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A PROJECT REPORT FOR INTEGRATED HANDLOOM DEVELOPMENT SCHEME CHURACHANDPUR CLUSTER, CHURACHANDPUR SUB-DIVISION, CHURACHANDPUR DISTRICT, MANIPUR SUBMITTED BY DEPARTMENT OF COMMERCE & INDUSTRIES, GOVERNMENT OF MANIPUR ---------
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Churachandpur - Project Profile

May 30, 2018

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Page 1: Churachandpur - Project Profile

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A

PROJECT REPORT

FOR

INTEGRATED HANDLOOM DEVELOPMENT

SCHEME

CHURACHANDPUR CLUSTER,

CHURACHANDPUR SUB-DIVISION,

CHURACHANDPUR DISTRICT, MANIPUR

SUBMITTED BY 

DEPARTMENT OF COMMERCE & INDUSTRIES,

GOVERNMENT OF MANIPUR

---------

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  2

CHURACHANDPUR CLUSTER

I N D E X

S.No. Particulars Page Nos.

1. Diagnostic Study Report 1 to 7

2. Action Plan 8 & 9

3. Annexure-A-I Selection of ImplementingAgency and Selection of Cluster for Diagnostic

Study

10 to 12

4. Geographical Locations of the Cluster (MAP) 13 A & B

5. Annexure-A-2- Basic Survey of Cluster 14 to 45

6. Annexure-A-3-Diagnostic Study report and

Action Plan for Cluster Development

46 to 49

7. Financial Outlay 50 & 51

8. Year-wise break up 3 years (Physical and

Financial)

52 & 53

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  3

DIAGNOSTIC STUDY FOR

CHURACHANDPUR CLUSTER OF CHURACHANDPUR DISTRICT

UNDER INTEGRATED HANDLOOM DEVELOPMENT SCHEME

1. Introduction:

Alfred Marshall, the English Economist, is supposed to have propounded the cluster concept in

1910. A cluster is generally defined as “a geographically, economically and socially linked

proximate group of enterprises in a particular field with commonalities and complementarities,

common opportunities and threats”. An important plank of government policy for the

development of small scale industries as also Khadi and Village Industries (KVI) is to

encourage formation of “clusters”. Cluster approach for a holistic development of micro, small

and medium enterprises is, therefore, being attempted all over the world particularly in the

developing countries including India on a wider scale. In order to develop the identified

handloom clusters in the second phase of the implementation of Integrated Handloom Cluster

Development Programme in the country, a Diagnostic study has been conducted on behalf of 

the DCH by Indian Institute of Entrepreneurship, Guwahati covering ChurachandpurHandlooms Cluster in Churachandpur District under Integrated Handloom Development

Scheme.

The Primary aim of the Diagnostic study is to identify what ails in the cluster. The

detailed objectives of the cluster are detailed below.

•  To understand the current socio economic profile of the cluster

•  To evaluate the current status of Handloom Cluster in terms of the product variety,

yarn availability, the number of functional or non-functional looms, role of support

organization and prevailing infrastructure facilities.

•  To highlight the constrains faced by the cluster and suggest some action plans forfuture.

In order to fulfill the above mentioned objectives, the primary survey in the cluster

has been conducted as well as diagnostic study by the Indian Institute of 

Entrepreneurship, Guwahati, for understanding of the cluster is based on analyzing the

value chain that exists in the cluster. It includes the suppliers of raw material (backward

linkage), the Weavers (Producers), the traders/Exporters (Forward linkage), and support

institutions/ organizations. The support institutions are the Government bodies and

social organization which held the various activities of the entire value chain.

Generally, that support organizations include the National Handloom Development

Corporation (NHDC) Ltd., Weavers Service Centre, National Institution of Fashion and

Technology (NIFT), the Weavers Cooperative Societies and master weavers.

A meeting of prominent weavers, Master Weavers, Prominent weaving

community leaders, staff of the Cooperative Societies of cluster has been conducted

and held various discussions regarding availability of raw materials, production

capacity, product diversification, marketing, infrastructure facilities and the problems

being faced by them are noted below.

