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Page 1: Cisco VNI Forecast update - IEEE 802

Mark NowellCisco6/24/19

Cisco VNI Forecast update

Page 2: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

The forecasted global IP traffic in 2022 will exceed all the internet traffic up to 2016

Page 3: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

• Started in 2006

• Broad distillation of numerous information sources to provide an aggregate view of traffic trends.

• Numerous subset analysis (eg region specific, mobile specific) available

Cisco’s public VNI site:

https://www.cisco.com/c/en/us/solutions/service-provider/visual-networking-index-vni/index.html

Includes a forecast tool to perform your own analysis.

Cisco VNI

Page 4: Cisco VNI Forecast update - IEEE 802

Thomas Barnett, Jr. | Director, SP Thought LeadershipShruti Jain | Senior AnalystUsha Andra | Senior AnalystTaru Khurana | Senior Analyst

November 2018

2018 Global Presentation

Cisco Visual Networking Index (VNI) Complete Forecast Update, 2017–2022

Page 5: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global Internet Growth and Trends

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Key Digital Transformers

By 2022

2017

2022

3.4 Billion

4.8 Billion

18.0 Billion

28.5 Billion

39.0 Mbps

75.4 Mbps

75% of Traffic

82% of Traffic

More Devices &

Connections

Faster Broadband Speeds

More Video Viewing

More Internet

Users

Page 6: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Overview

Page 7: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

4.8 zettabytes is equal to:

• Nearly 11X more than all IP traffic generated in 2012 (437 exabytes)

• All movies ever made crossing global IP networks in less than a minute (53 seconds)

By 2022, global IP traffic will reach an annual run rate of 4.8 zettabytes per year

Establishing the Zettabyte Era

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

• One trillion gigabytes

• Approximately 1021

(1,000,000,000,000,000,000,000 bytes)

What is a zettabyte?

Page 8: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

VNI Projections and Actuals (Global)Actual growth has been within ±10% of projected growth

22.6%

27.4%

0%

5%

10%

15%

20%

25%

30%

2012-2017 CAGR

Projected in 2013

Actual (Reported in 2018)

Compound Annual

Growth Rate (CAGR)

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Page 9: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

26% CAGR 2017–2022

Global IP Traffic Growth Global IP traffic will increase 3-fold from 2017 to 2022

122 156

201

254

319

396

0

50

100

150

200

250

300

350

400

2017 2018 2019 2020 2021 2022

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Exabytes per Month

Page 10: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global IP Traffic Growth by RegionMEA has the highest growth rate (41%) from 2017 to 2022APAC will generate 44% of all IP traffic by 2022

0

50

100

150

200

250

300

350

400

450

2017 2018 2019 2020 2021 2022

Latin America (LATAM) (21% CAGR)

Middle East and Africa (MEA) (41% CAGR)

Central and Eastern Europe (CEE) (26% CAGR)

Western Europe (WE) (22% CAGR)

North America (NA) (21% CAGR)

Asia Pacific (APAC) (32% CAGR)

Exabytes per Month

27.4%

43.6%

5.3%

12.6%

6.4%

4.8%

26% CAGR 2017–2022

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Page 11: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Fixed and Mobile Growth in 2017Most countries have higher mobile than fixed growthBut there are a growing number of exceptions

AustraliaCanada

China

France

India

IndonesiaJapan

KoreaUK

US0%

20%40%60%80%

100%120%140%160%180%200%

0% 5% 10% 15% 20% 25% 30% 35% 40%

Mobile Growth in 2017

Fixed Internet Growth in 2017

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Page 12: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Top Trends

Page 13: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Top Trends

Devices & Connections

Devices/Connections Mix

IoT/M2M by Verticals

IPv6 Adoption

Traffic Trends

Traffic Growth by App

Traffic Pattern Analysis

“Cord-Cutting”

