-
Imagine a new world of engaging interactive media experiences—a
whole new way to create compelling customer and employee
experiences.
A revolution is taking place in customer service, organizational
communications, training, and many other forms of customer and
employee interaction. Gone are the days of paper signs tacked to a
billboard, static emails, out-of-date print advertisements, and
expensive in-person training.
Today, organizations can use interactive and engaging media on a
variety of devices across many channels to communicate relevant and
timely information.
Cisco® Digital Signage is underpinning this revolution. Now you
can easily deliver and manage applications to communicate, connect,
and engage customers and employees in a whole new way. Imagine
delivering compelling and interactive media to any store, bank,
manufacturing floor, or hospital—when you need it, and when people
want it.
Cisco Digital Signage is a complete platform for interactive
media experiences that includes endpoints, management, and
services, so you can select the right solution for your needs.
Designed to go well beyond
static information display, Cisco Digital Signage brings new and
innovative experiences to life, demonstrating the true power of
engagement. Uses include:• Executive and organizational
communications
• Training
• Interaction with customers, patients, and citizens
• Way finding and transportation information
• Safety and security
Effective Communications and Increased RevenuesWith Cisco
Digital Signage, you can:• Improve corporate and executive
communications―
reach globally dispersed employees with consistent messaging or
target specific locations with specific content
• Increase customer retention by improving customer and user
experience
• Reduce costs with increased operational efficiency
in customer and business processes
• Increase revenues with new and high-impact digital experiences
for customers
Engaging and Personalized ExperiencesThe latest addition to
Cisco Digital Signage is a solution set for transforming customer
experiences. Cisco Interactive Services delivers innovative and
interactive retail and transportation experiences, combining
web-based content and apps for touch-screen, interactive, and video
collaboration. Plus, it offers easy-to-use remote management and
cloud-based deployment.
© 2012 Cisco Systems, Inc. and/or its affiliates. Cisco and the
Cisco Logo are trademarks of Cisco Systems, Inc. and/or its
affiliates in the U.S. and other countries. A listing of Cisco’s
trademarks can be found at www.cisco.com/go/trademarks. Third-party
trademarks mentioned are the property of their respective owners.
The use of the word partner does not imply a partnership
relationship between Cisco and any other company. (1007R)
At-A-Glance
Cisco Digital SignageThe Power of Engagement:Imagine New
Possibilities
-
Compelling Interactive SolutionsCisco StadiumVision is a
specialized set of offerings for sports and entertainment that
transform and amplify the intensity of any event. Cisco
StadiumVision efficiently and cost-effectively delivers HD video
and digital content to all venue displays for unique and
interactive experiences to engage fans. It also provides the
flexibility that venue owners and operators require to grow their
businesses.
Cisco Remote Expert combines Cisco Digital Signage with the
immersive, “in-person” experience of Cisco TelePresence® to create
integrated customer experiences that have unprecedented intimacy
and differentiation. At the touch of a button on a digital sign,
customers can connect with an expert for a tailored service right
in a store or branch bank.
The Whole SolutionNot only does the diverse Cisco Digital
Signage partner ecosystem deliver additional capabilities tailored
to your needs, but Cisco offers a set of networking capabilities
for the best possible experience.
The Cisco Enterprise Content Delivery System (ECDS) optimizes
live and on-demand video content distribution out to any store,
branch, or office. This means high-quality content anywhere,
anytime, without affecting other business critical data
applications.
Cisco Media Transformation products add live-streamed video, to
transform a digital sign into a portal for live event coverage,
employee training sessions, inter-organization communications,
public safety alerts, and more.
For More InformationFor more information on Cisco Digital
Signage:
www.cisco.com/go/dms
© 2012 Cisco Systems, Inc. and/or its affiliates. Cisco and the
Cisco Logo are trademarks of Cisco Systems, Inc. and/or its
affiliates in the U.S. and other countries. A listing of Cisco’s
trademarks can be found at www.cisco.com/go/trademarks. Third-party
trademarks mentioned are the property of their respective owners.
The use of the word partner does not imply a partnership
relationship between Cisco and any other company. (1007R)
C45-702027-00 3/12
At-A-Glance
Why CiscoCisco is a market leader in digital media experiences
signage, with a proven track record and thousands of customers.
