Project 2 - Package Design GRDS 358 Production Design Prof. Jason Frazier Caio Logato SCAD | Savannah College of Arts and Design
charcoal sticks box process book
Mar 15, 2016
Production Design - SCAD 2013
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Project 2 - Package Design
GRDS 358 Production Design
Prof. Jason Frazier
Caio Logato
SCAD | Savannah College of Arts and Design
Project 2 - Package Design
Project Briefing:
To create a box for any product using at least one special process, such as die cutting, embossing, debossing or foil stamping.
The product chosen was drawing charcoal sticks and the box was created to contain 6 sticks total.
The special processes used were die cutting for the “window” in the front of the box, to let the consumer see the content, and foil stamping for the golden frame around the front of the box.
The aesthetics of the box is supposed to celebrate a special edition of a traditional charcoal brand, in the market for almost 60 years.
Project 2 - Package Design
Visual Research
Project 2 - Package Design
Visual Research
Project 2 - Package Design
Visual Research
Project 2 - Package Design
Visual Research
Project 2 - Package Design
Visual Research
Project 2 - Package Design
Reference:
Project 2 - Package Design
Box layout:
Project 2 - Package Design
Lettering and Sketches:
Project 2 - Package Design
Type choices:
Baskerville SemiBold
Baskerville Semibold Italic
Project 2 - Package Design
Paper choice:
The paper chosen was a Matte 80# Cover weight white paper.
The test print on a more texturized, specialty paper showed some loss on the image definition and also on the color accuracy, making me stick to the traditional white color.
Project 2 - Package Design
Final:
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