Network Performance and User Experience

Wi-Fi Momentum

Accelerating Speeds

Security Analysis

Page 14: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Top Trends

Devices & Connections

Devices/Connections Mix

IoT/M2M by Verticals

IPv6 Adoption

Traffic Trends

Traffic Growth by App

Traffic Pattern Analysis

“Cord-Cutting”

Network Performance and User Experience

Wi-Fi Momentum

Accelerating Speeds

Security Analysis

Page 15: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global Device/Connection Growth by TypeBy 2022, M2M connections will be more than half of total connections

0

5

10

15

20

25

30

2017 2018 2019 2020 2021 2022

Other (1.6%,2.6%)

Tablets (3%,3%)

PCs (8%,4%)

TVs (13%,11%)

Non-Smartphones (16%,4%)

Smartphones (24%,24%)

M2M (34%, 51%)

Billions of Devices

* Figures (n) refer to 2017, 2022 device share

10% CAGR 2017–2022

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Page 16: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global Devices and ConnectionsAverage per capita and per household

* Household average includes only Consumer devices and connections

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Average Number of Devices and Connections per Capita

Average Number of Devices and Connections

per Household*

2017 2022

2.4

6.4

3.6

9.0

Page 17: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global Video Capable Device Growth by TypeBy 2022, nearly half (48%) of total devices and connections will be video capable

0

2

4

6

8

10

12

14

16

2017 2018 2019 2020 2021 2022

Other (0.3%,0.2%)

Tablets (7%,6%)

PCs (15%,9%)

TVs (25%,24%)

Smartphones (47%,49%)

M2M (6%, 12%)

Billions of Devices

* Figures (n) refer to 2017, 2022 device share

8% CAGR 2017–2022

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Page 18: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

SD 2 Mbps

HD 5 - 7.2 Mbps

UHD 15 -18 Mbps

Connected 4K TV Sets

(M)

Increasing Video DefinitionBy 2022, nearly two-thirds (62%) of connected flat panel TVs will support 4K

162

260

379

514

658

799

-

100

200

300

400

500

600

700

800

900

2017 2018 2019 2020 2021 2022

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

38% CAGR 2017–2022

Page 19: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

High Definition Content Impacts IP Video GrowthUHD IP video will account for 22% of global IP video traffic by 2022

0

50

100

150

200

250

300

350

2017 2018 2019 2020 2021 2022

Ultra-High Def (UHD) Video (3%, 22%)

High Def (HD) Video (46%,57%)

Standard Def (SD) Video (50%,21%)

* Figures (n) refer to 2017, 2022 traffic share

29% CAGR 2017–2022

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Exabytes per Month

Page 20: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

High Definition Content Impacts IP VoD GrowthUHD VoD will account for 35% of global IP VoD traffic by 2022

0

5

10

15

20

25

30

35

40

45

2017 2018 2019 2020 2021 2022

Ultra-High Def (UHD) VOD (2%, 35%)

High Def (HD) VOD (75%,61%)

Standard Def (SD) VOD (23%,4%)

* Figures (n) refer to 2017, 2022 traffic share

12% CAGR 2017–2022

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Exabytes per Month

Page 21: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global Average IP Traffic Per Device

MBs per Month MBs per Month

5,110 26,100

10,380 31,140

35,950 59,250

7,520 35,840

M2M Module

Tablet

Smartphone

Laptop / PC

610 1,730

Ultra High Definition TV*

* Includes IP VoD traffic

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

2017 2022

Page 22: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global IP Traffic by Device TypeBy 2022, non-PC devices will drive 81% of global IP traffic

0

50

100

150

200

250

300

350

400

450

2017 2018 2019 2020 2021 2022

Other (0.01%,0.02%)

Non-Smartphones (0.1%,0.1%)

Tablets (5%,6%)

M2M (3%, 6%)

PCs (41%,19%)

TVs (32%,24%)

Smartphones (18%,44%)