Cisco’s enterprise video offerings provide the best video
experiences to drive your business requirements. Cisco’s
world-class services and support and extensive partner ecosystem
provide you the best whole solution for unique and engaging video
experiences.
http://www.cisco.com/go/dms
-
At-A-Glance
Create, Publish, and Manage Content from a Single InterfaceUse
the Cisco® Connected Media Solution to create and manage digital
signs, IPTV playlists, digital billboards, and interactive touch
applications. The solution consists of a Cisco Edge® 340 Digital
Media Player (DMP) tightly integrated with content and information
management software from Cisco partner Appspace.
Transform how those in your organization learn, communicate, and
collaborate. Use the Cisco Connected Media Solution to present
multimedia content and data collected from the Internet of Things
(IoT) throughout your environment, in a customer-facing front
office or in a back-office operations center. A Linux-based
platform, the Cisco Edge 340 DMP has open APIs that foster broad
application development across industries (see Figure 1).
Figure 1. Cisco Connected Media Solution Use Cases
Financial Retail Healthcare Education Hospitality
News, real-timeinterest and
exchange rate
Real-time menus,o�ers, andpromotions
Queue callingsystem and wardinformation query
Schedules, news,and emergency
messaging
Hotel service andvideo advertising
The integrated Appspace platform makes it easy to develop
business apps that operate across smartphones, tablets, kiosks,
video walls, wayfinders, desktops, and digital signs. The
integrated solution manages your network infrastructure, content
creation and management, and application design – and even the
devices that display your content.
What Sets This Solution Apart?• Hardware acceleration: The
platform takes advantage of a hardware-
based media acceleration capability. As a result, its supports
two simultaneous HD video streams in a variety of comprehensive
content formats. It also supports both passive and interactive
signage with touch and multitouch capabilities.
• Peripheral support: You can connect a rich set of peripheral
extensions. Among them: extendable storage, USB supported devices,
RS-232, native infrared with remote controller, Wi-Fi devices, and
a Session Initiation Protocol (SIP) video plug-in.
Cisco Connected Media Solution
Making the Most of Digital MediaDigital media has become a
compelling platform for reaching customers, employees, partners,
patients, and students. Organizations of all sizes use it to
provide direct, relevant communication experiences. It offers
dynamic visual and audio information that people can easily absorb
and retain. Plus, you can centrally manage, distribute, and update
digital media content in a snap.
© 2014 Cisco and/or its affiliates. All rights reserved.
-
• Solid partner ecosystem: Cisco and Appspace have a broad
partner ecosystem to ensure successful deployment, development, and
content creation. Focused partner community members specialize in
Cisco and Appspace deployments, for example. And
solution-development partners continue to build integrated
solutions to further extend Cisco and Appspace capabilities.
Key Features and Benefits• Ease of use: A simplified GUI plus
professional design templates help
you quickly build an app or start from a blank canvas.
Drag-and-drop capabilities and reusable widgets give you
flexibility and control. Workflows are built-in and customizable,
so you can accelerate the sign-off process.
• Broad format support: Cisco and Appspace support the latest
video and graphic content formats. You can display and manage
high-resolution videos, RSS feeds, and more.
• Superior media playback: The Cisco Edge 340 DMP (Figure 2) is
capable of 1080p HD playback, so the solution supports
high-performance graphics with hardware-based media
acceleration.
Figure 2. Cisco Edge 340 DMP Has Wired, Wireless, Media, and
Compute Capabilities
Next Steps For more information, please visit the Cisco Digital
Media homepage. or see the Cisco Edge 340 homepage.
At-A-Glance
At-A-Glance
Use the Cisco Connected Media Solution from Cisco and Appspace
to:
• Engage employees or customers
• Improve employee communications and training
• Enhance the customer experience
• Accelerate sales
• Keep content up-to-date
• Display information gathered from sensors and other data
collection devices
• Lower costs by eliminating poster paper and printing costs
• Maintain your brand with custom templates
© 2014 Cisco and/or its affiliates. All rights reserved. Cisco
and the Cisco logo are trademarks or registered trademarks of Cisco
and/or its affiliates in the U.S. and other countries. To view a
list of Cisco trademarks, go to this URL:
www.cisco.com/go/trademarks. Third-party trademarks mentioned are
the property of their respective owners. The use of the word
partner does not imply a partnership relationship between Cisco and
any other company. (1110R) C45-732174-00 10/14
http://www.cisco.com/c/en/us/products/video/digital-media-suite/index.htmlhttp:/www.cisco.com/c/en/us/support/video/edge-340-digital-media-player/model.html
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© 2012 Cisco and/or its affiliates. All rights reserved. This
document is Cisco Public. Page 1 of 6
Data Sheet
Cisco Digital Signage: Cisco Digital Media Player 4400
The Power of Engagement: Cisco Digital Signage is a complete,
platform for interactive media experiences. Now you can easily
deliver and manage applications to communicate, connect, and
engage. Imagine delivering compelling and interactive media to any
store, bank, manufacturing floor, or hospital, to engage customers
and employees in a whole new way.
