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Boosting the female intake in graduate recruitment Chantelle Patterson, Emerging Talent Manager
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Chantelle Patterson, Emerging Talent Manager · Boosting the female intake in graduate recruitment Chantelle Patterson, Emerging Talent Manager • Challenges in the construction

Feb 24, 2020

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Page 1: Chantelle Patterson, Emerging Talent Manager · Boosting the female intake in graduate recruitment Chantelle Patterson, Emerging Talent Manager • Challenges in the construction

Boosting the female intake in graduate recruitment

Chantelle Patterson, Emerging Talent Manager

Page 2: Chantelle Patterson, Emerging Talent Manager · Boosting the female intake in graduate recruitment Chantelle Patterson, Emerging Talent Manager • Challenges in the construction

• Challenges in the construction and engineering industries

• The Mace Journey

• Key drivers of increased gender diversity

• What next?

Page 3: Chantelle Patterson, Emerging Talent Manager · Boosting the female intake in graduate recruitment Chantelle Patterson, Emerging Talent Manager • Challenges in the construction

Industry Challenges

Only 1.9% of graduates want to work

in construction

18.5% less final year students made/planned to make

applications in engineering, property & surveying

14% of engineering

graduates are female33% of architecture, building & planning

graduates are female

Women make up 11% of

the construction industry

Construction is the least glamorous

sector to work in(TargetJobs Survey, 2014)

220,000 jobs to be created in

the next 5 years

Page 4: Chantelle Patterson, Emerging Talent Manager · Boosting the female intake in graduate recruitment Chantelle Patterson, Emerging Talent Manager • Challenges in the construction

Mace’s Journey

2013

2014

49 graduates

13% of

graduates

are female

2012

52 graduates

Improved

recruitment

process

22% of

graduates

are female

58 graduates

Gender diversity

agenda gains

momentum

Programme of work

to tackle the issue

Page 5: Chantelle Patterson, Emerging Talent Manager · Boosting the female intake in graduate recruitment Chantelle Patterson, Emerging Talent Manager • Challenges in the construction

What were the key interventions?

1) Non-cognate recruitment

2) Improved attraction campaign

3) Consistent non-discriminatory selection process

Page 6: Chantelle Patterson, Emerging Talent Manager · Boosting the female intake in graduate recruitment Chantelle Patterson, Emerging Talent Manager • Challenges in the construction

Non-cognate recruitment

• Invited applications from non-cognates

• Included technical training in the Graduate Development Programme

History and Politics

Geography

Business Management

Economics

Helen Cross

Assistant Project Manager

Psychology

Page 7: Chantelle Patterson, Emerging Talent Manager · Boosting the female intake in graduate recruitment Chantelle Patterson, Emerging Talent Manager • Challenges in the construction

Improved attraction campaign

1216

1614

3000

2014 2015 2016

Applications recevied

• Improved marketing materials and the Mace website

• Introduced graduate representatives at careers fairs

• Built stronger university relationships

• Investment in graduate job boards

Page 8: Chantelle Patterson, Emerging Talent Manager · Boosting the female intake in graduate recruitment Chantelle Patterson, Emerging Talent Manager • Challenges in the construction

Further Improvements in Selection Process

• Involved graduates in assessment centre design

• Female role models throughout selection process

• HR ensure consistency throughout the process

Page 9: Chantelle Patterson, Emerging Talent Manager · Boosting the female intake in graduate recruitment Chantelle Patterson, Emerging Talent Manager • Challenges in the construction

Mace’s Journey

2013

2014

49

graduate

positions

13% of

graduates

are female

2012

52 graduate

positions

Improved

recruitment

process

22% of

graduates

are female

58 graduate

positions

Gender diversity

agenda gains

momentum

Programme of work

to tackle the issue

34.4% of graduates

are female

2015

71 graduate

positions

Continued

programme of work

‘Women of the

Future’ programme

launched

32.4% of graduates

are female

Page 10: Chantelle Patterson, Emerging Talent Manager · Boosting the female intake in graduate recruitment Chantelle Patterson, Emerging Talent Manager • Challenges in the construction

Gender Diversity

13.0%

22.0%

34.4%32.4%

35%

27.5%

0%

5%

10%

15%

20%

25%

30%

35%

40%

2012 2013 2014 2015 2016

% of females in graduate intake

Mace Industry

Page 11: Chantelle Patterson, Emerging Talent Manager · Boosting the female intake in graduate recruitment Chantelle Patterson, Emerging Talent Manager • Challenges in the construction

What Next?

• Behavioural Change

– Challenging negative behaviour

– Unconscious bias training

– Reward and recognise positive behaviours

– Improve work-life balance - Flexible working

– Directors sponsoring high potential females

• Launch of Apprenticeships

• Working with schools to educate and change stereotypes

Page 12: Chantelle Patterson, Emerging Talent Manager · Boosting the female intake in graduate recruitment Chantelle Patterson, Emerging Talent Manager • Challenges in the construction

Working with schools

University of Durham Research

500+ 14-24 year olds

Page 13: Chantelle Patterson, Emerging Talent Manager · Boosting the female intake in graduate recruitment Chantelle Patterson, Emerging Talent Manager • Challenges in the construction

Teachers, Parents & Careers Advisors

CITB – 35% of careers advisors believe a career in construction is unattractive

“I do not think that a career in the construction industry is a good fit for the children I

advise”

Institution of Engineering & Technology – Only 7% of parents said that they would

encourage their daughters to become engineers