•  Types of product manufactured

• Raw material procurement

•  Traditional preparatory work 

•  Dyeing and design facilities

•  Use of t traditional looms

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•  Product market structure

•  Competitive analysis

•  Lack of working capital and availability of Finance.

2. Background of the Cluster:

The Ministry of Textiles, Govt. Of India have sanctioned 01 No. of cluster in Manipur

in 1st

phase for the year 2005-06 which was implemented through IIE, Guwahati and 04

Nos. of clusters in 2nd

phase for the year 2006-07 have also been sanctioned of which

Churachandpur cluster in Churachandpur District has been identified as one of them.

Evaluation of the Cluster:

Churachandpur is 65 Km. away from Imphal along the National Highway-150 under

Churachandpur Sub-Division of Churachandpur Revenue District. There is population

of more than 7000 having about 3000 weaver households in the cluster of which about

750 weavers households are affiliated to the Cooperative Society and remainingweavers are outside the cooperative folds there are about 1050 independent Weavers,

120 shed weavers, 1500 wage weavers and 40 master weavers. More than 72% of the

looms are loin looms and remaining is having fly shuttle frame looms. Of the total 2823

looms in the cluster, 56 % are working and 44% are idle. In Churachandpur cluster

99% women weavers belongs to weavers community of Kuki-Chin tribe Community

(Schedule Tribe), Muslim and some Meitei. In the cluster female weavers are 97% and

engaged in the occupation of the weaving industry in the major way even though their

contribution is either paid or poorly paid for the ancillary activities if performed by her

outside the family weaving.

The members of the weavers Cooperative Societies are accustomed to weave

cotton and acrylic varieties, like, bed sheet, lungies, towels, mosquito nets, etc. Due todeteriorated financial position of the Society member are not getting regular work from

the Society consequently a large number of weavers have diverted to the master

weavers.

The cluster covers 11 adjoining villages along the NH-150. The cluster will

cover up Churachandpur town along the highway for greater accessible. The cluster is

very compact and possible for easy monitoring.

Major Players in the Cluster

In this cluster the Master Weavers are playing major role in providing employment to

70% to 80% of the weavers in the cluster. They are supplying raw material in the shape

of warps. The weavers are simply put it on the loom and weaving and return the

finished goods, by taking their wages. There are problems of raw materials, dyeing,

common facilities etc. As such the weavers in the cluster are not doing their job

successfully.

The Officer on Special Duty (Handloom), Deputy Director of Handlooms and

Textiles, General Manager with his Project Manager (Handloom) and Secretaries of the

Societies are the in-charge of the Cluster for implementation of the Scheme.

Current Scenario of Cluster:

Particulars Churachandpur Cluster

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Total looms 2823

Looms covered under Cooperative fold 650

Looms covered under outside cooperative fold 2173

Type of looms

a) Loin Looms 2000

b) Fly Shuttle Frame Looms & Burmese looms 823

•  Types of product manufactured : 50

•  No. of Women Weavers : 2970

•  No. of Society : 07

•  No. of Societies working : 07

•  Turnover of the area : Rs.1400.00 lakh

•  Outstanding loan : Nil

•  Products :Shawls, Mekhla, Bed sheets, Ladies wear,muffler, etc.

•  Wage Rage : Rs. 50 to Rs. 60/- per day

•  Present loan amount : Rs.35.00 lakhl

•  Cash credit limit Rs. 200.0 lakh

•  CC renewal for the year 2007-08 : Rs.205.00 lakhs

The annual turnover of the cluster is Rs.1400 lakhs and the last 5 years turnover is as

detailed below:-

1. 2002-03 Rs.0,900.00 lakhs

2. 2003-04 Rs.1,000.00 lakhs

3. 2004-05 Rs.1,100.00 lakhs

4. 2005-06 Rs.1,300.00 lakhs

5. 2006-07 Rs.1,400.00 lakhs

Socio-economic profile:

In this cluster the entire weaving activity is totally dominated by backward classes. The

98% of the weavers are BPL families. There is no un-employment in the industry. But

due to social and economic changes the youngsters are not being attracted for weaving

profession but opting for other professions. Since the area is the cluster covered under

agriculture and as there are many other employment opportunities, a few are also

switching to other professions.