The scalable, network-based Cisco Digital Signage platform
includes endpoints, management, and services. On top of this,
Cisco’s diverse partner ecosystem tailors your deployment to your
needs. This gives you new opportunities to create a consistent user
experience across multiple channels, increase revenue and maximize
operational efficiency.
Cisco Digital Media Player
The Cisco Digital Media Player 4400 (Figure 1) is a highly
reliable, IP-based digital media player that handles
display and playback of compelling, rich digital media—including
high-definition live broadcasts or on-demand
video, Flash animations, graphics, text tickers, and other web
content—across a network of digital signs.
The Cisco Digital Media Player 4400 is fully manageable as a
standalone device; however, as part of the
integrated Cisco Digital Signs and Cisco Cast systems, it is a
powerful, customizable digital media publishing
endpoint. Using the Cisco Digital Media Manager (DMM), the
centralized management system component of
Cisco Digital Signage, you can easily, flexibly, and remotely
publish centralized content to networked digital
displays. You can attach the Cisco DMP 4400 to virtually any
on-premises digital display at any location—for
example, in a branch-office bank, retail store, or a break room
or lobby—across any geography.
Figure 1. Cisco Digital Media Player 4400
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© 2012 Cisco and/or its affiliates. All rights reserved. This
document is Cisco Public. Page 2 of 6
The Cisco Digital Media Player 4400 supports single touch
interactivity by interfacing with popular touch screens.
It supports 802.11 b/g wireless network connectivity. In
addition, the output to displays is fully customizable and
can include dynamic playlists; the Cisco Cast program guide;
division of screen real estate into multiple
addressable regions; high-definition (HD) media playback; and
remote management of digital displays - on/off,
volume, contrast, and brightness. The Cisco DMP 4400 has a small
form factor, weighing less than 4.5 pounds (2
kg) and measuring 10 x 8 x 2 inches (254 x 203 x 51 mm).
Key Features and Benefits
The Cisco Digital Media Player 4400 integrates with the Cisco
Digital Media Manager to deliver:
● Standards-based video codec support with MPEG1, MPEG2, and
MPEG-4 Part 10, and MP3 audio, all
delivered within MPEG-2 TS over User Datagram Protocol (UDP) or
RTP over RTSP (RTP over TCP) in
both standard- and high-definition (SD and HD, respectively)
formats
● Windows Media 9 and VC-1 Audio and Video codec support for
on-demand content delivered over HTTP
● Touchscreen support
● Wireless network connectivity over the 802.11 b/g network
standard with the following wireless security
protocols: ◦ Wi-Fi Protected Access (WPA) ◦ WPA2 ◦ Extensible
Authentication Protocol-Flexible Authentication via Secure
Tunneling (EAP-FAST) ◦ Wired Equivalent Privacy (WEP) ● Flexible,
real-time publishing: You can instantly publish and update content
across individual or groups
of digital displays, and control and schedule the frequency and
duration of content playback (day-parting).
● Broadcast Cisco Cast: You can control IP-based broadcast
television through the Cisco Digital Media
Player Remote Control and on-screen program guide.
● Low ongoing operational costs and ease of use: The management
interface was designed with the
nontechnical user in mind to keep the required level of training
low.
● Speed of deployment: Simplified IT installations that require
little additional network expense reduce the
burdens of deployment and maintenance commonly placed on IT.
● Reliability and power of the network: Tightly integrated with
the network, the Cisco Digital Media Player
uses the reliability and security of the underlying network as a
platform; this appliance-based solution has
no moving parts, avoiding security and maintenance concerns
associated with PCs.
Cisco Digital Media Player Remote Control
The Cisco Digital Media Player Remote Control (Figure 2) is a
small-form-factor, highly functional device optimized
to support interactivity with the Cisco DMP 4310 and DMP 4400
systems. This remote allows you to navigate and
select the channels and on-demand videos through the Cisco Cast
on-screen program guide.
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© 2012 Cisco and/or its affiliates. All rights reserved. This
document is Cisco Public. Page 3 of 6
Figure 2. Cisco Digital Media Player Remote Control
Table 1 lists the innovative features and benefits the Cisco
Digital Media Player 4400 offers.