* Figures (n) refer to 2017, 2022 traffic share

26% CAGR 2017–2022

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Exabytes per Month

Page 23: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global Internet Traffic by Device TypeBy 2022, non-PC devices will drive 81% of global Internet traffic

0

50

100

150

200

250

300

350

400

2017 2018 2019 2020 2021 2022

Other (0.01%,0.03%)

Non-Smartphones (0.2%,0.1%)

Tablets (7%,7%)

M2M (4%, 7%)

TVs (17%,16%)

PCs (49%,19%)

Smartphones (23%,50%)

Exabytes per Month

* Figures (n) refer to 2017, 2022 traffic share

30% CAGR 2017–2022

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Page 24: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Top Trends

Devices & Connections

Devices/Connections Mix

IoT/M2M by Verticals

IPv6 Adoption

Traffic Trends

Traffic Growth by App

Traffic Pattern Analysis

“Cord-Cutting”

Network Performance and User Experience

Wi-Fi Momentum

Accelerating Speeds

Security Analysis

Page 25: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global M2M Connections / IoT GrowthBy 2022, 1.8 M2M connections per capita globally

0

2

4

6

8

10

12

14

16

2017 2018 2019 2020 2021 2022

Middle East and Africa (21% CAGR)

Latin America (19% CAGR)

Central and Eastern Europe (21% CAGR)

Western Europe (19% CAGR)

North America (19% CAGR)

Asia Pacific (18% CAGR)

Billions of M2M

Connections

19% CAGR 2017–2022

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Page 26: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

47% CAGR 2017–2022

Global M2M Traffic GrowthM2M traffic will grow more than 7-fold from 2017 to 2022

0

5

10

15

20

25

30

2017 2018 2019 2020 2021 2022

Middle East and Africa (51% CAGR)

Latin America (52% CAGR)

Central and Eastern Europe (57% CAGR)

Western Europe (45% CAGR)

North America (42% CAGR)

Asia Pacific (49% CAGR)

Exabytesper Month

5.6%

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Page 27: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

By 2022, M2M modules will be 51% (14.6 billion) of total global devices and connections and will account for 6% (25.3 EBs/month) of total global IP traffic.

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Page 28: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Connected Home

• Home automation• Building security• Network equipment – printers +• Network infrastructure –

routers +• White goods• Tracking applications• Household information devices

Connected Health

• Health monitors• Assisted living – medicine

dispensers +• Clinical trials• First responder connectivity• Telemedicine

Manufacturing & Supply Chain

• Mining and extraction• Manufacturing and processing• Supply chain• Warehousing and storage

Connected Work

• Office building automation• Building security• Office equipment – printers +• Routers +• Commercial appliances

Connected Cities

• Environment and public safety –closed-circuit TV, street lighting, waste removal, information +

• Public space advertising• Public transport• Road traffic management

Energy • New energy sources – monitoring and power generation support apps

• Smart grid and distribution• Micro-generation– generation of

power, by residential, commercial and community users on their own property

Connected Car • Fleet management• In-vehicle entertainment systems,

emergency calling, Internet • Vehicle diagnostics, navigation• Stolen vehicle recovery• Lease, rental, insurance

management

Retail • Retail goods monitoring and payment

• Retail venue access and control

• Slot machines, vending machines

Other • Agriculture – livestock, soil monitoring, water and resource conservation, temperature control for milk tanks +

• Construction: Site and equipment monitoring

• Emergency services and national security

Page 29: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global M2M Connections / IoT Growth by VerticalBy 2022, connected home largest, connected car fastest growth

0

2

4

6

8

10

12

14

16

2017 2018 2019 2020 2021 2022

Other (30% CAGR)

Energy (24% CAGR)

Retail (10% CAGR)

Mfg & Supply Chain (10% CAGR)

Connected Car (28% CAGR)

Connected Cities (26% CAGR)

Connected Health (22% CAGR)

Connected Work (15% CAGR)

Connected Home (20% CAGR)

