49% 16% 19% EVENTS SEARCH 16% TRANSPORTS NEWS November brings warmer days to the capital of Chile and TOMI was there to help enjoy them by showing activities to do and places to eat. Enjoying spring in Santiago SANTIAGO DE CHILE NOV 2018 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 Split of Interactions in the 4 main modules: + 16 19% EN + 210 +1.5 81% ES 81 % Interactions made in Spanish TOTAL Photos sent Thousand TOTAL Interactions Thousand Million TOTAL Views Interactions by Language PERCENTAGE OF INTERACTIONS * PER MODULE TOP Modules EVENTS NEWS TRANSPORTS SEARCH Art and Culture Culture Music Theater Society Politics Local Where to Eat What to Do 1º 2º 3º Plaza de Armas Mercado Central de Santiago Centro Artesanal Santa Lucía BY HOUR November highlights The Search module is once again the most used within the main modules: almost 50% of the interactions. * The interaction values indicate the number of relevant touches in each module (news, events, directory, transportation and photo), the interactions under the scroll and texting email on the forms are not included. The views values presented are related to the each content exhibited on lists, selections and search. Interaction Champion - TOMI that registered the highest number of interactions during the period of analysis. Selfie Winner - TOMI that registered the highest number of sent photos and/or GIFs during the period of analysis. SELFIE WINNER TOMI NEAR PASEO HUERFANOS INTERACTION CHAMPION TOMI NEAR PASEO HUERFANOS 63 599 4 729 INTERACTION CHAMPION HIGHEST NUMBER OF INTERACTIONS SELFIE WINNER HIGHEST NUMBER OF PHOTOS SENT TOMI near Paseo Huerfanos TOMI near Paseo Huerfanos 14 000 Interactions Monthly Evolution 1 100 Sent Photos Behaviour DURING THE MONTH Trademark. Patented internationally. Registered design. 01 NOV 08 NOV 15 NOV 22 NOV 30 NOV Podium