What is it about this sinfully delicious dessert that makes even the sanest of people irrational? Some say it’s the taste. It is a feel-good food. But there’s something more. Typically referred to as the “Love Chemical,” chocolate is said to stimulate the secretion of endorphins in our brains shown to have mood-lifting effects. Ok, try not to get all giddy while snarfing down that “to- die-for” chocolate bar. There really are actual experts out there who believe this to be true! Dark chocolate, with its high cocoa content, is also a rich source of flavonoids, which are said to be helpful in the reduction of blood pressure. Call it “chocolate reasoning,” this could be the permission you need to eat all the chocolate you want! But keep in mind, chocolate is a high-fat, calorie-rich food, so you may want to think about reducing your caloric intake of other foods before you embark on the Chocoholic Diet. Picture this. A creamy milk chocolate fondue fountain spilling over the sides creating a waterfall of decadence. C’mon, admit it. Your mouth is watering already, right? The mere idea of it is sending your senses into a tailspin. In just a few minutes you’ll be running to the local store—or at least the vending machine. You need your chocolate! Forget free will. Hello chocomania. Chocolate is hard to resist. Entire holidays revolve around it. Movies have been named for it. Spa treatments have been created using it. There are even chocolate museums! There’s Swiss chocolate, Belgian chocolate, Italian chocolate, American chocolate. In case you aren’t getting it—chocolate is a huge global business. It’s been referred to as an aphrodisiac, a healer, an addiction, and a downright delicious guilty pleasure. 12 www.LiveWell.net 1-800-793-2318 1-800-793-2318 www.LiveWell.net 13 IT’S MADNESS. Ooh la la…it’s chocolat! CHOCOMANIA. gift-giving&cuisine BY KAREN PASACRETA
Chocomania
Nov 12, 2014
The decadence of Chocolate--for LiveWell, a 1-800-FLOWERS niche publication.
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What is it about this sinfully delicious dessertthat makes even the sanest of peopleirrational? Some say it’s the taste. It is a feel-good food. But there’s something more. Typically referred to as the “LoveChemical,” chocolate is said to stimulate thesecretion of endorphins in our brains shownto have mood-lifting effects. Ok, try not toget all giddy while snarfing down that “to-die-for” chocolate bar. There really are actualexperts out there who believe this to be true!
Dark chocolate, with its high cocoacontent, is also a rich source of flavonoids,which are said to be helpful in thereduction of blood pressure. Call it“chocolate reasoning,” this could be thepermission you need to eat all the chocolateyou want! But keep in mind, chocolate is ahigh-fat, calorie-rich food, so you maywant to think about reducing your caloricintake of other foods before you embark onthe Chocoholic Diet.
Picture this. A creamy milk chocolate fondue fountain spilling over the sides creatinga waterfall of decadence. C’mon, admit it.Your mouth is watering already, right? Themere idea of it is sending your senses into atailspin. In just a few minutes you’ll berunning to the local store—or at least thevending machine. You need your chocolate!
Forget free will. Hello chocomania.Chocolate is hard to resist. Entire holidaysrevolve around it. Movies have been namedfor it. Spa treatments have been createdusing it. There are even chocolate museums!
There’s Swiss chocolate, Belgian chocolate,Italian chocolate, American chocolate. Incase you aren’t getting it—chocolate is a huge global business. It’s been referred to as an aphrodisiac, a healer, an addiction,and a downright delicious guilty pleasure.
12 www.LiveWell.net 1-800-793-2318 1-800-793-2318 www.LiveWell.net 13
IT’S MADNESS.Ooh la la…it’s chocolat!
CHOCOMANIA.
gift-giving&cuisine
BY KAREN PASACRETA
Chocolate 101Truffles, bonbons, chocolate bars, chocolate lava cake, mud pie,chocolate ice cream… Chocolate commonly comes in different formsthat are used to produce these rich concoctions we crave.
DARK CHOCOLATE A more bitter tasting chocolate. Also known as thehealthy chocolate due to the antioxidants it contains, which are said toaid in the reduction of blood pressure.
MILK CHOCOLATE Chocolate liquor with extra cocoa butter, sugar, milkand vanilla added. By far, the most popular form of chocolate. It is forthe most part an eating chocolate.
WHITE CHOCOLATE Technically isn’t really chocolate, according to theFood and Drug Administration, and has no real guidelines for itscomposition. It is primarily made of cocoa butter, sugar, milk, and vanilla.
UNSWEETENED OR BAKING CHOCOLATE This is simply cooled, hardenedchocolate liquor. This is primarily used as an ingredient in recipes. Youwould never want to eat this like a candy bar! Semi-sweet chocolate isalso used mostly in recipes, like chocolate chip cookies. It has extracocoa butter and sugar added.
CHOCOLATE LIQUOR All chocolate is derived from the liquid form ofchocolate. It’s what is added to or taken from the liquor that producesthe different forms.
14 www.LiveWell.net 1-800-793-2318 1-800-793-2318 www.LiveWell.net 15
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gift-giving&cuisine
History of ChocolateChocolate is thought to have become mainstream in the 14th century by the Aztecs, who used cacao beans to producea hot, frothy drink known today as hot chocolate—thedelicious drink with the desirable flavor. Chocolate is madefrom the fermented, roasted, and ground beans taken fromthe pod of the tropical cacao tree, first cultivated by theOlmec Indians in 1500 B.C.
FAMOUS CHOCOLATE MAKERS:
1852 - Italian chocolatier Domingo Ghirardelli founded his chocolate company in San Francisco.
1868 - John Cadbury mass-marketed the first boxes ofchocolate candies.
1879 - Daniel Peter and Henri Nestlé joined together to form the Nestlé Company.
1879 - Rodolphe Lindt of Berne, Switzerland, produced a more smooth and creamy chocolate that melted on the tongue.
1920 - H. Teller Archibald opened the first Fannie May shopon 11 N. LaSalle St. in Chicago.
1922 - Harry London founded Harry London Candies inCanton, Ohio.
1926 - Belgian chocolatier Joseph Draps starts the GodivaCompany to compete with Hershey’s and Nestle’s in the American market.
Chocolate bars, ice creams, cookies, cakes, pies, chocolate mousse, and more—Americans consume about 10 pounds ofchocolate in one year; the Swiss eat about 22 pounds a year!
Chocolate, known to some as the “Love Chemical,”releases endorphins in the brain and gives us mood-lifting effects, making its luscious taste even harder for us to resist!
Deciding what to buy someone you love can be overwhelming to say the least! Chocolate serves so many purposes, especially as awonderful gift—and not just on Valentine’s Day! It is the absoluteperfect treat Monday through Friday and everything in between. Ifdelicious treats are what you crave, Fannie May has many premiumchocolates to choose from, for any occasion.
Maybe you would like to send a beautiful floral gift basket instead?What a wonderful way of saying “Thanks,” “Happy Birthday,” or“Happy Mother’s Day.” You’ll find an array of bouquets, gift baskets,and savings at 1800FLOWERS.com. For even more gift-givingrewards, go to www.LiveWell.net for downloadable coupon savings1
on popcorn, flowers, even fresh-baked desserts—you’re sure to findsomething special for someone you love.
For many, chocolate may very well be the perfect food group, or at least a delicious dessert while dining out. Whether making dinnerreservations at one of the best restaurants in town or running out for a quick bite, you’ll be able to save 10% to 50% instantly on your entirebill at participating restaurants—both locally and nationwide!1 Give thegift of dining by getting 10% off already reduced prices for $25 giftcertificates at over 4,000 restaurants.1 Go to www.LiveWell.net. Bon appetit!
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