3. Main Handloom Products:

Major products of the cluster are cotton and acrylic products. The varieties like Shawls,

Bed sheets, lungies, muffler, dress materials, mekhla (phanek), and school bags. The

entire stocks of the Coop.; Society are being marketed through society 05 depots which

are 28 showrooms in Manipur and Ema Market (a unique handloom venders) and

remaining handloom items produced outside coop. are being marketed through master

weavers. There are no professional dyers in the cluster and the raw material is being

supplied by the Departmental Raw Material and master weavers after grey yarn is dyed

and sized.

4. Powerlooms in the Cluster:

There are no power looms in the cluster.

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5. Handloom Mark:

As the Government has introduced the Handloom mark scheme with a view to provide

collective identity to the handloom woven products and distinguish them from power

loom and mill products. All the societies and producers are being registered with the

Textile Committee, Ministry of Textiles for supply of Handloom Mark Labels.

6. Economic conditions of the weavers in the cluster:

The earning of the weavers families are average. Many welfare schemes are being

implemented by Govt. of Manipur as well as Govt. of India and as such the weavers’

families are self sufficient and having proper security for their livelihood. The

following schemes have also been implemented as advantageous for the weavers.

a)  Integrated Handloom Villages Development Scheme

b) 

Project Package Schemec)  Health Package Scheme

d)  Mahatma Gandhi Bunkar Bima Yojana

e)  Housing cum-work shed scheme

f)  Thrift fund com saving security scheme

g)  Deen Dayal Hathkargha Protsahan Yojana

h)  PMRY (Prime Minister Rojgar Yojana)

7. SWOT Analysis:

The Strengths/Weaknesses/Opportunities Threats (SWOT) analysis has been

done keeping in mind the historical background, geographical, social, economic andIndustry related core issues and conditions existing in the cluster.

Strengths:

Market, Product Development and Technology

•  There is good potential in the domestic market for the traditional items and otherproducts

•  There is good demand for tribal shawls products in all over India and abroad

•  Local consumption is high

•  Societies have many sales outlets in State and neighbouring States.

•  Possibility of creating new product range beside the existing range to explore the

market

•  Ample scope for product diversification by developing new designs through skilled

artisans

•  Having good handloom concentration

•  Availability of skilled weavers

•  Marketing /development Assistance is provided by Govt.

Weakness

Market, Product Development and Technology

•  No local market

•  No local raw material supplies

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•  No collective efforts related to marketing

•  Internal competition for marketing of goods leads to differentiation in prices

•  Though efforts were made for new design development, but it is only individual

basis

•  Dependence on few products

•  No regular work for weavers•  Low productivity

•  No exposure to information Technology

•  Low education level and poor economic condition of weavers

•  Absence of weavers association

•  No availability of sizing locally

•  Inferior quality of dyeing

•  Lack lf publicity

•  There is no application of information technology modern management techniques

for marketing the product design etc.

• Credit facilities from financial institutions.

Opportunities:

•  Brand Building for traditional saris and other products

•  Scope for reduction in cost dyeing by modernization

•  High demand to handloom products

•  Availability of skilled weavers

•  A common raw material Bank for Yarn, dyes and chemicals, silk yarn zari may be

provided for quality up gradation

•  Scope for increasing working looms.

•  Introduction of various welfare schemes.

7.4. Threat :

•  Competition from Mill made products

•  Ensuing globalization

•  Decline in demand of traditional items

•  Increasing demand for low cost power loom product

•  Non up gradation of product technology may also affect sustainability

•  Higher cost of products.

8. Justification for recommending the Cluster:

•  Highly concentrated and compact weavers in the cluster

•  More than 60% of the total population in the cluster are weavers

•  Women are well acquainted in weaving.

•  Weavers can get continuous employment and thereby earn better wages

•  Possible employment generation directly and indirectly

•  There are 950 weavers in the cluster

•  75% to 80% of the weavers are working under Master Weavers

• Even though Societies are operating the cluster it is able to provide employmentonly 20% of the weavers due to lack of working capital

•  The relationship between weavers and master weavers are cordial

•  All the weavers in the cluster are having their own looms in their own houses.