Table 1. Features and Benefits of Cisco Digital Media Player
4400
Feature Benefit
MPEG 1, 2, and 4 Part 10 in SD and HD, graphics, web content,
Adobe Flash 9 or 10 animation, Windows Media 9 and VC-1, MP3 Audio,
and tickers
● Support for industry-standard MPEG video formats and web
content for a compelling digital media experience
● Windows Media 9 and VC-1 support for expanded video-on-demand
(VoD) support
● Audio-only options with support for MP3 audio format
Local storage of 4-GB capacity ● Storage of OS images and
content for local playback or failover for greater reliability and
robust operation
Touchscreen technology support ● Capabilities to support the
connecting of touchscreen-enabled displays to your Cisco DMP 4400
to expand your interactive functions
802.11 B/G wireless network support ● Flexible Cisco Digital
Signs deployments through support for wireless network
connectivity; new floor plans and relocation of signs can now be
simplified with wireless connectivity
IP-enabled delivery of live broadcasting and on-demand video
content
● Quick and immediate content changes to react to business
needs; no drastic cutover required for organizations moving to a
complete IP environment
Remote management of display (on/off, volume, contrast, and
brightness)*
● Ability to control critical digital signage display functions
remotely, reducing the need for local operations resources
Full-screen video or division of the screen* ● Capability to
view video or graphics in full-screen mode ● Capability to divide
displays into separate regions for multiple content playback
windows
with text, tickers, graphics, and video
Customizable on-screen presentations ● Customized interface to
reflect an organization’s brand
Small form factor: 10 x 8 x 2 in. (254 x 203 x 51 mm); weighs
4.5 lb (2 kg)
● Easy to mount to digital displays
15W power consumption (average) ● Low power consumption for
higher reliability and reduced capital expenditures (CapEx) and
operating expenses (OpEx); environmentally friendly
Integration with Cisco Digital Media Suite, Cisco ECDS, Cisco
Application and Content Networking System (ACNS), and Cisco Wide
Area Application Services (WAAS) products
● Flexibility spanning the entire digital media value chain:
easily layer on other video applications such as Cisco Show and
Share (VoD and live webcasting to the desktop user)
* With the Cisco Digital Media Manager; dependent on chosen
display technology
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© 2012 Cisco and/or its affiliates. All rights reserved. This
document is Cisco Public. Page 4 of 6
Product Specifications
Tables 2 and 3 give specifications and device manager client
requirements, respectively, for the Cisco Digital
Media Player 4400.
Table 2. Cisco Digital Media Player 4400 Product
Specifications
Product Parameter Specification
Supported protocols ● Syslog ● FTP and Secure FTP (SFTP)
● HTTP and HTTPS
● Network Time Protocol (NTP)
● Real-Time Transport Protocol (RTP) over Real Time Streaming
Protocol (RTSP)
Video containers ● MPEG Transport Stream (TS, TP, TRP, M2T,
M2TS, and MTS) ● ASF
● WMV
Video codecs ● Video MPEG1 ● Video MPEG2: Main Profile at High
Level
● Video MPEG4 Part 2
● Video MPEG4 Part 10 Baseline and Main profiles
● Video Windows Media 9 and VC-1–VoD only
● Aspect ratio: 4:3 and 16:9
● HD (up to 1080p at 16:9) progressive and interlace video
resolution
● Video data rate up to 28 Mbps
● Video frames per second rate up to 29.9fps for MPEG-1, 2, 4
and 23.9fps for WMV
● Internal Hardware Decoder delay configurable to < 1 sec
Audio codecs ● Audio MPEG1 Layers 1 and 2 ● MP3
● HE-AAC v1
● MPEG4 AAC Low Complexity
● AC-3
● Audio data rate: 64–320 kbps
Ethernet copper 10/100/1000BASE-T, RCA Video, S-Video, Mini
3.5-mm Stereo Audio Jack, SPDIF, HDMI, and RS-232 and USB
Cable Type* Maximum Supported Cable Length
Composite or RCA cable 10 ft (2m)
HDMI 1.1** 16 ft (5m)
S-Video 10 ft (2m)
USB 2.0 (2) 15 ft (5m)
Physical connectors
SPDIF 10 ft (2m)
Wireless Radio Security Protocols Wireless connectivity
802.11 B/G support WPA, WPA2, EAP-FAST, and WEP
Transmitter Type Maximum Supported Distance Remote control
Infrared (IR) 15 ft (4.57m)
Touchscreen support Yes Refer to the Compatibility Guide for a
detailed list of supported vendors and models
http://www.cisco.com/go/dms/compatibility
http://www.cisco.com/go/dms/compatibility
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© 2012 Cisco and/or its affiliates. All rights reserved. This
document is Cisco Public. Page 5 of 6
Product Parameter Specification
Functional Video in: ● MPEG1, MPEG2, MPEG4 Part 10, Windows
Media 9, and VC-1
Audio in:
● Transport stream: Up to 6 audio packet IDs (part numbers) in
transport stream
● MP3
Video out:
● Analog video (composite and S-Video)
● Digital video (HDMI 1.1)
Audio out:
● Analog unbalanced audio (mono and stereo)
● MPEG1 Layer 2: Selected; packet IDs in transport stream (1 of
6)
MPEG4 AAC and AC-3
● Selected elementary audio (1 of 6)
Power Input voltage: ● 12V
Input current:
● 3 ADC
Power consumption:
● Peak: 30W; average: 15W
Flash memory ● 4-GB CF-card with endurance of 1,000,000
write/erase cycles for OS images and application storage
Environmental Operating temperature: ● 41 to 104°F (5 to
40°C)
● Passed 500-hour test of the uninterrupted video playback in
125.6°F (52°C) dry-heat environment
Humidity:
● 20 to 80% noncondensing
* Cable quality can be a factor. ** An HDMI extender product can
be used to extend the cable to 150 ft.
