitors and local people at these events was just superb. We already know from some local traders that these events helped to boost city trade - already cafés have reported doubling and tripling their record daily takings on Olympic Torch Relay day! In this issue of City Speak you’ll find a quick questionnaire asking you to tell us how trade was for you. Knowing whether or not city centre events boost local trade is really important to us, and helps us to campaign for more events to take place, which in turn has a positive impact on local businesses. Please do tell us how business was for you, and you’ll be in with the chance to win a family ticket to the Lichfield Garrick’s Christmas production of Alice in Wonderland. So, here’s to a drier summer from here on in, and we hope you enjoy reading City Speak. Richard Lewis, President, Chamber of Trade & Commerce on behalf of city centre partners In this edition Page 2 City Centre Races, Heritage Weekend and Lichfield Proms in Beacon Park Page 3 Olympic Torch Relay day Page 4 Lichfield Food Festival and Fuse Festival Page 5 Three Spires Summer Series and promotional campaign, new shopping, eating and drinking guide and Dash Park Page 6 Heart of England in Bloom and Friary Outer redevelopment Page 7 High Street Innovation Fund, City Christmas Tree Appeal and Rate My Place Page 8 What’s On and Lichfield Literature We’re gearing up for the City Centre Races Update from Lichfield District Council & Lichfield City Cycling Club We are proud to be hosting Lichfield’s City Centre Races again on Sunday 26 August 2012. The event, which is now in its third year, will attract hundreds of competitors and spectators to the city on the August Bank Holiday Sunday. Last year café traders in particular benefitted from the visitors the race brought into the city. The race route starts on Market Street and follows the road round past Boots, onto Tamworth Street, and left into Lombard Street. It then turns left towards Lombard Street car park and into Reeve Lane. It then travels down Dam Street where there will be last minute jostling for the lead position into the tight right-turn back on to Market Street and to the finish line. It’s likely the first person round this final right turn will win the race! The runners will follow the same route, but will also race round Stowe Pool. The event will include youth and adult cycle races, a mountain bike race and a 5K running race. The first race sets off at 9.30am and races continue throughout the day, until the running race at 4pm. To allow the races to go ahead safely, the whole of the route will be closed to traffic between 8.45am and 5.30pm. A great opportunity to get your business noticed! From sponsoring races and prizes, to advertising in the event programme or putting up race route banners, there’s lots of ways to get involved. If you would like to really get your business noticed on the day, why not consider advertising a special ’City Centre Races’ offer to visitors and spectators? For more information please contact Phil Kelly, City Centre Races organiser, on 01543 308842 or [email protected]How was Olympic business? Request from Lichfield District Council Inside this issue of City Speak you’ll find a quick questionnaire. We’re really keen to find out how well your business did on Saturday 30 June - when the streets of the city were lined with people watching the Torch Relay and taking part in a range of fantastic events. Part of the reason we hosted the day of events was to encourage people into the city and to stay all day, as we hoped this would encourage people into shops and cafes. To help us find out whether hosting events like this in future is worthwhile, please fill in the questionnaire before Friday 10 August - thank you. If you have any questions, please email jenny.golding @lichfielddc.gov.uk Issue 3 July 2012 1
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Transcript
Welcome to the City Speak newsletter I was asked the other day to sum up this summer so far in just two words, and the words
that sprang to mind were wet, but wonderful (well, ok that’s three)!
Who would have thought a few months ago that the city centre could have been so packed
with people on the Olympic Torch Relay day, and who could have imagined the wonderful
scenes in the cathedral as part of the Jubilee Big Lunch celebrations, despite torrential rain!
The strength of community spirit and the first class behaviour shown by visitors and local
people at these events was just superb. We already know from some local traders that these
events helped to boost city trade - already cafés have reported doubling and tripling their
record daily takings on Olympic Torch Relay day! In this issue of City Speak you’ll find a quick
questionnaire asking you to tell us how trade was for you. Knowing whether or not city
centre events boost local trade is really important to us, and helps us to campaign for more
events to take place, which in turn has a positive impact on local businesses. Please do tell us
how business was for you, and you’ll be in with the chance to win a family ticket to the
Lichfield Garrick’s Christmas production of Alice in Wonderland.
So, here’s to a drier summer from here on in, and we hope you enjoy reading City Speak.