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ACTION PLAN FOR IMPLEMENTATION OF THE CLUSTER

DEVELOPMENT APPROACH

-------

I. Trust Building:

The following action, are to be implemented for trust building among the weavers.

•  Exposures visit to successful clusters

•  Conducting workshops at regular intervals

•  Workshop on networking strategy has to be conducted

•  Workshop on quality appraisal of woven fabrics has to be conducted

II. Quality Awareness:

Quality of the products are not up to the export standards because of less attention being paid

by the weavers and master weavers as they do not have technically qualified personal for

quality checking for their final products,. They are to be educated properly to improve thequality of their products. Therefore, it is proposed to arrange quality awareness campaign on

frequent intervals.

III Raw Material:

A Raw Material centre for supply of different counts of Yarn as required by the Weavers is

proposed for supply of yarn at the cluster head quarters under the scheme.

IV Common Facility Centre:

Infrastructure proposed for establishing a sizing and warping units ion the cluster head quartersfor preparation of pre-looms processing.

V. Dyeing:

There are no facilities for testing of dyeing fastness of the dyed materials. In many of the dye

houses they are not doing the yarn scouring which lead to uneven dyeing. They are using hard

water for dyeing which also causes uneven dyeing. The Dye houses needs to be modernized

with scouring and water softening plants.

VI. Design Development:

The services of the Weavers Service Centre will be taken for the development of new designs

And training of designers is need to create innovative designs as per the market requirement.

VII. Loom and Accessories:

All the weavers are having traditional pit looms. They require Jacquard, dobbies and

accessories top weave new designs and improved their productivity.

VIII Marketing:

The weavers in the cluster are not having any systematic marketing strategy. It needs initiationof efforts to organize market promotion for cluster products through domestics market.

Therefore, it is propose to initiate actions as under:

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•  Market survey is to be carried out for development of colour designs quality

•  Geographical identification brand has to be registered “ Manipuri Handloom”

•  Establishment of market consortia

•  Buyers and Sellers meets and also specialized retailers meets have to be conducted

at regular intervals•  Training in value addition to the traditional saris has to be conducted

•  Use if information technology

IX Finance:

The Weavers of the Churachandpur is suffering due to lack of working capital. It is therefore

the weavers have started working under Master Weavers and hence margin money is proposed

for their requirement.

Signature of the President/Secretary/Chief Executives

(Name & Designation)

Countersigned.

Director In/Charge of Handlooms

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PART – A

CLUSTER APPROACH

ANNEXURE-A-I

SELECTION OF IMPLEMENTING AGENCY AND SELECTION OF CLUSTER FOR

DIAGLOSTIC STUDY AND BASELINE SURVEY

A.  Details of the Organization/Implementing Agency (IA):

1. Name of the Organization (with full address) Director of Commerce & Industries,

Lamphelpat, Imphal, Manipur.

2. Registration number and date of Registration Govt. Department

3. Name & Designation of Office bearers with

Phone No., FAX No. and E-mail etc.

1. Shri Dhiraj Yumnam, Director (C&I).

2. Shri M. Rajen Singh, OSD(Handloom)

3. Shri K. Lamlee Kamei,

Dy.Director(HL)

Phone- 0385 2414220/469/4184. Total number of regular manpower with the

Organization

179

5. Balance sheet and loss/profit account for the

last three years (enclosed)

Govt. Department

6. Experience if any in Textiles/Handloom

Sector

05-28

7. Byelaws/Resolution of the Organisation Not applicable

8. Previous experience in Cluster development Nil

9. Scoring of the IA as per the pattern for

grading.

Not applicable

B.  Profile of the Handloom Cluster to be selected

1. Name of Handloom

Cluster and District.