Billions of M2M

Connections

19% CAGR 2017–2022

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Page 30: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Top Trends

Devices & Connections

Devices/Connections Mix

IoT/M2M by Verticals

IPv6 Adoption

Traffic Trends

Traffic Growth by App

Traffic Pattern Analysis

“Cord-Cutting”

Network Performance and User Experience

Wi-Fi Momentum

Accelerating Speeds

Security Analysis

Page 31: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

0

2

4

6

8

10

12

14

16

18

20

2017 2018 2019 2020 2021 2022

IPv6 Capable Mobile Devices

IPv6 Capable Fixed Devices

4 B

8.9 B

1.8 B

Global IPv6-Capable Devices/Connections By 2022, 64% of devices/connections will be IPv6-capable

9.4 B

Number of Devices (Billions)

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

26% CAGR 2017–2022

Page 32: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

0

20

40

60

80

100

120

140

2017 2018 2019 2020 2021 2022

Latin America (LATAM) (63% CAGR)

Middle East and Africa (MEA) (96% CAGR)

Central and Eastern Europe (CEE) (72% CAGR)

Western Europe (WE) (72% CAGR)

North America (NA) (79% CAGR)

Asia Pacific (APAC) (79% CAGR)

Global IPv6 Traffic Growth / RegionsBy 2022, IPv6 will represent 38% of total Internet traffic

37.4%

Exabytes per Month

7.5

29.5%

16%

6.1%

4.7%6.3%

132

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

77% CAGR 2017–2022

Page 33: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Top Trends

Devices & Connections

Devices/Connections Mix

IoT/M2M by Verticals

IPv6 Adoption

Traffic Trends

Traffic Growth by App

Traffic Pattern Analysis

“Cord-Cutting”

Network Performance and User Experience

Wi-Fi Momentum

Accelerating Speeds

Security Analysis

Page 34: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global IP Traffic by Application TypeBy 2022, video will account for 82% of global IP traffic

0

50

100

150

200

250

300

350

400

450

2017 2018 2019 2020 2021 2022

Gaming (1%,4%)

File Sharing (7%,2%)

Web/Data (17%,12%)

IP VOD/ Managed IP Video(20%,11%)

Internet Video (55%, 71%)

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

26% CAGR 2017–2022

* Figures (n) refer to 2017, 2022 traffic share

Exabytes per Month

Page 35: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global Internet Video Traffic by TypeBy 2022, live video will increase 15-fold and reach 17% of Internet video traffic

0

50

100

150

200

250

300

2017 2018 2019 2020 2021 2022

Video Surveillance (2%,3%)

Live Internet Video (5%,17%)

Long-Form Internet VoD (61%,62%)

Short-Form Internet VoD (32%, 18%)

Exabytes per Month

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

33% CAGR 2017–2022

* Figures (n) refer to 2017, 2022 traffic share

Page 36: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Virtual and Augmented Reality TrafficBy 2022, VR/AR traffic will increase 12-fold

0.33 0.57

1.12

1.81

2.82

4.02

2017 2018 2019 2020 2021 2022

Exabytesper Month

65% CAGR 2017–2022

Page 37: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Top Trends

Devices & Connections

Devices/Connections Mix

IoT/M2M by Verticals

IPv6 Adoption

Traffic Trends

Traffic Growth by App

Traffic Pattern Analysis

“Cord-Cutting”

Network Performance and User Experience

Wi-Fi Momentum

Accelerating Speeds

Security Analysis

Page 38: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Average Global Internet Bandwidth Usage

Average Trafficper User

per Month

Average Traffic per Household*per Month

2017 2022 Future?

