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Group-3
oAlok Anand WMP 6067
o DishaAgarwal WMP 6080
o Nilabha Dev WMP 6093
o Rishi Bhutani WMP 6106
oVikesh Sethi WMP 6119
o Praveen Khanna WMP 6100
o Svetabh Kaushik WMP6113
oAbhay Gupta WMP 6132
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OutlineOutliney Introduction
y History
y Culture
y
Politics, Forms of Government and Policiesy State of the Chinese economy
y Business Protocols
y Conclusion
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IntroductionIntroductiony One of the worlds leading
civilizations
y Major unrest and
backwardness in 19th and
20th century
y Turned Communist in 1948
after civil war
y Economy opened up in 1979
y Tremendous economic
progress since then
y One of the world major
powers today
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HistoryHistory
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HistoryHistory
Contd..
Dynasties:
The Shang Dynasty (1766 BC) was the first verifiable dynasty
and ruled China for 600 years.
The Shang dynasty was overthrown by Zhou who established a
dynasty and introduced the idea of the Mandate of Heaven.
The Han dynasty centralized the Chinese government and
established a bureaucracy.
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HistoryHistory
1911-1949 The Republic of China was established under the
leadership of Sun -Yat-sen
1949- The Republic of China moved to the island of Taiwan
1949 The Peoples Republic of China came to powerunder the Communist leader Mao Zedong.
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CultureCulture
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CultureCulture
Contd..
Confucius - Addressed as The Masterall over China.
Confucius believed that the past tells
us how to live in the present.
His sayings were recorded in a bookcalledThe Analects.
Other Chinese philosophies
includeTaoism ( Daoism)and Legalism
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CultureCulture
y Filial piety
The Five Bonds
1. Ruler to Ruled
2. Father to Son
3. Husband to Wife
4. Elder Brother to Younger Brother
5. Friend to Friend
Contd..
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CultureCulturey Relationship
Juniors owe their seniors reverence and seniors haveduties of benevolence and concern toward juniors
y Gentleman cultivate themselves morally;
show filial piety and loyalty where these are due;
cultivate humanity, or benevolence.
y Governance
In order to govern others one must first governoneself.
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EconomyEconomy
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Chinese EconomyChinese Economy-2nd Largest of the World
Since 1978, Chnese economy has grown at a high rateSince 1978, Chnese economy has grown at a high rate
Economic history recalls that this situation is not new: in 1820 China represented a
third of the world GDP (Maddison,2001).
Share of world GDP(%)
2,6
3,9
6,2
4,3
0
1
2
3
4
5
6
7
1980 2003
China LatAmSource: BBVA, FMISource: BBVA
0
2
4
6
8
10
12
14
16
1978
1980
1982
1984
1986
1988
1990
1992
1994
1996
1998
2000
2002
2004
2006
p
Average growth
rate = 9,5%
Real GDP growth rate 1978-2006f (%)
Contd..
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ChineseChinese EconomyStructureStructure
Agriculture
industry
Service Sector
Agriculture Manufacturing/Industrial Service Sector
AGRICULTURE (13%)
INDUSTRY (50%)
SERVICES (37%)
Contd..
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Chinese EconomyChinese Economy
Infrastructure
y Electricity consumption: 3.438 trillion kWh (2008)
y Oil imports: 4.393 million bbl/day (2008)
y Railways: 77,000 km of lines added from 1948 onwards
(3rd in the world)
y Average freight traffic density 15 million tons/route
kilometer (three times that of India)
Contd..