Churachandpur, Churachandpur Sub-Division, Churachandpur

District, Manipur

2. Geographical

location of the

cluster (enclosed

map of the cluster)

4570 sq.km., 23o

55’to 23o

30’ North and 92o

59’ to 93o

50’ East.

along NH-150 leading to Mizoram

3. Total number of 

handlooms in the

cluster

2823

3.1 Total Number of 

weavers in the

cluster

Category Men Women Total

SC

ST 12 2500 2512

OBC 5 180 185

Minority 13 290 303

General 0

Total 30 2970 3000

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4 Status of the weavers in the cluster Status Existing

Independent 1250

With Master Weavers 310

With Primary

Cooperatives

750

With HandloomApex/Group

With Self Help Goups 310

With NGOs 380

With exporters

Others

Total 3000

5. Present economic

status of the cluster

as compared to 5

years back 

(a)Economic level of 

the weaver

Economy of the weavers is improving

slightly from Rs.50/- to 60/- per day.

(b) Productdiversification

Traditional patterns have been diversifiedfor fashion clothing.

(c) Infrastructure

faculties

Road connectivity between inter-villages

have been improved with PMSY, which

have easier for movability around the

area.

(d) Sales Turnover The sales turnover has improved from Rs.

0,900.00 lakh to Rs.1400.00 lakh from

2002-03 to 2006-07.

6. SWOT analysis of 

the Cluster

Analysis in brief separately on the strength, weakness,

opportunities and threats.

a) Strengths a)  There is good potential in the domestic market for the

traditional items and other products

b)  There is good demand for tribal shawls products in all over

India and abroad

c)  Local consumption is hight

d)  Societies have many sales outlets in State and neighbouring

States.

e)  Possibility of creating new product range beside the existingrange to explore the market

f)  Ample scope for product diversification by developing new

designs through skilled artisans

g)  Having good handloom concentration

h)  Availability of skilled weavers

i)  Marketing /development Assistance is provided by Govt

b) Weakness a)  No local market

b)  No local raw material supplies. 3. No collective efforts

related to marketing

c)  Internal competition for marketing of goods leads to

differentiation in pricesd)  Though efforts were made for new design development, but

it is only individual basis

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e)  Dependence on few products

f)  No regular work for weavers

g)  Low productivity

h)  No exposure to information Technology

i)  Low education level and poor economic condition of 

weavers

 j)  Absence of weavers association

k)  No availability of sizing locally

l)  Inferior quality of dyeing

m)  Lack lf publicity

n)  There is no application of information technology modern

management techniques for marketing the product design

etc.

o)  Credit facilities from financial institutions

c) Opportunities a)  Brand Building for traditional saris and other products

b)  Scope for reduction in cost dyeing by modernizationc)  High demand to handloom products

d)  Availability of skilled weavers

e)  A common raw material Bank for Yarn, dyes and chemicals,

silk yarn zari may be provided for quality up gradation

f)  Scope for increasing working looms.

g)  Introduction of various welfare schemes

d) Threat a)  Competition from Mill made products

b)  Ensuing globalization

c)  Decline in demand of traditional items

d)  Increasing demand for low cost power loom producte)  Non up gradation of product technology may also affect

sustainability

f)  Higher cost of products

7. Justification for

recommending the

cluster for study

a)  Highly concentrated and compact weavers in the cluster

b)  More than 60% of the total population in the cluster are

weavers

c)  Women are well acquainted in weaving.

d)  Weavers can get continuous employment and thereby earn

better wages

e)  Possible employment generation directly and indirectlyf)  There are 950 weavers in the cluster

g)  75% to 80% of the weavers are working under Master

Weavers

h)  Even though Societies are operating the cluster it is able to

provide employment only 20% of the weavers due to lack of 

working capital

i)  The relationship between weavers and master weavers are

cordial

 j)  All the weavers in the cluster are having their own looms in

their own houses

8. Duration of the

study

4 Days

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Certified that:

1.  The proposal for release of Rs. 113.49 lakh has been recommended by the State Level

Project Committee. For Baseline Survey and Diagnostic Study. The minutes of the

meting arte encloses.

2.  There is no reason to believe that these organizations are involved in corrupt practice.

3.  Consolidated UC for earlier releases for the year Nil has been sent vide State

Government’s Letter No. Nil dated nil is enclosed. It is also certified that no U.C. in

respect of the above grantee organization is pending.

4.  Certified that the above particulars are correct.

5.  Certified that no complain(s) in respect of the above mentioned agency have been

received in the State in respect of disbursement of assistance released by the GOI and

State in the past.