Richard Lewis, President, Chamber of Trade & Commerce on behalf of city centre partners
In this edition
Page 2 City Centre Races,
Heritage Weekend and Lichfield
Proms in Beacon Park
Page 3 Olympic Torch Relay day
Page 4 Lichfield Food Festival
and Fuse Festival
Page 5 Three Spires Summer
Series and promotional
campaign, new shopping, eating
and drinking guide and Dash Park
Page 6 Heart of England in Bloom
and Friary Outer redevelopment
Page 7 High Street Innovation
Fund, City Christmas Tree Appeal
and Rate My Place
Page 8 What’s On and Lichfield
Literature
We’re gearing up for the
City Centre Races Update from Lichfield District Council &
Lichfield City Cycling Club
We are proud to be hosting Lichfield’s City
Centre Races again on Sunday 26 August 2012.
The event, which is now in its third year, will
attract hundreds of competitors and spectators to the city on the August Bank Holiday Sunday.
Last year café traders in particular benefitted from the visitors the race brought into the city.
The race route starts on Market Street and follows the road round past Boots, onto Tamworth
Street, and left into Lombard Street. It then turns left towards Lombard Street car park and into
Reeve Lane. It then travels down Dam Street where there will be last minute jostling for the lead
position into the tight right-turn back on to Market Street and to the finish line. It’s likely the
first person round this final right turn will win the race! The runners will follow the same route,
but will also race round Stowe Pool.
The event will include youth and adult cycle races, a mountain bike race and a 5K running race.
The first race sets off at 9.30am and races continue throughout the day, until the running race at
4pm. To allow the races to go ahead safely, the whole of the route will be closed to traffic
between 8.45am and 5.30pm.
A great opportunity to get your business noticed! From sponsoring races and
prizes, to advertising in the event programme or putting up race route banners, there’s lots of
ways to get involved. If you would like to really get your business noticed on the day, why not
consider advertising a special ’City Centre Races’ offer to visitors and spectators?
For more information please contact Phil Kelly, City Centre Races organiser, on 01543 308842
City Centre Races provisional timetable Sunday 26 August
9.30am - 9.50am D & E, Under 8s & 10s
10.05am - 10.45am Youth A, U16s
11am - 11.30am Youth B, U14s
12noon - 12.40pm Urban MTB Race
1pm - 1.30pm Youth C, U12s
1.45pm - 2.25pm Cat 3 / 4
2.40pm - 3.40pm E / 1/ 2/ 3
4pm – 5pm 5K Running Race
For more information visit www.lichfielddc.gov.uk/cityraces
Lichfield Proms in Beacon Park Saturday 1 September
Children’s activities and food stalls from 5pm, music
from 6pm, main concert at 7.30pm. Free entry End the summer in style and enjoy an outdoor classical
music concert, children’s entertainment and a firework
finale at our free Lichfield Proms in Beacon Park.
The evening will start when The City of Lichfield Band warms up the
crowds from 6pm. This will lead to the main concert, when Touch
FM broadcaster, Mark O’Sullivan, and local TV personality, Jane
Dayus-Hinch, will take to the stage at 7.30pm to introduce the
musical programme. The British Police Symphony Orchestra will
play a selection of classical music, including Coates’ Dambusters
March, Jupiter from Elgar’s The Planets, and Crown Imperial from
Walton’s Coronation March. Soprano Joanne Mayling and Tenor
Mitesh Khatri will be in fine voice singing songs from My Fair Lady,
HMS Pinafore, as well as the much-loved proms anthems, Rule
Britannia, Jerusalem and more. The night will end with a rousing
rendition of Land of Hope and Glory to fireworks overhead.
Promote your business at the proms There are still opportunities to promote your business on the
big screens to thousands of proms goers on the night. Contact
Rhiannon Purkis on 01543 308774 to find out more. Or, why not
entertain your customers with the best seats on the night and
reserve a VIP table in front of the stage. Prices start at £40 for a
table of four. Call the proms team on 01543 308775 to book.
Lichfield Heritage Weekend Saturday 22 and Sunday 23
September 2012 Update from Visit Lichfield Lichfield’s Heritage Weekend will celebrate The Queen’s
Jubilee with a royal theme this year. The weekend includes
free entry to local heritage attractions, royal crafts, fun
quizzes, free face painting, the chance to dress up like a
prince or princess, royal themed guided tours and more.
