1 Technology and Society Division Standards Development Department CHECK YOUR LABEL (CYL) PROGRAM
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1
Technology and Society DivisionStandards Development Department
CHECK YOUR LABEL (CYL)
PROGRAM
2
CONTENT
0401 02 03
CYL application
Introduction to CYL program
Types of Communication Device
Plans & Actions
Introduction to CYL ProgramBrief explanation on the objective of the program
CYL ApplicationInteractive session to demonstrate on themobile application.
Types of Communication Device
Description on the category of communicationdevice that requires certification and MCMClabel
Plans & ActionsPromotional activity that have been conductedand planned activities.
3
WHAT IS CYL?
Check Your Label (CYL) is an awareness
campaign to educate on the importance
of purchasing communication devices
with a valid MCMC label.
Provide guidance on how consumers can
verify the validity of MCMC label on
communication devices.
4
KNOW THE LABEL
Labels
• Conventional label on
communication product
before 1 June 2015
• Only in the form of a hologram
sticker
Label serial number
Conventional Label
MCMC Logo
• New label for communication
device started on 1 Jun 2015
onwards.
• Come with 2 different forms:
a) e-labelling; or
b) Surface labelling (sticker,
engraved, embossed or
print)
The identification number of supplier / manufacturer
New Label
5
8mm (minimum size)
8m
m (
min
imu
m s
aiz
)
MCMC Logo
(From SLP Guideline)
MCMC Word
(From SLP Guideline)
Unique ID – CID/HID
(From e-ComM)
Certification mark can be resized proportionally
Example : CIDF15000001
ABCCID-Common ID or
HID-Certificate Holder ID
DManufacturer:
F-Foreign, M-Local
15 Year 2015
345678 Running Number
MCMC LABEL
6
Website: https://ecomm.sirim.my
1
2
METHODS TO CHECK MCMC LABEL
Check Your Label Mobile Apps
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Ensure device’s
approval information
displayed (model
number, brand,
supplier etc.) are
accurate/belong to the
device
CHECK THE LABEL
Look for MCMC
label (physical
label/
E-labelling)
before buying a
communication
device.
Download Check Your
Label mobile apps or
Go to eComM website
www.eComM.sirim.my.
Key in IMEI number or
device’s serial number
on the Check Your
Label mobile app or
website to retrieve
device’s or approval
information.
KEY IN INFOCYL apps/ e-ComM VERIFY
HOW TO CHECK CERTIFIED
COMMUNICATION DEVICE VIA CYL APPS?
8
IMEI info can be retrieve from the phone directly by dialing *#06#
1 Open Phone App 2 Dial *#06# 3 Get IMEI
Your
IMEI
number
HOW TO RETRIEVE IMEI
9
Home Screen
Once the launch screen is completed, the app will
automatically redirected to home screen.
❑ Click on ‘Check using IMEI’ to verify device using IMEI
number.
❑ Click on ‘Check using Product Serial Number to verify device
using product serial number
❑ Click tab bottom bar to navigate through other options.
STEPS TO VERIFY MCMC LABEL
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IMEI Information
To verify device using IMEI number
❑ Click on ‘Get My IMEI’ to automatically get current
device IMEI number. (For Android only)
❑ Click on ‘Search’ to verify product.
❑ Click on ‘Cancel’ to go to previous menu.
STEPS TO VERIFY MCMC LABEL
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STEPS TO VERIFY MCMC LABEL
IMEI information
If the MCMC logo appears, then it means
that the device is certified. Otherwise a
warning will appear.
❑ Click on ‘Details’ to show more information
❑ Click on ‘Home’ to go to home screen.
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Product Serial No
To verify device using product serial number
❑ Key in product serial no, Model, and Brand
❑ Click on ‘Search’ to verify product.
❑ Click on ‘Cancel’ to go to previous menu.
STEPS TO VERIFY MCMC LABEL
13
Wireless
Connected toNetwork
TYPES OF COMMUNICATION DEVICE
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EXAMPLE OF IT NETWORKING PRODUCTS
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WHAT IS HYBRID DEVICE?
Communication Module(WLAN & Bluetooth)
Laptop Hybrid Device
Robotic Vacuum CleanerCommunication Module
(WiFi)Hybrid Device
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EXAMPLES OF HYBRID DEVICES
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WHY DO YOU NEED MCMC LABEL?
Communication devices without MCMC label are potential to the following risks :
Check Your Label
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CYL PROMOTIONAL ACTIVITIES
Newspaper
& MagazinePublic Service
Announcement
Public
Transport
Advertisement
Promotional
Material
Collaboration
programs
Billboard
advertisement
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CYL Advertisement -Public Transport
• Body wrap interior and exterior for LRT KelanaLine Jaya & Ampang Line (2 coaches) & RAPIDPenang bus (1 unit)
• 6 months period
Social Media Influencer• CYL promotional on social media
influencer’s account.• 6 months period
Sponsored Advertisementson Social Media• Postings of CYL promotional material on Youtube, Instagram
and Facebook.• 6 months period
CYL PROMOTIONAL PLANS FOR 2019
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CYL STATISTICS (2015 – 2018)
0
5000
10000
15000
20000
25000
30000
35000
40000
45000
2015 2016 2017 2018
CYL Mobile Application Downloads
iOS Android
27,638
39,767
Total download as December 2018
78,983
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0
10000
20000
30000
40000
50000
60000
2015 2016 2017 2018
IMEI & Serial No. Search
Serial No IMEI
34,660
50,147
CYL STATISTICS (2015 – 2018)
IMEI & Serial No. Search
69,314
22
Q & A Session
BILLBOARD ADVERTISEMENT –
ALONG MAJOR HIGHWAY
BILLBOARD ADVERTISEMENT –
ALONG MAJOR HIGHWAY
PUBLIC TRANSPORT ADVERTISEMENT
COLLABORATION PROGRAM
NEWSPAPER & MAGAZINE
ADVERTSIEMENT
Video version 1
CYL BrochurePoster / Bunting
CYL PROMOTIONAL MATERIALS
Video Version 2
CYL Handbook
CYL PROMOTIONAL MATERIALS
PUBLIC SERVICE ANNOUNCEMENT
• CYL awareness voiceover broadcasted at the following stations:
• ERA FM• HOT FM• SINAR FM• LITE FM• MIX FM
• CYL awareness video broadcasted at the following stations :
• ASTRO OASIS (satellite)• ASTRO RIA (satellite)• TV3 (terrestrial)
Radio TV
32
18 April 2016 7Julai 2015
EFFECT OF USING NON-CERTIFIED
COMMUNICATION DEVICE
33
31 Mac 2015
FAKE / COUNTERFEIT COMMUNICATION
DEVICE CASES
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