29GB

82GB

85GB

240GB

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

200GB

500GB

Page 39: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Internet Households Reshape Usage LimitsInternet households exceeding 1 TB more than doubled in 2017

4.2

8.5

0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

8.0

9.0

2016 2017

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Terabyte Households

(Millions)

Page 40: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

0

1

2

3

4

5

6

7

2017 2018 2019 2020 2021 2022

Busy Hour InternetTraffic (CAGR 37%)

Average Internet Traffic(CAGR 30%)

Global Busy-Hour vs. Average Hour Internet TrafficBy 2022, busy Internet traffic will be nearly 6X greater than average traffic

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Pbps

Page 41: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global Content Delivery Network (CDN) TrafficCDNs will deliver 72 percent of Internet traffic by 2022

0

50

100

150

200

250

300

350

400

2017 2018 2019 2020 2021 2022

Non-CDN Internet Traffic(44%,28%)

CDN Internet Traffic (56%,72%)

Exabytes per Month

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

30% CAGR 2017–2022

* Figures (n) refer to 2017, 2022 traffic share

Page 42: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

SP Network Capacity Moving Closer to the EdgeOver one-third of capacity will bypass core completely by 2022

Within Metro27% in 201733% by 2022

Core – Regional25% by 201724% by 2022

Core – Cross-Country48% in 201743% by 2022

Page 43: Cisco VNI Forecast update - IEEE 802

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Global Enterprise SD-WAN TrafficSD-WAN traffic will grow at a CAGR of 37% compared to 3% for traditional WAN SD-WAN will increase 5x and will be 29% of WAN traffic by 2022

0

1

2

3

4

5

6

2017 2018 2019 2020 2021 2022

SD-WAN Traffic (8.9%,28.8%)

Traditional IP WAN Traffic (91%,71.2%)Exabytes per

Month

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

9% CAGR 2017–2022

* Figures (n) refer to 2017, 2022 traffic share

Page 44: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Top Trends

Devices & Connections

Devices/Connections Mix

IoT/M2M by Verticals

IPv6 Adoption

Traffic Trends

Traffic Growth by App

Traffic Pattern Analysis

“Cord-Cutting”

Network Performance and User Experience

Wi-Fi Momentum

Accelerating Speeds

Security Analysis

Page 45: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global Digital Media Adapters* GrowthBy 2022, DMAs will represent 9% of global Internet connected TVby 2022, DMAs will represent 18% of global Internet connected TV traffic

Digital Media Adapters

(M)173.0

204.6 231.8

252.0 265.2 273.7

0

50

100

150

200

250

300

2017 2018 2019 2020 2021 2022

6.3

8.5

10.9

13.2

15.3

17.1

0

2

4

6

8

10

12

14

16

18

2017 2018 2019 2020 2021 2022

DMA Traffic (EB/Month)

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

10% CAGR 2017–2022

* DMAs include devices such as Roku, Apple TV, Chromecast

22% CAGR 2017–2022

Page 46: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Cord-Cutting Household Traffic Is 72% HigherA global cord-cutting household generates 141 GB per month in 2017, compared to 82 GB per month for an average household

82

141

0

20

40

60

80

100

120

140

160

2017

Average Household

Cord-Cutting Household

GB per Household per Month

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Page 47: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Top Trends

Devices & Connections

Devices/Connections Mix

IoT/M2M by Verticals

IPv6 Adoption

Traffic Trends

Traffic Growth by App

Traffic Pattern Analysis

“Cord-Cutting”

Network Performance and User Experience

Wi-Fi Momentum

Accelerating Speeds

Security Analysis

Page 48: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global Wi-Fi Hotspot Coverage and AvailabilityExisting Growth Future

• Cellular offload (carrier driven)

• Community Wi-Fi/ homespots

• Carrier-grade VoWiFi

• TV everywhere

• Large events

• Big data analytics

• Public transportation Wi-Fi

• Wi-Fi Capacity trading

• Transaction platform

• Internet of things

• Context awareness

• HetNet Wi-Fi + mobile

• Connected car (in-car Wi-Fi)

Back to Trends Menu

Total Public WLAN + Community Hotspots

2017 2022

124 M 549 MTotal Incremental Hotspots ?

Source: Maravedis, Cisco VNI Global IP Traffic Forecast, 2017–2022

• Pay-as-you-go

• Free access promoting other services (Retail free Wi-Fi)