A full programme will be available in August 2012. Call
Lichfield Tourist Information Centre on 01543 412112 to be
added to the mailing list, or find out more nearer the time
at www.visitlichfield.co.uk/events
The Visit Lichfield team get ready for the
Heritage Weekend
Torch Relay day in pictures
3
Thousands flocked to Lichfield City to see the
Olympic Torch Relay on Saturday 30 June 2012
On day 43 of the Olympic Torch Relay the eyes of
the world fell on Lichfield District, when
Torchbearers carried the Olympic Flame through
local streets.
The Torch arrived in the district on time, and was
safely handed to Tamworth at 10.10am - four
minutes ahead of schedule. The people of Lichfield,
along with plenty of visitors, cheered the
Torchbearers on from their vantage points lining
streets, sitting on walls and looking out of windows.
It is estimated that around 25,000 people lined the
streets of Lichfield City on the day.
Torchbearer John May said: "I was so proud to carry
the Torch through my local streets and overwhelmed
with the response from the crowd. It is certainly a day
I will remember forever."
Councillor Val Richards, Lichfield District Council's
Cabinet Member for Leisure Services, said: "We were
so lucky with the weather, as the clouds broke and
glorious sunshine fell on the city and district, in time
for thousands of people to experience this once in a
lifetime opportunity and see the Olympic Flame pass
by. The atmosphere was brilliant and we're delighted
so many people stayed on in Lichfield City to enjoy
the events, shop, eat and drink to celebrate this
historic day. Our thanks to the 200 plus volunteers
who helped to make sure the event ran smoothly and
safely, and to all the organisations and groups that
worked so hard to make this a day to remember."
Crowds line The Close
Crowds watching Alvin Stardust on the Market Square
Crowds line Bird Street
John May on Dam Street
‘The Kiss’ on Tamworth Street
Family from Great Barr enjoy the day!
4
Get involved with the Lichfield Food Festival Saturday 1 & Sunday 2 September 2012 Lichfield Food Festival is Staffordshire’s newest all-weather food and drinks festival.
Featuring celebrity chefs John Torode, Antony Worrall Thompson and Nick Nairn, Lichfield Food
Festival is set to draw in the crowds in a celebration of all things gastronomic.
The Lichfield Garrick will play host to local producers who will show off their wares in the Food Studio,
while the main auditorium will become a Food Theatre and play host to a variety of free and paid-for
cookery demonstrations. Free demonstrations include the historical cookery duo, local masterchef
Simon Smith and Professor Rotherham, Chinese cookery with the Ruby, and the art of bread making
with Hindleys. The festival also includes The Best of Local Brewers Beer Festival in the Guildhall, and
the much loved Farmers’ Market on the Market Square (on Sunday 2 September only). Celebrity Chef
Nick Nairn will also be hosting free cookery demonstrations at Tippers in Britannia Business Park on
Sunday 1 September at 10am and 12noon - call 01543 412121 to book your free place.
Tickets for the celebrity chef demonstrations, featuring Antony Worrall Thompson (1 September at
2.30pm) and John Torode (2 September at 7pm), cost £25 each or £45 for both. They can be booked
by calling the Lichfield Garrick box office on 01543 412121 or online at www.lichfieldgarrick.com
To find out more about Lichfield Food Festival, please visit www.lichfieldfood.co.uk
Calling all food & drink establishments Become a venue on the Ale & Wine or £10 World Menu Trails We’re inviting restaurants and drinking establishments across the city to get involved in our
Ale & Wine Trail and our £10 World Menu Trail.
As part of the Ale & Wine Trail, you’ll offer a selection of ale and/or wines for customers to sample
for £3 a glass. You’ll also provide tasting notes, so customers can learn more about the drinks they are sampling. As part of the £10
World Menu Trail, you’ll offer a fixed price menu of your choosing to customers, focused ideally on one type of world menu - from
French, to Moroccan, to Italian. In return we’ll market you at the food festival, and in marketing running up to the event. You’ll
also be included on a special food festival map we’ll be giving to festival goers to encourage them into your business.
It’s completely free for businesses to be part of the Lichfield Food Festival trails. To sign up or find out