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Chinese EconomyChinese Economyy Roadways
Total: 3,583,715 km (includes 53,913 km
of expressways) (2007)
y Waterways 110,000 kms
y Airports 502 airports
y Telecom Largest number of telephone and
internet users in the world
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AgricultureAgriculture
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AgricultureAgriculture
Contd..
y China is the world's largest producer and consumer of
agricultural products
y Only 15 % Agricultural land is available
y More than 300 millions people in china are related with
agriculture (almost 50 percent of the total work force)
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AgricultureAgriculture
y One of the most important sector of economy
y Contributes around 13% to the total GDP
y Leading producer of wheat, rice, potatoes, peanuts,
millet.
y In Animal Husbandry- Cotton, Pigs, Chickens, and Eggs
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ManufacturingManufacturing
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ManufacturingManufacturing
Around 8% of the total manufacturing output of world
comes from China
China ranks 3rd worldwide in industrial output
Manufacturing Sector provides approx 50% of the total
GDP
Contd..
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ManufacturingManufacturingChinas low-cost labor has led various multinational
companies to shift their manufacturing facilities to China
This process has lowered prices for consumers, boosting
their purchasing power
Also helped in lowering costs for firms that import and use
Chinese-made components, boosting their competitiveness.
Contd..
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Some Manufacturing factsSome Manufacturing facts
about Chinaabout Chinay Produces 50% of the Worlds Cameras
y 30% of Air Conditioners and Televisions
y 25% of Washing Machines & 20% of Refrigerators
y One Chinese company Manufactures 40% of all
microwave ovens sold in Europe.
Contd..
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IMPEX (ImportIMPEX (Import--Exports)Exports)
China is largest exporter and second largest importer of
goods in the world.
Main export partners: US 20.0%, Hong Kong 12.0%,Japan
8.3%, South Korea 4.6%, Germany 4.3%
Main import partners:Japan 12.3%,Hong Kong 10.1%, South
Korea 9.0%, US 7.7%, Taiwan 6.8%, Germany 5.6%
0
100
200
300
400
500
2003 2004 2005 2006 2007
import exportUS$Billion
Year
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Service SectorService Sector
China's services output ranks fifth worldwide
Higher density of Power and Telecom densityhas ensured high-growth trajectory
Still Tourism is the major contributor
Services sector produces 37% of China'sannual GDP, second to manufacturing
However, its proportion of GDP is still lowcompared to other developed countries
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Business ProtocolsBusiness Protocols
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Business ProtocolsBusiness Protocols
Business cards: On accepting or giving abusiness card use both hands & show
interest by taking some time to read the
details of the card.
No surprises: Make sure that what is to be
discussed is made clear in advance.
Dont be late: Punctuality is considered a
virtue; Hosts are expected to be in placebefore guests arrive.
Names: Names are very important to the
Chinese Chinese surnames comes first
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Business ProtocolsBusiness Protocols
Saying No: Never say NO Directly
Saying Yes: Don't take your Chinese
counterparts saying "yes" literally to mean
affirmative
Colors: Avoid White; it is the color or
mourning. Red, suggests power, prosperity and
authority.
Numbers: 4 and 14 are very bad. 3 means
longevity and 8 means wealth/prosperity
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Business ProtocolsBusiness Protocols
Chinese prefers to keep business
dealings at a professional level
Business Relationships in China arevery formal and take time and several
transactions
The more you share your personallife, the closer you are in your business
relationship and that can be success
Business Relationships
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Business ProtocolsBusiness Protocols
In China, negotiators are highly trainedin the art of gaining concessions
Chinese do prefer relationship than thesubstantive matters like money,pressure & competition
Chinese Negotiate in teams but
leaders decision would only matter
China is a one-leader oriented cultureand Chinese expect exactly the sameapproach from foreigners.
Negotiation
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ConclusionConclusion
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ConclusionConclusiony Only 15% arable land
y Han Chinese account for 91% of the Population
y One party government
y 5 trillion $ economy
agriculture 13% industry 50%
services 37 %
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ConclusionConclusion
One of the ancient Civilization
Manufacturer for the World
50% of work force in china is related with agriculture
Scope of improvement in Services Sector
Good negotiators but prefer relationship too
One-leader oriented culture-Centralized Decision
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