Signature of the President/Secretary/Chief Executives

(Name & Designation)

Countersigned.

Director In/Charge of Handlooms

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CLUSTER APPROACH

Annexure-A-3

DIAGNOSTIC STUDY REPORT AND ACTION PLAN FOR CHURACHANDPUR 

CLUSTER DEVELOPMENT

-----------

Sl.

No.

Parameters

1. Name of the Cluster/Ward Village Churachandpur under Churachandpur Sub-

Division of Churachandpur District along the NH-

150

Profile of the Cluster

2. Geographical location of the cluster 4570 sq.km., 23o

55’to 23o

30’ North and 92o

59’

to 93o

50’ East. along NH-150 leading to Mizoram

3. Number of handlooms 2823

4. Type of handlooms in the pocket Loin Looms

5. Infrastructure available Weavers have their indigenous loom and managed

in their residential verandah.

6. Present skills of the weavers Capable of weaving various intricate traditional

dewigns.

7. Number of handloom weavers

8. Status of the weavers Existing Proposed to be covered

A) Number of Primary Weavers Coop. Societies 07 07

B) Number of Weavers in Cooperative fold. 750 100

C) Number of Master Weavers 60

D) Number of weavers with Master Weavers 310 50E) Number of NGOs working in handlooms 25

F) Number of weavers with NGOs 380 50

G) Number of SHGs working in Handlooms 30

H) Number of weavers with SHGs 310 100

I) Number of traders 20

J) Independent weavers 1250 200

9. Turnover of the pocket (Rs. in crore) Present Turnover Anticipated turn over

a) Domestic 12.00 20.00

b) Exports 2.00 5.00

Total 14.00 25.0010. Average earning of the weaver per

day (In Rs.)

55/- 98/-

11. Main handloom products of the

pocket

Shawls, Bed sheets, lungies, muffler, dress

materials, mekhla (phanek), and school bags, saris

12. Number of Powerlooms in the pocket - Nil -

13. Whether handlooms of the pocket

face competition with Powerlooms

- No.-

Status of Pocket 5 years back

14. Economic condition of the pocket in

relation to the position 5 years back 

from now

(a)Economic

level of the

weaver

Economy of the weavers is

improving slightly from Rs.50/-

to 60/- per day.(b) Product

diversification

Traditional patterns have been

diversified for fashion clothing.

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(c)

Infrastructure

faculties

Road connectivity between inter-

villages have been improved

with PMSY, which have easier

for movability around the area.

(d) Sales

Turnover

The sales turnover has improved

from Rs. 0,900.00 lakh to

Rs.1400.00 lakh from 2002-03 to

2006-07.

SWOT ANALYSIS

15. a) Strength a)  There is good potential in the domestic market for the

traditional items and other products

b)  There is good demand for tribal shawls products in all over

India and abroad

c)  Local consumption is hight

d)  Societies have many sales outlets in State and neighbouring

States.

e)  Possibility of creating new product range beside the existingrange to explore the market

f)  Ample scope for product diversification by developing new

designs through skilled artisans

g)  Having good handloom concentration

h)  Availability of skilled weavers

i)  Marketing /development Assistance is provided by Govt

b) Weakness a)  No local market

b)  No local raw material supplies. 3. No collective efforts

related to marketing

c)  Internal competition for marketing of goods leads todifferentiation in prices

d)  Though efforts were made for new design development, but

it is only individual basis

e)  Dependence on few products

f)  No regular work for weavers

g)  Low productivity

h)  No exposure to information Technologyi)  Low education level and poor economic condition of 

weavers

 j)  Absence of weavers association

k)  No availability of sizing locally

l)  Inferior quality of dyeing

m)  Lack lf publicity

n)  There is no application of information technology modern

management techniques for marketing the product design

etc.

o)  Credit facilities from financial institutions

c) Opportunities a)  Brand Building for traditional saris and other products

b)  Scope for reduction in cost dyeing by modernization

c)  High demand to handloom products

d) 

Availability of skilled weaverse)  A common raw material Bank for Yarn, dyes and chemicals,

silk yarn zari may be provided for quality up gradation

f)  Scope for increasing working looms.