• Managed services (venues and outdoor)

• Cellular offload (user promoted)

• Added value for broadband subscription

• Advertising & sponsorship

Page 49: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

35% CAGR 2017–2022

Global Public Wi-Fi HotspotsAsia Pacific leads with 261 Million (47%) Hotspots by 2022

0

100

200

300

400

500

600

2017 2018 2019 2020 2021 2022

Middle East and Africa (26% CAGR)

Central and Eastern Europe (30% CAGR)

Latin America (75% CAGR)

North America (26% CAGR)

Western Europe (17% CAGR)

Asia Pacific (57% CAGR)

Millions of Hotspots

23%

45%

4%

17%

9%

124

549

Source: Maravedis, Cisco VNI Global IP Traffic Forecast, 2017–2022

* Middle East and Africa represents 1% of global public Wi-Fi hotspots by 2022

Page 50: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

By 2022, China will have 34% of global hotspots, the most number of hotspots (185 million)in the world.

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

Page 51: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

802.11n600 Mbps Max

Medium Resolution Video

802.11ac3.6 Gbps Max

High Resolution Video

Wired Complement

802.11ax10 Gbps Max

Dense IoT Deployment

DOCSIS 3.038 Mbps per channel

VDSL2100 Mbps Max

Medium Resolution Video

DOCSIS 3.154 Mbps

VDSL2-VPlus300 Mbps Max

G.fast150-1000 Mbps Max.

2008 2009 2010 2011 2012 2013 2014 2017 2016 2017 2018 2019

Future of Wired and Wireless Technologies

Full Duplex

DOCSIS 3.110 Gbps symmetrical

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

By 2022, 9.5% of total SOHO will be equipped with 802.11axBy 2022, 86.9% of total SOHO will be equipped with 802.11ac

Future Wi-Fi Enables Virtualization, IoT, Speech Processing, Security, Data Analytics

Vast majority of 1Gig deployments will be DOCSIS 3.1Fiber being moved even closer to subscribers

Future Wired Enables 4K, Immersive 360 video, VR, High Dynamic Range, High Frame Rate, 8K

Page 52: Cisco VNI Forecast update - IEEE 802

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Global IP Traffic by Local Access TechnologyBy 2022, 71% of total IP traffic will be wireless*

0

50

100

150

200

250

300

350

400

450

2017 2018 2019 2020 2021 2022

Mobile (46% CAGR)

Fixed/Wi-Fi from Wi-Fi-Only Devices (18%CAGR)

Fixed/Wi-Fi from Mobile Devices (53%CAGR)

Fixed/Wired (15% CAGR)

Exabytes per Month

28.1%

29.4%

22.9%

19.6%

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

26% CAGR 2017–2022

* Wireless traffic includes Wi-Fi and mobile

Page 53: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global Internet Traffic by Local Access TechnologyBy 2022, 79% of total Internet traffic will be wireless*

0

50

100

150

200

250

300

350

400

2017 2018 2019 2020 2021 2022

Mobile (46% CAGR)

Fixed/Wi-Fi from Wi-Fi-Only Devices (17%CAGR)

Fixed/Wi-Fi from Mobile Devices (53%CAGR)

Fixed/Wired (18% CAGR)

31.8%

21.1%

25.0%

22.1%

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

30% CAGR 2017–2022

* Wireless traffic includes Wi-Fi and mobile

Exabytes per Month

Page 54: Cisco VNI Forecast update - IEEE 802

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Top Trends

Devices & Connections

Devices/Connections Mix

IoT/M2M by Verticals

IPv6 Adoption

Traffic Trends

Traffic Growth by App

Traffic Pattern Analysis

“Cord-Cutting”

