Cisco Confidential 2 © 2014 Cisco and/or its affiliates. All rights reserved. Contents Q&A How to get started Boost sales with easylease 0% financing.

Cisco Confidential 2© 2014 Cisco and/or its affiliates. All rights reserved.

Contents

Q&A

How to get started

Boost sales with easylease 0% financing

What is easylease | How to calculate a payment

Understanding the power of financing

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Understanding the power of financing

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How financing can help you

Drives deal growth

Enables total solution

selling

Increases accountcontrol

Enables sales

Expandscustomerconversations

Increasescash flow & profitability

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How can financing can help your customers

Conservescapital

Preserves credit

Manages cash flow

One solution, one payment

Avoids technology obsolescence

Manages equipment lifecycle

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Boost sales with easylease 0% financing

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Partner focused program Genuine 0% financing on Cisco solutions

What is easylease 0% financing?

Partner rebate 1% rebate (based on net financed amount). Rebate terms and conditions apply. Access https://tools.cisco.com/WWChannels/PPP/home.do?actionType=homefor rebate application

Lease agreement duration 36 months

Minimum solution size €1,000 (or similar local currency limit)

Maximum solution size €250,000 (or similar local currency limit)

Minimum spend on Cisco equipment This must equal 70% of the total purchase price (including hardware, softwareand services). Hardware must equal 10% of amount your customer spendson Cisco products

Offer end date All orders must be processed before close of business on 31July 2015.Rebate ends 31 October 2014

Terms and Conditions Customer can choose to purchase equipment at end of lease term for aminimal fee;- local terms and conditions apply

Available on all Cisco products currently in Cisco Global Price List (GPL) excludingSmall Business Tech Group (SBTG) business unit and incentive-restrictedproducts (see what products are excluded from easylease 0% financing atwww.ciscocapital.com/partner/emea/easylease_excluded_products_annex )Look for product IDs

Financing subject to finance partner final credit approval.

Subject to execution of finance partner’s local lease documentation

Available in conjunction with local finance partners in Austria, Belgium, Denmark,Finland, France, Germany, Ireland, Israel, Italy, Luxembourg, Netherlands, Norway,Poland, Portugal, Spain, Sweden, Switzerland and United Kingdom

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With 0% financing for Cisco technology available through selected finance partners your customers can*:

Customer benefits

* Participating country’s terms and conditions apply. Finance partner credit approval required.

Accelerate technology adoption

Lower overall costs and reduce cash flow pressures

Have the flexibility to align yourtechnology with business planning

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Boosting sales just got easier…

Differentiate your offering

Increase your deal size

Preserve your discount levels andyour margin

Build deeper long term relationships with your customers

Close more new business more quickly

Plus… 1% rebate for all deals funded with easylease 0% financing

And to you?

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Dedicated easylease team: helps you understand the financing process and how to embed easylease in your offering

Customer excellence: offers simple, straightforward processes, fast credit decisions and online tools

Training resources: helps you position easylease 0% financing in customer discussions

Marketing assets: helps you start generating opportunities and leads that are easier to convert leading with easylease 0% financing.

easy to do business

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Calculating a monthly payment – it’s easy!

Total cost of solution / lease agreement duration

Total cost of solution €200,000

Lease agreement duration

36 months

Thereforecustomer pays

€5,555.55per month

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Calculating your rebate payment

Total cost of solution*0.01

Total customer solution cost

€200,000

Multiply by 0.01

Rebate is€2,000

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Getting started

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Getting started is easy

Recap the benefits of financing with our ‘Count on Capital’ tool kit 1Download the easylease overview to understand the offer2Contact me to discuss how to start including easylease in your proposals3

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Provides you with practical advice and resources to help you sell the benefits of financing

3 simple chapters, enabling you to:

Count on Cisco Capital toolkit

1Everything you need to know

about why offering financing can benefit you and your customers

UNDERSTAND FINANCING

2Includes top tips for selling and

how to overcome customer objections

SELL FINANCING

3Including campaign assets such as

prepopulated emails and digital banners to generate awareness of Cisco Capital that you can include

in your marketing plan

GENERATE SALES OPPORTUNITIES

Thank you.