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  16

g)  Introduction of various welfare scheme

d) Threats a)  Competition from Mill made products

b)  Ensuing globalization

c)  Decline in demand of traditional items

d)  Increasing demand for low cost power loom product

e)  Non up gradation of product technology may also affect

sustainability

f)  Higher cost of products

Justification for

recommending the

cluster

16. Justification for

recommending the

cluster for

development

a)  Highly concentrated and compact weavers in the cluster

b)  More than 60% of the total population in the cluster are

weavers

c)  Women are well acquainted in weaving.

d)  Weavers can get continuous employment and thereby earn

better wagese)  Possible employment generation directly and indirectlyf)  There are 950 weavers in the cluster

g)  75% to 80% of the weavers are working under Master

Weavers

h)  Even though Societies are operating the cluster it is able to

provide employment only 20% of the weavers due to lack of 

working capital

i)  The relationship between weavers and master weavers are

cordial

 j)  All the weavers in the cluster are having their own looms in

their own houses

Strategy

a) Cluster The Cluster identified in Churachandpur near

Noney along NH-150 under Churachandpur Sub-

Division of Churachandpur District which is

located 65 Km. away in south from Imphal City.

b) Objectives of the development

strategy

a) To evaluate the current status of the Handloom

Cluster in terms of the product variety, yarn

availability, the number of active and ideal looms

role of support organization and prevailing

infrastructure facilities; b) To highlight the

constrains faced by the cluster and suggest some

action plans for future.

Action Plan

18. Interventions required for

development over a period of 3

years, with financial outlay for each

intervention

1 Formation of Consortium Rs.0.50 lakh

2. Raw Material support Rs.3.00 lakh

3. Skill up geradation Rs.4.50 lakh

4. Design Development Rs.24.00 lakh

5. Infrastructure Rs. 7.00 lakh

6. Publicity & Marketing Rs.14.00 lakh

7. Basic Inputs Rs.22.48 lakh8. Construction of workshed Rs. 5.00 lakh

Total Rs.80.48 lakh

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19. Project

Cost

Sl.

No.

Name of the component Amount (Rs. In lakh weaver

to be

coveredGOI State/ 

IA

Benef 

iciary

Total

1. Base line/Diagnostic study

2. Consortium building 0.50 0.50

3. Raw Material 3.00 3.004. Skill up gradation 20

a) Training of Weavers 3.00 3.00

b) Training of Dyeing 1.00 1.00

c) Management Training 0.50 0.50

5. Design Development &

Product Diversification

a) Purchase of CATD 2.70 0.3 3.00

b) Engaging Designers 5.40 0.6 6.00c) Paper design, sample, etc 15 15.00

6. Infrastructure/CFC

a) CFC 4.50 0.5 5.00b) Dye House 1.80 0.2 2.00

7. Publicity & marketing

a) Advertising, Brochure,

Catalogue for 3 years

0.45

0.05

0.50

b) Exhibitions/Fairs for 3

years5.40

0.66.00

c) Buyers-Sellers meets for 3

years2.70

0.33.00

d) Market

Survey/Intelligence

1.00 1.00

e) Awareness andExposure visit for 3 years

3.00 3.00

f) Development and

Hosting of website

0.50 0.50

8. Project Management Cost

9. Basic Input

a) Margin Money 4.20 1.20 0.60 6.00 100

b) New looms 4.92 1.40 0.70 7.04 88

c) Dobby 2.80 0.80 0.40 4.00 100

d) Jacquard 2.10 0.60 0.30 3.00 50

f) Accessories 1.72 0.49 0.25 2.44 12210. Construction of Workshed 5.00 5.00 20

Sub-total 56.20 22.06 2.25 80.49 500

11. Civil amenities

a) Approach 10.00

b) Education 5.00

c) Electrification 10.00

d) Drinking water facility 3.00

e) Child Day care Centre

for weavers’ children

2.00

f) Primary education for

children of the weaver

3.00

Sub-total 33.00 33.00 Grand total 92.71 22.06 2.25 113.49

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  18

20 Propose

d Action

Plan for

the

cluster

Year-wise action plan highlighting the physical and financial targets for 3

years along with a brief project report should be enclosed.