Ordering Information
Table 3 provides ordering information for the Cisco Digital
Media Player 4400.
Table 3. Cisco Digital Media Player 4400 Ordering
Information
Product Name Part Number
Cisco Digital Media Player 4400G
Note: Includes Cables Accessory Kit
DMP-4400G-54-K9
DMP 4400 Firmware Version 5.4 DMP-4400G-SW54-K9
Cisco Digital Media Player Remote Spare DMP-RM-K9=
Digital Media Player 4400 SW Upgrade R-DMP-4400-54-U-K9
Note: A different part number applies when using the PUT tool
under a maintenance contract DMP-4400-54-U-K9
Spares
Cisco Digital Media Player 4400G, Cables Accessory Kit,
Spare
Note: A Cables Accessory Kit is already included with the Cisco
Digital Media Player 4400G. This Spare Kit is an additional
cost.
DMP4400-ACC-KIT
Cisco Digital Media Player Remote Spare DMP-RM-K9=
Cisco Services
Cisco and our partners provide a broad portfolio of intelligent,
personalized services and support that can help you
realize the full value of your video investment, increase
business agility and network availability. This portfolio of
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© 2012 Cisco and/or its affiliates. All rights reserved. This
document is Cisco Public. Page 6 of 6
services drives business transformation through a network-based
collaboration platform that enables business to
collaborate anywhere, anytime. For more information about these
services, visit:
http://www.cisco.com/go/services/digitalmedia.
For More Information
For more information about the Cisco Digital Signage, visit
http://www.cisco.com/go/dms or contact your local
Cisco account representative.
Printed in USA C78-480272-08 09/12
http://www.cisco.com/go/services/digitalmediahttp://www.cisco.com/go/dms
-
At-A-Glance
Cisco Edge 340 Digital Media Player
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco
and the Cisco logo are trademarks or registered trademarks of Cisco
and/or its affiliates in the U.S. and other countries. To view a
list of Cisco trademarks, go to this URL:
www.cisco.com/go/trademarks. Third-party trademarks mentioned are
the property of their respective owners. The use of the word
partner does not imply a partnership relationship between Cisco and
any other company. (1110R)
The Cisco® Edge 340 Digital Media Player is a next-generation
versatile digital media player that combines webcasting and video
sharing, digital signage, and business IPTV applications that can
help transform how organizations learn, grow, communicate, and
collaborate. Support from the broad Cisco partner ecosystem of
deployment, solution development, and content creation partners
helps ensure a successful digital media implementation.
Why Digital Media Is Popular and ImportantToday, digital media
has become the most compelling platform to instantly and
effectively reach customers, employees, partners, and students with
important information, news, training, and events. With digital
media, organizations of all sizes are trying to provide direct,
relevant communications and create richer and more satisfying
experiences both for customers and end users, ultimately
accelerating transformation across many aspects of the
business.
Compared with traditional paper-based media, digital media
preserves characteristics of face-to-face communication and brings
both intimacy and immediacy to communications, providing straight,
dynamic visual and audio information, which can be easily absorbed
and retained by people, in turn improving product revenue and
customer satisfaction. The content of digital media is centrally
managed and distributed and can be updated instantly and easily
customized based on location, time, audience, and so on, which will
heavily increase product cross-sell and upsell. Besides, it is more
cost-effective because of the savings on printing, material, staff,
and so on.