Network Performance and User Experience

Wi-Fi Momentum

Accelerating Speeds

Security Analysis

Page 55: Cisco VNI Forecast update - IEEE 802

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Global Average Fixed Broadband SpeedsDoubling in speeds from 2017–2022

Global

BY REGIONAsia PacificLatin America

Central and Eastern Europe

North America

Middle East & Africa

39.0

46.211.7

37.932.8

43.2

7.8

75.4

98.828.1

76.046.7

94.2

20.2

Western Europe

GLOBALIn Mbps

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

2017 2022

Page 56: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global Faster Networks Enable Better Experiences

95% of all broadband connections by 2022

Online Video (HD movie download)

22 minutes(UHD movie download)

2 hours

79% of all broadband connections by 2022

Online Video (HD movie download)

9 minutes(UHD movie download)

48 minutes

24% of all broadband connections by 2022

Online Video (HD movie download)

2 minutes(UHD movie download)

12 minutes

10 Mbps 25 Mbps 100 Mbps

Futuristic

Online Video (HD movie download)

1.2 ms(UHD movie download)

7.2 ms

1 Gbps

Page 57: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

2 8 8 16 1751

100

167

500

HD Camera

IP Video

2 UHD Cameras

UHD Streaming

VR

UHD IP Video

8K Wall TV

HD VR

UHD VR

Video in the Home of Today and the FutureSignificant demand for video in the home of the future

Application requirements In Mbps

Today

Future

Today

Future

Page 58: Cisco VNI Forecast update - IEEE 802

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Global Average Wi-Fi SpeedsWi-Fi speeds double from 2017–2022

Global

BY REGIONAsia PacificLatin America

Central and Eastern Europe

North America

Middle East & Africa

24.4

26.79.0

25.019.5

37.1

6.2

54.2

63.316.8

49.532.8

83.8

11.2

Western Europe

GLOBALIn Mbps

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

2017 2022

Page 59: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Global Average Cellular SpeedsMobile/Cellular speeds double from 2017–2022

Global

BY REGIONAsia PacificLatin America

Central and Eastern Europe

North America

Middle East & Africa

8.7

10.64.9

16.010.1

16.3

4.4

28.5

28.817.7

50.526.2

42.0

15.3

Western Europe

GLOBALIn Mbps

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

2017 2022

Page 60: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Top Trends

Devices & Connections

Devices/Connections Mix

IoT/M2M by Verticals

IPv6 Adoption

Traffic Trends

Traffic Growth by App

Traffic Pattern Analysis

“Cord-Cutting”

Network Performance and User Experience

Wi-Fi Momentum

Accelerating Speeds

Security Analysis

Page 61: Cisco VNI Forecast update - IEEE 802

© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public© 2018 Cisco and/or its affiliates. All rights reserved. Cisco Public

Peak attack size increased 174% Y/Y.*

DDoS attacks can represent up to 25% of a country’s total Internet traffic while they are occurring.

Average DDoS attack size between 1-2 Gbpsincreased 50% Y/Y which is faster than Internet traffic at 33% Y/Y.

DDoS Attack Size and Traffic Increasing

* 1H2017- 1H2018

Source: Arbor Networks, Cisco VNI Global IP Traffic Forecast, 2017–2022

Page 62: Cisco VNI Forecast update - IEEE 802

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Number of DDoS AttacksAttacks will double to 14.5 million by 2022 globally

7.58.7

10.311.9

13.514.5

0.0

2.0

4.0

6.0

8.0

10.0

12.0

14.0

16.0

2017 2018 2019 2020 2021 2022

Millions

Source: Cisco VNI Global IP Traffic Forecast, 2017–2022

14% CAGR 2017–2022

Page 63: Cisco VNI Forecast update - IEEE 802

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39,554 Records Exposed per BreachTotal Breaches: 864 Records Exposed: 34.2 Million

Highest in Business: 46.8% Highest in Business: 63.7%

Source: 2018 Identity Theft Resource Center

Page 64: Cisco VNI Forecast update - IEEE 802

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