1.  The beneficiary has not availed of any similar assistance under any other scheme of the

State or the Central Government

2.  The Implementing Agency is functioning

3.  There is no reason to believe that these organizations are involved in corrupt practice.

4.  Consolidated UC for earlier releases in respect of the grantee organization under IHDS

has been sent vide State Government’s letter No. Nil date nil is enclosed. It is also

certified that no U.C. in respect of the above grantee organization is pending under

IHDS.

5.  Certified that the above particulars are correct and are verifiable from Books of 

accounts of the grantee agency.

6.  Certified that no complaint(s) in respect of the above mentioned agency have beenreceived in the State in respect of disbursement of assistance released by the GOI and

State in the past.

7.  Certified that the Implementing agency(s) has obtained necessary approval from the

Banks/financial institutions for credit linkages, wherever required.

8.  Certified that the Implementing Agency has furnished the requisite details in the

9.  Proforma A-2 (Baseline Survey of Cluster), enumerating, interalia, the names of the

individual weavers, components required and the assistance required thereof etc. and is

verifiable from records.

10. The proposal has been recommended by the State Level Project Committee. The

minutes of the meting are enclosed.

(Signature)

President/Secretary of Organization

Countersigned.

Director In-charge of Handlooms & Textiles.

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19

YEAR-WISE FINANCIAL OUTLAY BREAK UP FOR UTILIZATION OF THEFUNDS CHURACHANDPUR CLUSTER

-------DISTRICT: CHURACHANDPUR (Rupees in lakh)

Sl.

 No

  Name of the Component 2007-08 2008-09 2009-10 TOTAL

PHY FIN PHY FIN PHY FIN PHY FIN

1. Base line Survey, Diagnosticstudy, Formation of SHGs

2. Consortium building 1 0.50 1 0.50

3. Raw Material 1 1.00 1.00 1.00 1 3.00

4. Skill up gradation

a) Training of Weavers 10 1.50 5 0.75 5 0.75 20 3.00

b) Training of Dyeing 20 1.00 20 1.00

c) Management Training 20 0.50 20 0.50

5. Design Development & Product

Diversification

a) Purchase of CATD 1 3.00 1 3.00b) Engaging Designers 1 2.00 1 2.00 1 2.00 3 6.00

design paper 5.00 5.00 5.00 15.00

6. Infrastructure/CFC

a) Common Facility centre 1 5.00 1 5.00

b) Dye House 1 2.00 1 2.00

7. Publicity & marketing

a) Advertising, Brochure,

Catalogue for 3 years

1 0.50 1 0.50

b) Exhibitions/Fairs for 3 years 1 2.00 1 2.00 1 2.00 3 6.00c) Buyers-Sellers meets for 3 years 1 1.00 1 1.00 1 1.00 3 3.00

d) Market Survey/Intelligence 1 1.00 1 1.00e) Awareness & Exposure visit 3 yrs 1 1.00 1 1.00 1 1.00 3 3.00f) Development & Hosting of website 1 0.50 - - - - 1 0.50

8. Project Management Cost - - - - - - - -

9. Basic Input

a) Margin Money 30 1.80 40 2.40 30 1.80 100 6.00

b) New looms 40 3.20 24 1.92 24 1.92 88 7.04

c) Dobby 50 2.00 25 1.00 25 1.00 100 4.00

d) Jacquard 20 1.20 15 0.90 15 0.90 50 3.00

f) Accessories 60 1.20 32 0.64 30 0.60 122 2.44

10. Construction of Workshed 10 2.50 10 2.50 20 5.00Sub-total 272 39.40 155 22.11 133 19 560 80.48

11 Civil amenities

a) Approach 1 5.00 1 5.00 2 10.00

b) Education 1 5.00 1 5.00

c) Electrification 50 10.00 50 10.00

d) Drinking water facility 1 3.00 1 3.00

e) Child Day care Centre for

children of the weaver

1 2.00 1 2.00

f) Primary education for children

of the weaver

1 3.00 1 3.00

Sub-total 55 28.00 1 5.00 56 33.00

Grand total 327 67.40 156 27.11 133 18.97 616 113.48