Customer ChallengesWith more and more deployments and
advancement of digital media, customer and organizations are facing
more challenges:
• How to communicate internally and externally more efficiently:
One-way information broadcast and standard definition content are
far from enough; high-definition content and two-way interaction
with customer are needed.
• How to make digital media more smart and magnify its value in
addition to communication: Customer needs open and extensible
platform to enable more value-added applications to make it more
intelligent, such as people counting and analysis, wayfinding, and
so on.
• How to integrate digital media with emerging new business mode
by introducing new technologies: typically online to offline (O2O),
customer needs ways to interact and collaborate with digital
media.
• How to create, manage, and distribute high-quality digital
content through one system, not to integrate individual components
from multiple, often small vendors, which will result in a high
total cost of ownership, limited scalability, and low
reliability.
• How to easily deploy and effectively operate a digital media
system, in turn further reducing total owner cost.
Cisco Edge 340 Digital Media Player OverviewThe Cisco Edge 340
Digital Media Player is a new purpose-built digital media player
that extends digital media to new, compelling applications for
real-time and on-demand communications with flexible digital media
creation, management, and publishing of content in various formats
to multiple devices. With its hardware-based media acceleration
capability, it can support up to two simultaneous high-definition
video streams and comprehensive sets of content formats. It also
can support both passive and interactive signage with touch and
multitouch capabilities. It also provides a rich set of peripheral
extensions, such as extendable storage, USB, RS-232, infrared with
remote controller, and Wi-Fi to support very flexible deployment
options and extended use cases.
Wireless Non-Wireless
-
At-A-Glance
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco
and the Cisco logo are trademarks or registered trademarks of Cisco
and/or its affiliates in the U.S. and other countries. To view a
list of Cisco trademarks, go to this URL:
www.cisco.com/go/trademarks. Third-party trademarks mentioned are
the property of their respective owners. The use of the word
partner does not imply a partnership relationship between Cisco and
any other company. (1110R) C45-729469-00 11/13
Specification DescriptionCompute and Storage
CPU • 1.60 GHz dual-core
Memory • 2.0 GB dual data rate 3 (DDR3) memory
Storage • 32 GB built-in Flash• One SD slot (multilevel cell
[MLC] SD card highly preferred)
Interface
Video • One HDMI (v1.3a)• One VGA
Audio • Audio in and out (3.5mm, jack)
Ethernet uplink • One 10/100/1000Mbps Ethernet
USB • Four USB2.0 interfaces (Type A)
Wireless • 802.11a/b/g/n, dual-band, both access-point and
client modes, and internal and external antennas with toggle
switch, support for simultaneous access for multiple clients
(available only on wireless SKU)
Bluetooth • Bluetooth v4.0 (available only on wireless SKU)
RS232 • One (DB-9, male)
Console • One (RJ-45)
Infrared • Built-in receiver• One extender interface (3.5mm
jack)• IR remote (optional, maximum distance is 15 ft. [4.57m])
Business Benefits• Supports up to two high-definition video
streams and a comprehensive set of
content formats with hardware acceleration, which enable
customer to provide high-quality and more attractive and dynamic
media contents to enhance communication with lower cost.
• Supports interaction through touch and multitouch, USB, IR,
and remote to enable two-way communication between customer and
digital media system, which will highly improve customer
experience, such as wayfinding and so on.
• Provides open and extensible system architecture, so customer
can enable more value-added applications to make the digital media
system more intelligent, typically analytical system; customer can
further evaluate digital media system effects and dynamically
adjust content based on statistics.
• Enables customer to create, manage, and distribute
high-quality digital content through one system by collaborating
with partner’s CMS system.
• Provides lower TCO with purpose-built appliance design with
long lifecycle embedded chipset, compact fanless design, and low
power consumption.
Broad Partner EcosystemThe Cisco Digital Media Content Partners
Program offers a broad partner ecosystem. Our partners provide
deployment, solution development, and content creation to support a
successful digital media implementation. The Cisco partner
ecosystem includes:
• Focused partner community: These trained channel partners and
systems integrators are specialized in Cisco Digital Media Suite
deployments.
• Solution development partners: These partners continue to
develop integrated solutions to further extend the capabilities of
the Cisco Digital Media Suite for applications such as meeting
room, interactive, and event-based signage.
For More InformationFor more information about the Cisco Edge
300 Digital Media Player, visit Cisco.com or contact your local
Cisco account representative.
-
Cisco Digital Media Solution
At-A-Glance
© 2014 Cisco and/or its affiliates. All rights reserved. Cisco
and the Cisco logo are trademarks or registered trademarks of Cisco
and/or its affiliates in the U.S. and other countries. To view a
list of Cisco trademarks, go to this URL:
www.cisco.com/go/trademarks. Third-party trademarks mentioned are
the property of their respective owners. The use of the word
partner does not imply a partnership relationship between Cisco and
any other company. (1110R)
The Cisco® Edge 340 Digital Media Player integrated with the
Appspace information management platform takes interactive digital
media experiences to the next level. Our integrated solution
manages everything from your network infrastructure to content
creation, application design, and the devices that display the
content. Cisco and Appspace make it simple and cost-effective to
deliver dynamic, high-definition (HD), personalized content across
a variety of digital signage applications — for any market
industry.
The Cisco Edge 340 is a next-generation versatile platform that
you can use across any industry. Used as a digital media player
(DMP) or edge compute device, the Cisco Edge 340 can combine
applications such as digital signage and IPTV to transform how
organizations learn, grow, communicate, and collaborate.
Why Digital Media Is Popular and ImportantToday, digital media
has become the most compelling platform to reach customers,
employees, partners, and students instantly and effectively with
important information, news, training, and events. With digital
media, organizations of all sizes are trying to provide direct,
relevant communications, and create richer and more satisfying
experiences both for customers and end users — ultimately
accelerating business transformation across many aspects of the
business.
Compared with traditional paperwork-based media, digital media
preserves characteristics of face-to-face communication. It brings
both intimacy and immediacy to communications, providing straight,
dynamic visual and audio information that people can easily absorb
and retain, in turn improving product revenue and customer
satisfaction. The content of digital media is centrally managed and
distributed, and can be updated instantly and easily. At a basic
level, it is more cost-effective because of the saving on printing,
material, staff, and time.
Figure 1. Cisco Edge 340 Digital Media Player
Customer ChallengesWith more and more deployments and
advancement of digital media, customers and organizations are
facing more challenges:
• How to communicate internally and externally more efficiently:
One-way information broadcast and standard-definition (SD) content
are far from enough; organizations need HD content and two-way
interaction with customers.
• How to make digital media smarter and magnify its value in
addition to communication: Customers need an open and extensible
platform to enable more value-added applications to make it more
intelligent, such as people counting and analysis, way-finding,
etc.
• How to integrate digital media with the emerging new business
model by introducing new technologies: Typically online to offline
(O2O), customers need ways to interact and collaborate with digital
media.
• How to create, manage, and distribute high-quality digital
content through one system: Integration of individual components
from multiple — and often small — vendors often results in a high
total cost of ownership (TCO), limited scalability, and low
reliability.
• How to easily deploy and effectively operate a digital media
system in order to further reduce the total owner cost.
The Solution: Cisco Edge 340 DMP and AppspaceThe Cisco Edge 340
DMP provides an open platform that fully integrates with Appspace
to offer a competitive solution with feature-rich and
enterprise-class digital media experiences.
-
At-A-Glance
© 2014 Cisco and/or its affiliates. All rights reserved. Cisco
and the Cisco logo are trademarks or registered trademarks of Cisco
and/or its affiliates in the U.S. and other countries. To view a
list of Cisco trademarks, go to this URL:
www.cisco.com/go/trademarks. Third-party trademarks mentioned are
the property of their respective owners. The use of the word
partner does not imply a partnership relationship between Cisco and
any other company. (1110R)
Cisco Edge 340 Digital Media PlayerCisco Edge 340 DMP is a new
digital media player that extends digital media to new, compelling
applications for real-time and on-demand communications. With its
hardware-based media acceleration capability, it can support up to
two simultaneous HD video streams and comprehensive sets of content
formats, in addition to supporting both passive and interactive
signage with touch and multitouch capabilities. It also provides a
rich set of peripheral extensions, such as extendable storage, USB
supported devices, RS-232, native infrared with remote controller,
and Wi-Fi to support very flexible deployment options and extended
use cases (Figure 2).
Figure 2. Cisco Edge 340 and Appspace Solution
Cisco Digital Signage Partners
Financial
News, real-timeinterest and
exchange rate
Real-time menus,oers, andpromotions
Queue callingsystem and wardinformation query
Schedules, news,and emergency
messaging
Hotel service andvideo advertising
Retail Healthcare Education Hospitality
Content Management System
Cisco Edge 340Digital Media Player LCD
Display
TouchScreen
Appspace
...
Appspace: Information Management PlatformAppspace has evolved
from a content management system (CMS) for on-premises digital
signage to an open, extensible platform for business applications.
Smooth integration with the Cisco Edge 340 DMP enables extended use
cases such as IPTV, way-finding, videoconferencing,
analytical-directed retail signage, and more.
Appspace manages the on-screen content and manages the Edge 340,
and Cisco provides a platform and infrastructure to power the
network. Appspace extends the capabilities of the Edge 340 with
intuitive app development tools and a unifying information
management console. From a single dashboard you can integrate
and
manage data from any source*, customize your content for
specific audiences, create beautiful brand-compliant apps, and
schedule their delivery across the network. You can also analyze
how people interact with the touchscreen content to improve the
end-user experience.
Figure 3. Appspace Content Management
Create Manage
Schedule Publish
Reports Alerts
Cisco Edge 340 and Appspace Solution Benefits• Ease of use: A
simplified GUI and professional design templates help you
quickly
build an app or start from a blank canvas. The intuitive
interface features easy drag-and-drop capabilities and reusable
widgets that give flexibility and control. Workflows are built-in
and customizable, so you can accelerate the sign-off process.
• Comprehensive content format support: Cisco and Appspace
support the latest video and graphic content formats. You can
create and display high-resolution videos, RSS feeds, and much
more.
• Superior media playback: Capable of 1080p HD playback, the
Edge 340 supports high-performance graphics with hardware-based
media acceleration. It also supports two simultaneous HD video
streams.
• Flexible deployment options: The Edge 340 is available in both
wireless and non-wireless versions. It supports Power over Ethernet
(PoE) to take advantage of your existing PoE infrastructure or
simply allow deployment to locations where traditional power
outlets are not available. In addition, the Edge 340 has dual video
outputs, enabling multiple displays and connectivity options to
increase the number of deployment scenarios.
-
At-A-Glance
© 2014 Cisco and/or its affiliates. All rights reserved. Cisco
and the Cisco logo are trademarks or registered trademarks of Cisco
and/or its affiliates in the U.S. and other countries. To view a
list of Cisco trademarks, go to this URL:
www.cisco.com/go/trademarks. Third-party trademarks mentioned are
the property of their respective owners. The use of the word
partner does not imply a partnership relationship between Cisco and
any other company. (1110R) C45-730814-01 04/14
Appspace is available through cloud subscription models,
on-premises installations, and hybrid deliveries. Customers can
create, manage, and distribute high-quality digital content through
one system, regardless if they are in the same building or
department.
• Lower TCO and reliability: The Edge 340 has a superior
hardware design for long mean time between failures (MTBF). The
appliance is compact and fan-less; it has low power consumption,
and is designed with an embedded chipset that translates into
reliability.
Appspace allows multiple users to share a centralized instance
in a virtualized environment. Its open architecture reduces the
effort and expense of integrating data from multiple sources. In
addition, unified content and device management means fewer
components and no integration problems.
• Open and extensible platform: The Edge 340 is an open
application programming interface (API), standards-based platform
that enables easy integration and extended use cases across
industries. The Edge 340 supports a rich set of peripherals
concurrently, including USB-enabled devices, RS-232, native
infrared with remote control, and more.
Appspace also provides an open API framework that lets you
extend core capabilities with additional functions as you need
them. You can install or develop new widgets, custom interfaces,
and industry-specific workflows to accommodate more use cases.
By adopting our solution, organizations can:
• Accelerate sales: Promote, upsell, and cross-sell directly to
customers in the store while maintaining your brand.
• Enhance customer experience: Deliver entertaining and
interactive information to improve engagement or reduce perceived
wait times.
• Deliver communication and training: - Share up-to-date
schedules, news, and emergency messaging right where it’s
needed most.
- Broadcast real-time executive and internal communications.
- Deliver cost-effective training when desktop computers are not
available.
A Broad Partner EcosystemCisco and Appspace have a broad partner
ecosystem. Our partners provide deployment, solution development,
and content creation to support a successful digital media
implementation.
The partner ecosystem includes:
• Focused partner community: These trained channel partners and
systems integrators are specialized in Cisco and Appspace
deployments.
• Solution-development partners: These partners continue to
develop integrated solutions to further extend the capabilities of
the Cisco and Appspace solution.
For More InformationFor more information about the Cisco Edge
340 Digital Media Player, please visit our website or contact your
local Cisco account representative.
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